5 Fifteen Partners with Bluefin Technology Partners to Market Cloud-Based Advertising Solutions

5 fifteen, a premier supplier of consulting services and cloud-based software solutions designed for newspaper and magazine publishers, has appointed Bluefin Technology Partners, a leading provider of online classifieds and self-service advertising s ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2014-03-27 00:00:00 UTC ]
News tagged with: #magazine publishers #leading provider

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Kobo partners with Feltrinelli

Kobo has announced a partnership with Italy's largest chain of bookshops, Feltrinelli. A... Continue reading at The Bookseller

[ The Bookseller | 2013-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kobo partners #largest chain


KODAK Stream Inkjet Technology Helps News UK Increase Reader Engagement

News UK (formerly News International) installed a new KODAK PROSPER S30 Imprinting System, bringing the total to 22 PROSPER S30s installed by the British newspaper publisher, a wholly owned subsidiary of News Corp.   The current publisher ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news uk #current publisher


Sieghart Review pilot partners sought

The Society of Chief Librarians (SCL) has invited library services to compete for a part in the... Continue reading at The Bookseller

[ The Bookseller | 2013-10-07 00:00:00 UTC ]
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Foreign Markets Drawing Mixed Reviews

Depending on whom you talk to, the foreign rights markets are rebounding, or are still in decline. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-07 00:00:00 UTC ]
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Reader’s Digest Partners With HMN, Turns to TV

CEO Robert Guth's plan to bring RDA Holding Co. back from insolvency called for a drastic rate base reduction for it's flagship magazine, Reader's Digest. Continue reading at Folio Magazine

[ Folio Magazine | 2013-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #flagship magazine


Frankfurt Book Fair 2013: An American’s Take on the French E-book Market

When I moved to Paris in 2010, I’d already begun doing the majority of my reading on my Kindle. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-04 00:00:00 UTC ]
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Introducing Our New eBook Collection: Advertising Age Essentials

Advertising Age's new eBook collection is informative, practical and easy to read. These guides, available on Amazon's Kindle, expertly cover current marketing topics and are designed to be a resource for marketers at every level, in any business.In "Winning with Facebook Advertising," readers... Continue reading at Advertising Age

[ Advertising Age | 2013-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook collection #advertising age #facebook advertising #media metrics #fan base


Star Tribune Announces New Initiative for Real-Time Management of Digital Advertising Campaigns

As a premium content publisher with unprecedented reach and coverage across the upper Midwest, Star Tribune has attracted the largest online readership of any Minnesota media brand—and the advertisers seeking to connect with that audience. ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #star tribune


Distribution: Knox Robinson Partners with Midpoint Trade

Effective immediately, Midpoint Trade will distribute Knox Robinson's print and digital books in the U.S. and Canada. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #midpoint trade #effective immediately #digital books


Memoir-based '12 Years a Slave' is getting major Oscar buzz

'12 Years a Slave,' which screened at the Toronto Film Festival, is already being discussed as an Oscar Best Picture frontrunner. The movie arrives in theaters Oct. 18. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-10-02 00:00:00 UTC ]
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Publishers, AOL Partner on Subscription Service

Publishers have partnered with AOL on a new bundled-subscription offering the company rolled out Monday. Continue reading at Folio Magazine

[ Folio Magazine | 2013-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription service


The Changing Job Market

A panel of industry experts gathered to discuss the state of publishing’s ever-changing jobs market at a Publishers Weekly Discussion Series on September 25, at Random House’s offices in midtown Manhattan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #random house #midtown manhattan


Advertising Week Video: How Publishers Can Use Data More Effectively

For digital publishers, effectively harnessing data can turn a large but poorly understood audience into the targets advertisers covet, or help predict when certain consumers will be most likely to buy. The Weather Company has figured this out -- noticing that drops in summer temperatures, for... Continue reading at Advertising Age

[ Advertising Age | 2013-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers #weather company


What Kinds of Advertising Do Consumers Trust the Most?

Here is some good news for marketers: More consumers trust advertising compared with six years ago, according to a new report from Nielsen that polled people in 58 countries.While word-of-mouth recommendations remain a brand's best friend by far, confidence in various forms of paid advertising... Continue reading at Advertising Age

[ Advertising Age | 2013-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper advertising #fell slightly #percentage points


Brands Are Discovering Crowdfunding as a Marketing Tool

Since launching in 2008, crowdfunding platform Indiegogo has become known as the provenance of creative types, scrappy startups and charitable campaigns. But now, big brands are seizing on it as a way to align themselves with popular causes. DC Entertainment’s We Can Be Heroes campaign raised... Continue reading at AdWeek

[ AdWeek | 2013-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #funding goals #working alongside #customer feedback


Tweet This: Survey Finds Advertisers Most Bullish on Social Media

More than half of marketer and agency professionals surveyed by Advertiser Perceptions predicted they would increase ad spending in digital media during the next 12 months, far more than the share predicting the same for traditional channels such as cable TV (31%), broadcast TV (20%), magazines... Continue reading at Advertising Age

[ Advertising Age | 2013-09-24 00:00:00 UTC ]
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A Hybrid Market

With recent data suggesting that the book industry is now a hybrid market where ebooks and print books will live side-by-side, PW has begun a series of articles on how that reality will affect the entire publishing supply chain. To read the first article click here. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hybrid market #book industry #print books


Reinventing Book Printing Toward a Hybrid Market

Even though the physical book market is more unpredictable than ever, “print is here to stay,” declares Stuart Applebaum, spokesman for Penguin Random House. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-09-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hybrid market


Academic season sales boost book market

The value of the printed book market rose for a third consecutive week last week. It was helped... Continue reading at The Bookseller

[ The Bookseller | 2013-09-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consecutive week


Audiosocket’s Easy Listening Solution for Digital Music Rights

Music licensing on YouTube was thrust into the spotlight last month after the National Music Publishers Association filed a lawsuit against YouTube content network FullScreen over copyright infringement. As Brandon Martinez, co-founder/CEO of the digital music-focused INDMUSIC put it so... Continue reading at AdWeek

[ AdWeek | 2013-09-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media companies #rights holders