#newspaper advertising

Publishing news tagged with #newspaper advertising

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What Kinds of Advertising Do Consumers Trust the Most?

Here is some good news for marketers: More consumers trust advertising compared with six years ago, according to a new report from Nielsen that polled people in 58 countries.While word-of-mouth recommendations remain a brand's best friend by far, confidence in various forms of paid advertising... Continue reading at 'Advertising Age'

[ Advertising Age | 2013-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #percentage points #fell slightly #newspaper advertising

Newspaper Advertising In China Is Being Affected By New Media, Too

A switch to online content among newspaper readers in the U.S. has put pressure on the profits of publishers of traditional newspapers such as the New York Times. The same trend is affecting traditional newspaper publishers in Greater China, too. Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2013-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traditional newspapers #newspaper readers #online content #newspaper advertising #greater china

Times Publishing Company Selects Brainworks Advertising

Sayville, Long Island, October, 2012 – Brainworks Software, the leading provider of newspaper advertising and circulation systems for North America has announced that the Times Publishing Company has selected Brainworks to provide their pro ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2012-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper advertising #leading provider #long island