Newspaper Advertising In China Is Being Affected By New Media, Too

A switch to online content among newspaper readers in the U.S. has put pressure on the profits of publishers of traditional newspapers such as the New York Times. The same trend is affecting traditional newspaper publishers in Greater China, too. Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2013-03-18 00:00:00 UTC ]
News tagged with: #greater china #newspaper advertising #online content #newspaper readers #traditional newspapers

Other Publishing stories related to: 'Newspaper Advertising In China Is Being Affected By New Media, Too'

Newspaper Advertising In China Is Being Affected By New Media, Too

A switch to online content among newspaper readers in the U.S. has put pressure on the profits of publishers of traditional newspapers such as the New York Times. The same trend is affecting traditional newspaper publishers in Greater China, too. Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #greater china #newspaper advertising #online content #newspaper readers #traditional newspapers

How advertisers are addressing media wastage

Nicholas Greco, senior vice president, U.S. sales, Channel Factory The digital advertising industry is increasingly scrutinizing media wastage, and recent numbers highlight the extent of the issue. Next&Co’s annual Digital Media Wastage report revealed that $5.6 billion of digital ad spend... Continue reading at Digiday

[ Digiday | 2023-04-07 15:17:55 UTC ]
More news stories like this | News stories tagged with: #digital media

Bloomberg Media Is Shutting Off Its Open-Market Programmatic Advertising

The business news publisher Bloomberg Media will stop serving open-market third-party programmatic display advertising on both its website and mobile app, beginning Jan. 1, 2023, according to chief executive officer Scott Havens. The publisher will also discontinue its use of vendors whose... Continue reading at AdWeek

[ AdWeek | 2022-10-11 09:54:39 UTC ]
More news stories like this | News stories tagged with: #bloomberg media #mobile app #news publisher

Byron Allen threatens to sue more advertisers in push to increase Black media spend

As McDonald's and Nielsen lawsuits proceed, Allen says spending on Black-owned media isn't rising fast enough. Continue reading at Advertising Age

[ Advertising Age | 2022-09-14 09:30:00 UTC ]
More news stories like this | News stories tagged with: #nielsen

‘Tragically ugly’ school textbook causes social media outcry in China

Education ministry orders publisher to rectify illustrations of children deemed inappropriateChina’s education ministry has ordered a state-owned publisher to rectify a school textbook that went viral owing to what social media users described as “tragically ugly” and inappropriate depictions of... Continue reading at The Guardian

[ The Guardian | 2022-05-30 09:20:38 UTC ]
More news stories like this | News stories tagged with: #education ministry

Books in the Media: newspapers look forward to 2022 releases

To ring in the new year, many publications, including the Guardian, Times, Telegraph, Daily Mail, Financial Times, New York Times, Irish Times and iNews, released their best books coming out in 2022.   Continue reading at The Bookseller

[ The Bookseller | 2022-01-04 07:56:42 UTC ]
More news stories like this | News stories tagged with: #books coming #including theguardian #daily mail

Books in the Media: newspapers reveal their best books of the year

In the lead up to Christmas, many publications, including the Guardian, Times, Telegraph, Daily Mail, Evening Standard, Financial Times, New York Times and iNews, have released their best book of the year articles. Continue reading at The Bookseller

[ The Bookseller | 2021-12-07 01:26:05 UTC ]
More news stories like this | News stories tagged with: #including theguardian #daily mail #evening standard #book of the year

Ad Tracker Tool to Improve Advertisers’ Digital Media Carbon Footprint

As advertisers have been increasing their carbon impact through the growing use of digital advertising, one adtech business has developed a campaign in a bid to support their attempt to repair the damage. Good-Loop, has created an ad tracker, 'The Green Ad Tag', which can be run cross-platform... Continue reading at AdWeek

[ AdWeek | 2021-07-19 12:56:17 UTC ]
More news stories like this | News stories tagged with: #digital advertising #digital media

Guardian Media Group hires new advertising chief

Claire Blunt has been chief financial, operations and data officer for Hearst Europe. Continue reading at Media Week

[ Media Week | 2021-01-14 13:39:31 UTC ]
More news stories like this | News stories tagged with: #advertising chief #hearst

The Murdoch media’s China coronavirus conspiracy has one aim: get Trump re-elected | Kevin Rudd

News Corp is campaigning full-bore for the US president, with reports of a Wuhan lab ‘intelligence’ dossier being seeded across its empireIn liberal democracies, the integrity, impartiality and professionalism of intelligence agencies matters. That’s why it is essential that intelligence... Continue reading at The Guardian

[ The Guardian | 2020-05-08 03:41:08 UTC ]
More news stories like this | News stories tagged with: #iraq war #stark reminder #front-page story #bush administration #saddam hussein #mass destruction #news corp

McClatchy: newspaper publisher files for bankruptcy as 'local media suffers'

Miami Herald and Kansas City Star publisher has suffered as readers give up traditional subscriptions and get news onlineThe publisher of the Miami Herald, the Kansas City Star and dozens of other newspapers across the country is filing for bankruptcy protection. Related: Controversy rages over... Continue reading at The Guardian

[ The Guardian | 2020-02-13 14:36:40 UTC ]
More news stories like this | News stories tagged with: #bankruptcy protection #miami herald

Children’s Books in China 2019: Kids Media

The multimedia company Kids Media, known for its partnerships with some of the world’s biggest brands—think Disney, DreamWorks, and Lego—is on an experimental streak. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kids media

Children's Books in China 2018: Social Media Marketing: Working the Platform

The past few years have seen social media, propelled by the all-purpose WeChat app and the Weibo microblogging service, become an indispensable promotional and sales channel in the Chinese publishing industry. Critics point to challenges facing publishers who depend on social media marketing.... Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales channel

Children’s Books in China 2018: Kids Media

This low-profile multimedia company, established in 2014, collaborates with some of biggest brands in the world, including Disney, Dreamworks, and Lego. Kids Media excels at promoting and marketing these products. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kids media #biggest brands

Newsweek Media Group’s Publisher and Finance Director Resign Amid Reports of Advertising Fraud

Newsweek Media Group's chairman and finance director have resigned from their roles at the company. Newsweek Media Group (formerly IBT Media)--which owns Newsweek, International Business Times and other digital media properties--confirmed in a memo to staff on Thursday that Etienne Uzac and... Continue reading at AdWeek

[ AdWeek | 2018-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #previous day #finance director

It’s All About Data: How Magazine Media Wins the Digital Advertising Challenge

In an ever-competitive landscape, user IDs and cross-platform tracking are the true measures of your brand’s worth. The post It’s All About Data: How Magazine Media Wins the Digital Advertising Challenge appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #user ids

Gatehouse Media Parent Acquires 11 More Daily U.S. Newspapers

Across the U.S. today, various publications are relaying to their readers some pressing news: they've been sold. Morris Publishing Group, a part of Morris Communications Co., has been purchased by New York-based New Media Investment Group. This means that the Savannah Morning News, the Topeka... Continue reading at AdWeek

[ AdWeek | 2017-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #morris communications

Fairfax Media announces half-year profit and plan to keep printing newspapers

Greg Hywood says company will keep printing Sydney Morning Herald and the Age ‘for some years yet’ and may spin off Domain real estate business Fairfax Media will continue to print its daily newspapers for several years, its chief executive, Greg Hywood, confirmed at the company’s results... Continue reading at The Guardian

[ The Guardian | 2017-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #daily newspapers #financial year

Global Publishing Leaders 2016: China South Publishing & Media Group Co., Ltd

China South Publishing & Media Co. Ltd. was established in 2008 to operate the publishing businesses owned by Hunan Publishing Investment Holding Group, which was created in 2001 as an investing and operating enterprise authorized by the Hunan Provincial Government. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-26 00:00:00 UTC ]
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Global Publishing Leaders 2016: China Education Publishing & Media

China Education Publishing & Media Group (China Education) was formed in December 2010 as a strategic merger to reshape educational publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #strategic merger