Everyone talks about data, but are they using it correctly? The post 4 Ways Publishers Are Using Data Today appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2015-02-27 00:00:00 UTC ]
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By Denis Wilson It's not uncommon for sister publications within a publishing company to partner on issues or share content. For its October issue, Wired collaborated with fellow Condé Nast title bon appétit on... Continue reading at Publishing Executive
[ Publishing Executive | 2013-11-01 00:00:00 UTC ]
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For digital publishers, effectively harnessing data can turn a large but poorly understood audience into the targets advertisers covet, or help predict when certain consumers will be most likely to buy. The Weather Company has figured this out -- noticing that drops in summer temperatures, for... Continue reading at Advertising Age
[ Advertising Age | 2013-09-26 00:00:00 UTC ]
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Cloud storage locker Dropbox has joined Google, Microsoft, Yahoo, LinkedIn and Facebook in their quest for permission to publish the number of data requests they have received from the U.S. government, and the number of users affected by those requests. Dropbox filed a brief with the U.S.... Continue reading at PC World
[ PC World | 2013-09-24 00:00:00 UTC ]
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Sony's already said that it's making game publishing on PlayStation 4 even easier than it is on the PlayStation 3, but Senior Account Manager of Development at Sony Computer Entertainment Europe Agostino Simonetta today explained exactly what that means. Sony's apparently applying a "four... Continue reading at Engadget
[ Engadget | 2013-07-11 00:00:00 UTC ]
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This year's US Innovations Seminar of the International Association of STM Publishers focused on the impact of data mining, MOOCs and new author/researcher tools. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-07 00:00:00 UTC ]
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At The Guardian, Alison Baverstock, author of the guide to self-publishing, The Naked Author, listed the ways in which self-publishing has changed the world. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-04-09 00:00:00 UTC ]
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Epubli, the Holtzbrinck-owned German self-publishing platform, reflects on its methods and motivations for running a book prize suitable for the 21st century. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2012-10-30 00:00:00 UTC ]
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Lena Dunham, creator of HBO’s Girls, signed a $3.7 million book deal with Random House. Rob Spillman says it is emblematic of all that is wrong with corporate publishing today. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2012-10-18 00:00:00 UTC ]
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A new global book classification system that aims to reduce cross-border confusion about subject... Continue reading at The Bookseller
[ The Bookseller | 2012-10-11 00:00:00 UTC ]
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SAN JOSE, Calif. — Sept. 19, 2012 — Adobe Systems Incorporated (Nasdaq:ADBE) today announced the latest addition to Adobe® Creative Cloud™ — Adobe Digital Publishing Suite (DPS), Single Edition. DPS, Si ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-09-19 00:00:00 UTC ]
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Nature Publishing Group is trying to break into the future of scientific publishing with its new linked data platform—launched earlier this month; the new platform is designed to enrich search functions. Continue reading at Folio Magazine
[ Folio Magazine | 2012-04-19 00:00:00 UTC ]
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Google has announced a new way for online news publishers to gate access to their premium content, by requiring would-be readers to fill in a survey first. Continue reading at PC World
[ PC World | 2012-03-30 00:00:00 UTC ]
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#monetize content
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Future is encouraging media agencies to probe the numbers its magazine publishing rivals are claiming for their tablet editions, as part of an "educational" initiative to grow the tablet advertising market. Continue reading at Media Week
[ Media Week | 2012-02-13 00:00:00 UTC ]
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Facebook may be the biggest social network on the planet, but social ad targeting firm 33Across says it now has the distinction of managing the world’s largest social and interest graph. The company was set to announce today that it has acquired San Francisco-based publishing sharing tool Tynt,... Continue reading at AdWeek
[ AdWeek | 2012-01-25 00:00:00 UTC ]
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It's been 18 months since News Corp erected paywalls around The Sunday Times and The Times. Mike Fletcher assesses whether the paywall model is the future for online publishing and talks exclusively with News International to discover a shift in strategic thinking. Continue reading at Media Week
[ Media Week | 2011-12-14 00:00:00 UTC ]
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Simon & Schuster, Random House and the Hachette Book Group said they would allow authors to access book sales data online, a service Amazon began providing last year. Continue reading at The New York Times
[ The New York Times | 2011-10-20 00:00:00 UTC ]
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Bonnier showed the biggest jump in ad pages (up 19 percent) while Meredith showed the largest drop in ad pages (down 10 percent) among six major publishers in the first quarter of 2011, according to data from MagazineRadar. Continue reading at Folio Magazine
[ Folio Magazine | 2011-06-02 00:00:00 UTC ]
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A ad tech startup that promises to help Web publishers make sense of all the data their ad sales generate. Continue reading at AllThingsD
[ AllThingsD | 2011-05-31 00:00:00 UTC ]
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The sticking point in publishers negotiations with Apple to sell magazines on the iPad was over who would control the customer data. Publishers said they needed it to renew and cross-sell buyers of their digital content. Apple didnt want to give it up. But the big irony in all this back and... Continue reading at AdWeek
[ AdWeek | 2011-05-24 00:00:00 UTC ]
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Apple's attempts at limiting publisher requests for consumer data and the conversion of first-time downloads into regular users have been two of the larger stumbling blocks for magazine publishers building a business around apps. A new report from digital publishing vendor Yudu Media suggests... Continue reading at Folio Magazine
[ Folio Magazine | 2011-05-17 00:00:00 UTC ]
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