Mark it on your calendar: Come early 2018, autoplay video with sound will be killed off by browsers like Google Chrome and Microsoft Edge. Although the news is likely to be celebrated by consumers, many publishers will mourn the ad format's death.Autoplay-with-sound's execution comes at the hands of Google, Facebook, the Washington Post, GroupM and Procter & Gamble among many other large industry players. They're all part of what's known as the Coalition for Better Ads, which surveyed some 25,000 people in the U.S. and abroad to find out exactly what ad types are the most annoying.Its findings were hardly surprising: people disliked autoplay video with sound, ads that quickly flash and change colors, and ads that consume an entire screen before you get to your content (think Forbes). Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-12-14 00:00:00 UTC ]
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The streaming giant has replaced still photos with moving images to enhance user experience by (hopefully) cutting down on browsing time. The streaming giant has replaced still photos with moving images to enhance user experience by (hopefully) cutting down on browsing... Continue reading at Fast Company
[ Fast Company | 2016-12-06 00:00:00 UTC ]
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Facebook video publisher Attn is producing a long-form version of its popular video series “America Versus,” which will live on its site and streaming platforms. Attn has also produced other content for HBO Now and Spotify. Similarly, CNN’s Great Big Story just premiered its first TV show on the... Continue reading at Digiday
[ Digiday | 2016-12-06 00:00:00 UTC ]
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James Whatley, planning partner for innovation at Ogilvy & Mather, kicked off the Futurebook Conference 2016 with a keynote speech highlighting the importance of video in a fast-moving, consumer-orientated world. Continue reading at The Bookseller
[ The Bookseller | 2016-12-03 00:00:00 UTC ]
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Debut thriller The Couple Next Door by Shari Lapena (Transworld) has been named as W H Smith's Book of the Year for 2016. Continue reading at The Bookseller
[ The Bookseller | 2016-12-02 00:00:00 UTC ]
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The print edition of Dolly, Australia’s long-running magazine for teenage girls, is closing after more than four decades. Here’s a look back at the changing face of the title that launched the careers of some of the nation’s most famous models• Goodbye, Dolly: December issue will be magazine’s... Continue reading at The Guardian
[ The Guardian | 2016-12-01 00:00:00 UTC ]
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Retailer Foyles has chosen Paul Beaty’s Man Booker Prize-winning The Sellout as its book of the year, so will promote the title heavily online and in-store in the run up to Christmas. Continue reading at The Bookseller
[ The Bookseller | 2016-11-30 00:00:00 UTC ]
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More than 45 years after first hitting the shelves, pint copies of teen magazine Dolly will cease. Continue reading at Stuff
[ Stuff | 2016-11-30 00:00:00 UTC ]
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Edinburgh-based Floris Books has won the Saltire Society Scottish Publisher of the Year Award. Continue reading at The Bookseller
[ The Bookseller | 2016-11-27 00:00:00 UTC ]
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An expanded trade publishing program has paid off well for Wayne State University Press. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-11-25 00:00:00 UTC ]
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Surfing memoir Barbarian Days: A Surfing Life by New Yorker journalist William Finnegan (Corsair) has scooped the 28th William Hill Sports Book of the Year Award. Continue reading at The Bookseller
[ The Bookseller | 2016-11-25 00:00:00 UTC ]
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The Green Carnation Prize, an award recognising lesbian, gay, bisexual and transgender (LGBT) writers, is partnering with Foyles for a third year. Continue reading at The Bookseller
[ The Bookseller | 2016-11-25 00:00:00 UTC ]
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William Hill Sports Book of the Year Award's Graham Sharpe on the process of choosing a winner and the history of the prize. Continue reading at The Bookseller
[ The Bookseller | 2016-11-23 00:00:00 UTC ]
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Another year, another batch of the same old New Year’s resolutions. Lose weight. Hit the gym. Sign up for a yoga class. Those are great goals, to be sure, but they’re all about your body. What about your brain? It needs nourishment too. So this January, resolve to exercise your mind, not just... Continue reading at PC World
[ PC World | 2016-11-23 00:00:00 UTC ]
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On November 26, independent booksellers around the country will be celebrating Indies First on Small Business Saturday with author events, flash storytimes, discounts, and cake to kick off the holiday selling season. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-11-22 00:00:00 UTC ]
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Irish novelist, playwright and short story writer Sir William Trevor has died, aged 88. Continue reading at The Bookseller
[ The Bookseller | 2016-11-22 00:00:00 UTC ]
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It’s getting easier to get to a billion views on Facebook. But publishers that are only chasing scale, and not thinking about video as a long-term business, are in trouble. Take, for instance, TV, which can monetize the same piece of content through advertising, licensing, syndication,... Continue reading at Digiday
[ Digiday | 2016-11-21 00:00:00 UTC ]
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Two of the country’s most iconic bookstores are about to change hands. The management team is buying Village Books and Paper Dreams in Bellingham, Wash., while a local D.C. restaurateur is purchasing Kramerbooks & Afterwords Cafe. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-11-21 00:00:00 UTC ]
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US publishers’ revenues fell 3.4% year-on-year to $5.37bn (£4.32bn) for the first half of 2016, new statistics from the Association of American Publishers have revealed. Continue reading at The Bookseller
[ The Bookseller | 2016-11-18 00:00:00 UTC ]
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Warner Bros. has signed a deal to buy the gamer-focused YouTube network Machinima in order to expand the movie and TV studio’s digital video business, the company said Thursday. Burbank-based Warner Bros., the studio behind film franchises like Harry Potter and DC Entertainment, was already a... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-11-18 00:00:00 UTC ]
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Eason is on track to retain its profitability this year, with single-digit revenue growth, its c.e.o. Conor Whelan has told The Bookseller on the eve of the all-important Christmas bookselling season. However, the chain’s chief also warned of the potential impact Brexit could have on the... Continue reading at The Bookseller
[ The Bookseller | 2016-11-18 00:00:00 UTC ]
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