Mark it on your calendar: Come early 2018, autoplay video with sound will be killed off by browsers like Google Chrome and Microsoft Edge. Although the news is likely to be celebrated by consumers, many publishers will mourn the ad format's death.Autoplay-with-sound's execution comes at the hands of Google, Facebook, the Washington Post, GroupM and Procter & Gamble among many other large industry players. They're all part of what's known as the Coalition for Better Ads, which surveyed some 25,000 people in the U.S. and abroad to find out exactly what ad types are the most annoying.Its findings were hardly surprising: people disliked autoplay video with sound, ads that quickly flash and change colors, and ads that consume an entire screen before you get to your content (think Forbes). Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-12-14 00:00:00 UTC ]
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Sheila O’Reilly is retiring from Dulwich Books, just over a year after selling it to The Marsh Agency co-founder Susie Nicklin. Continue reading at The Bookseller
[ The Bookseller | 2016-09-08 00:00:00 UTC ]
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Richard Neville, the Australian author and co-founder of controversial 60s counterculture magazine Oz, has died in Byron Bay aged 74. Continue reading at BBC News
[ BBC News | 2016-09-05 00:00:00 UTC ]
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On Sunday, I attended my funeral. It was a short ceremony, held in a small auditorium at the Los Angeles County Museum of Art. The pastor who led it made note of my professional accomplishments. He also cited my habit of eating straight out of the bulk bins at Sprouts. The ceremony ended with a... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-09-02 00:00:00 UTC ]
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Crime writers Val McDermid and Chris Brookmyre have been shortlisted for the McIlvanney Prize for Scottish Crime Book of the Year, alongside Doug Johnstone and E S Thomson. Continue reading at The Bookseller
[ The Bookseller | 2016-09-01 00:00:00 UTC ]
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brightcove.createExperiences(); With the goal of surfacing best-in-class thought leadership on the convergence of video and television, Adweek, along with sponsor and partner NCC Media, convened a half-day Video 2020 Executive Lab late last month in New York for media buyers and... Continue reading at AdWeek
[ AdWeek | 2016-09-01 00:00:00 UTC ]
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Twitter is on a pre-roll.The service is opening its pre-roll video ad program to popular Twitter users, giving them a way to make money for their efforts.The ads play before the videos that people share on the platform, and they come with a skip button, much like the one on YouTube. Twitter has... Continue reading at Advertising Age
[ Advertising Age | 2016-08-30 00:00:00 UTC ]
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Morton Schindel in his home office in 1985. His illustrations turned beloved children’s books into animated films. Continue reading at The New York Times
[ The New York Times | 2016-08-25 00:00:00 UTC ]
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Retired NFL star Darren Sharper, convicted of drugging and raping nine women in Los Angeles, Nevada, Arizona and Louisiana, was sentenced to 18 years in prison Thursday by a federal judge in New Orleans. Sharper, 41, had previously pleaded guilty or no contest to drugging and sexually... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-08-19 00:00:00 UTC ]
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American bookselling chain Barnes & Noble has sacked its c.e.o Ronald Boire after just under a year in the post. Continue reading at The Bookseller
[ The Bookseller | 2016-08-18 00:00:00 UTC ]
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Plenty of publishers are fretting about the time, posts and resources they are pouring into Facebook, especially Facebook video. But Fatherly, a millennial dad-focused website that's piled up more than 300 million video views this year, has had great success using its viral hits to convert... Continue reading at Digiday
[ Digiday | 2016-08-16 00:00:00 UTC ]
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Nick Jones, who retired less than two months ago as managing director of Christian publisher Lion Hudson plc, has died, aged 55. Continue reading at The Bookseller
[ The Bookseller | 2016-08-11 00:00:00 UTC ]
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It's boy vs. middle school. The live-action adaptation of James Patterson's bestselling novel 'Middle School: The Worst Years of My Life' opens on October 7. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-11 00:00:00 UTC ]
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David Attwooll, poet and chair of Liverpool University Press, has died at the age of 67 after succumbing to Erdheim-Chester Disease. Continue reading at The Bookseller
[ The Bookseller | 2016-08-11 00:00:00 UTC ]
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Illustrated book publisher and distributor Quarto has seen its revenue rise 8% year-on-year to $73.3m (£56.43m) in the six months ending 30th June 2016. Continue reading at The Bookseller
[ The Bookseller | 2016-08-10 00:00:00 UTC ]
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Antonio Garcia Martinez's Silicon Valley exposé Chaos Monkeys (Ebury) has been longlisted for the Financial Times and McKinsey Business Book of the Year Award. Continue reading at The Bookseller
[ The Bookseller | 2016-08-09 00:00:00 UTC ]
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A book in honour of the sacrifice of Anzac soldiers has been named Margaret Mahy Book of the Year. Continue reading at Stuff
[ Stuff | 2016-08-08 00:00:00 UTC ]
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Hodder imprint Coronet has acquired narrative non-fiction book No Spend Year by personal finance journalist Michelle McGagh. Continue reading at The Bookseller
[ The Bookseller | 2016-08-06 00:00:00 UTC ]
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“Publisher’s publisher” and Profile Books chairman Nick Perren has died after a long illness. Continue reading at The Bookseller
[ The Bookseller | 2016-08-05 00:00:00 UTC ]
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The majority of U.K. publishers receive a third of their traffic from third-party sites like Facebook and Google, according to an AOL report. This figure has surprised some publishers for being low. News UK's Hamish White believes publishers are either "underplaying their figures" because they... Continue reading at Digiday
[ Digiday | 2016-08-04 00:00:00 UTC ]
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Facebook has started running tests of mid-roll video ads inside live video broadcasts from top publishing partners, the company confirmed Monday.These are Facebook's first ads that get served directly inside videos on the social network. "We're running a small test where a group of publishers... Continue reading at Advertising Age
[ Advertising Age | 2016-08-02 00:00:00 UTC ]
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