1 year in, Hearst Digital Media’s revamped global ad team doubled its revenue

The magazine company has run over 200 global campaign over the last year from its centralized team of 26 people, based in London. The post 1 year in, Hearst Digital Media’s revamped global ad team doubled its revenue appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2019-08-14 04:01:54 UTC ]
News tagged with: #revenue appeared #magazine company #hearst

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Nike is Ad Age's Marketer of the Year and Samsung is the world's biggest advertiser: Monday Wake-Up Call

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app.What people are talking about todayTribune Media Co. reportedly has a... Continue reading at Advertising Age

[ Advertising Age | 2018-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #alexa app #tribune publishing #potential buyers


Video Briefing: The pros and cons of a digital media merger

BuzzFeed CEO Jonah Peretti floated the idea of a merger between big digital publishing companies. Here's how a merger could -- but ultimately won't -- help. The post Video Briefing: The pros and cons of a digital media merger appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-11-28 00:00:00 UTC ]
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‘Thinking along the wrong trajectory’: Digital media mergers won’t solve the duopoly problem

BuzzFeed, Group Nine Media and other big digital publishers are floating the idea of merging to get better terms from Google and Facebook. It won't work. The post ‘Thinking along the wrong trajectory’: Digital media mergers won’t solve the duopoly problem appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-11-20 00:00:00 UTC ]
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These Print And Digital Publishers Are Redefining What It Means to Be a Media Brand in 2018

It's been a remarkable year for journalism and storytelling, as legacy media outlets continue to find their new identities in this rapidly evolving digital era. Others have had to nimbly reimagine themselves after being acquired by new owners, all while strategizing for the future with new... Continue reading at AdWeek

[ AdWeek | 2018-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers #media brand #revenue streams #media executives


Hummingbird Digital Media in E-book Deal with ABA

Hummingbird Digital Media has reached a non-exclusive marketing partnership with the ABA under which ABA members will have another option to sell ebooks from their websites. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #aba members #e-book deal #sell ebooks


Association Media Are Growing With New Revenue Opportunities

Association magazines are a common benefit to members and have developed a longstanding, healthy area for publishing. But like much of the print publishing industry, such magazines are beginning to diversify the means for generating revenue. “I think where associations have a struggle is with... Continue reading at Folio Magazine

[ Folio Magazine | 2018-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #size fits


Digital drives revenue up 13% at Haynes

Group revenue at car manual publisher Haynes was up 13% for the year to 31st May 2018, driven by a 42% growth in its digital products. Continue reading at The Bookseller

[ The Bookseller | 2018-09-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #group revenue #digital products


Sweet, Hearst's Snapchat media property, pivots to video

Even Snapchat publishers are switching to video.Hearst's Sweet, the first Snapchat-only media property, is closing its daily digital magazine, but the brand will be kept alive with a new show under that name. Other video titles will be available as well. The publisher has fired some staff as a... Continue reading at Advertising Age

[ Advertising Age | 2018-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media property #ve decided


Snapchat’s creator charm offensive stops short of ad revenue sharing

Snapchat has opted to treat a select group of creators as publishing partners instead of ad inventory. The post Snapchat’s creator charm offensive stops short of ad revenue sharing appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post snapchat #select group #publishing partners #ad inventory


Education Publishers Push Digital Content as the New School Year Begins

A study commissioned by Ingram finds that students delay or avoid purchasing expensive textbooks. Education publishers respond with digital textbooks. The post Education Publishers Push Digital Content as the New School Year Begins appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #study commissioned #digital textbooks


Bloomberg Media takes a stab at overhauling the display ad

The financial news publisher's new display ad can be customized on the fly based on how viewers respond to them. The post Bloomberg Media takes a stab at overhauling the display ad appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #display ad


Ads.cert is the digital media’s latest effort to combat fraud

If ads.txt has a loophole, it's the trust required that all members of the programmatic supply chain are validating publishers' inventory. The post Ads.cert is the digital media’s latest effort to combat fraud appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post ads #latest effort


Nylon’s Gabrielle Korn on Transitioning to Digital and Building a Dream Team

Known for its avant-garde take on fashion and beauty, Nylon magazine served as an edgy alternative to a newsstand full of fashion glossies. However, when its print edition closed in October of last year, former digital director turned editor-in-chief Gabrielle Korn knew that Nylon needed to... Continue reading at Folio Magazine

[ Folio Magazine | 2018-07-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #single person #social platforms


Europe’s Transbook Project Closes: Four Years in Digital Publishing for Children

In its four years, the partners brought together by the Transbook project based in children's literature, tried to learn 'what is the digital model in the publishing industry?' The post Europe’s Transbook Project Closes: Four Years in Digital Publishing for Children appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #children appeared #post europe #digital publishing #digital model #publishing industry


Finnish Digital Media Fund IPR.VC Backs Development of YA Book Series for Television

With plans for multiplatform development to follow, the allegorical fantasy writings of Italian author Roberto Ricci are coming first to television. The post Finnish Digital Media Fund IPR.VC Backs Development of YA Book Series for Television appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-06-25 00:00:00 UTC ]
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Digital media companies chasing TV hope for carriage fees, but it’s no guarantee

Digital publishers want to launch linear TV channels and are willing to give them away for free, but that move carries some risk. The post Digital media companies chasing TV hope for carriage fees, but it’s no guarantee appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers


AAM, MPA Team Up to Help Facilitate Cross-Platform Ad Sales

MPA's monthly cross-platform audience reports can now be integrated into publisher profiles for access by media buyers on AAM's platform. The post AAM, MPA Team Up to Help Facilitate Cross-Platform Ad Sales appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media buyers


BookExpo 2018: Open Road Integrated Media and Ingram Team Up

Open Road Integrated Media, a content company that delivers a variety of digital experiences for readers, recently announced a new strategic alliance with Ingram Content Group to expand consumer reach and boost how readers discover new books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #readers discover #ingram team #content company #digital experiences #recently announced #strategic alliance


As BookExpo Approaches, US Publishers Cite Revenue Up In First Quarter of the Year

Once more, downloaded audiobooks are the format leader, up 32.1 percent in the first quarter of 2018, according to the Association of American Publishers' StatShot report. The post As BookExpo Approaches, US Publishers Cite Revenue Up In First Quarter of the Year appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #year appeared #american publishers #statshot report


Bertelsmann reports highest first quarter revenues in 10 years

Bertelsmann has achieved its highest first-quarter revenues in 10 years and said it is on track to achieve net profit in excess of one billion euros for the year. Continue reading at The Bookseller

[ The Bookseller | 2018-05-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quarter revenues