Would You Pay to Read Entertainment News Online? Time Inc. Sure Hopes So

Since Time Inc. became an indepedent publicly traded company last June, executives at the nation's large magazine publisher have tried to convince Wall Street investors that it's quickly transforming into a digital-first media company. It's certainly made strides, introducing video series, increasing traffic to sites like Time and People and, just this week, acquiring sports blogging network FanSided.But the company remains heavily reliant on print. During the first quarter of 2015, print comprised roughly 80% of the company's advertising sales, which is responsible for well more than half its overall revenue.Now, to wring more money from digital, Time Inc. has implemented a paywall for Entertainment Weekly's website, the first in what will be a series of paywalls across the company's various sites. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-05-29 00:00:00 UTC ]
News tagged with: #media company #made strides #increasing traffic #advertising sales #entertainment weekly

Other Publishing stories related to: 'Would You Pay to Read Entertainment News Online? Time Inc. Sure Hopes So'

Time Inc. Shifts to Selling Ads by Category Instead of by Its Brands. Will It Make A Difference?

As a "digital-first company," Time Inc. is now trying to keep pace with tech giants like Google, Facebook, and Comcast, in addition to fellow magazine publishers like Hearst and Cond Nast.That's one of the big reasons why Time Inc. is embracing a category-focused, more streamlined approach to... Continue reading at Advertising Age

[ Advertising Age | 2016-08-03 00:00:00 UTC ]
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Bookstore News: August 1, 2016

The Bronx gets closer to having a winning store; customers petition to keep a bookstore landmark in D.C.; stores open in New Jersey and Arkansans; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-01 00:00:00 UTC ]
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It's party time as bookshops launch 'Cursed Child'

Central London was once again full of wizards, Harrys, Hagrids and Hermiones last night (30th July) as Waterstones Piccadilly and Foyles on Charing Cross Road held extravagant parties to celebrate Little, Brown’s publication of Harry Potter and the Cursed Child– surely already the fastest... Continue reading at The Bookseller

[ The Bookseller | 2016-07-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cursed child #central london #waterstones piccadilly #harry potter #time -

Baltimore book stores hope for new magic in release of 'Harry Potter and the Cursed Child'

Local fans of the "Harry Potter" books and films series are gearing up this weekend for something they've long yearned for — one more journey to the wizarding world."Harry Potter and the Cursed Child," a book edition of a play debuting this weekend at London's West End Palace Theatre, will be... Continue reading at Baltimore Sun

[ Baltimore Sun | 2016-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harry potter #cursed child #wizarding world

Titan Entertainment: Pop Culture Any Way You Like

Best known as the publisher of such global comics hits as the Doctor Who series and gritty bestsellers from its Hard Case Crime imprint, Titan Entertainment Group is a sprawling, multifaceted family-owned media company focused on pop culture. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pop culture

Brief History of Time app from Transworld

Transworld is launching an interactive app for Professor Stephen Hawking’s 1988 book A Brief History of Time, including new updates from its author. Continue reading at The Bookseller

[ The Bookseller | 2016-07-28 00:00:00 UTC ]
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Bookstore News: July 28, 2016

A calligrapher tries her hand at bookselling; a bookseller preps to run her town; two U.S. cities land on a list of the most bookstore-heavy places in the world; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-07-28 00:00:00 UTC ]
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Time Inc. Unifies Sales Force, Eliminates Publishers

Latest reorganization focuses on category, brand and digital sales, to make Time Inc. a "one-stop shop" for advertisers. The post Time Inc. Unifies Sales Force, Eliminates Publishers appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-07-28 00:00:00 UTC ]
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‘We were wasting time churning out tweets’: The Economist guide to quality over quantity

The Economist has spent a year finessing its social media team, growing its writers from two to 10, mostly based in the U.K. Last year, for each article published, 15 separate tweets were written, now it’s more like three. The publisher has taken resource away from its posting to its lesser... Continue reading at Digiday

[ Digiday | 2016-07-27 00:00:00 UTC ]
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Nielsen Book to launch online ISBN store

Nielsen Book is launching a new ISBN store allowing publishers and self-published authors to purchase smaller numbers of ISBNs online "within minutes". Continue reading at The Bookseller

[ The Bookseller | 2016-07-26 00:00:00 UTC ]
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Poll: Will Verizon's Yahoo-AOL Combination Change Online Advertising?

Verizon's $4.83 billion deal for Yahoo's web assets, a play to combine the dot-com pioneer's content and ad-tech operations with those of Verizon subsidiary AOL, offers new reach and capabilities to advertisers, at least to hear executives involved tell it.This transaction is about unleashing... Continue reading at Advertising Age

[ Advertising Age | 2016-07-25 00:00:00 UTC ]
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Bookstore News: July 25, 2016

A Minnesota mall buys a bookstore; stores in Arizona and North Carolina relocate; the world's oldest LGBT bookstore is reinvigorated; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-07-25 00:00:00 UTC ]
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The Voyeur's Motel by Gay Talese – digested read

‘Gerald and I looked through the vents and saw a male having intercourse. I noted that Gerald ejaculated at 7.51pm’I know a married man with two children who bought a 21-room motel near Denver many years ago in order to become its resident voyeur. I first became aware of this individual in 1980... Continue reading at The Guardian

[ The Guardian | 2016-07-24 00:00:00 UTC ]
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German Translators’ Survey of Contracts Cites Low Pay Levels

In its first such report in 15 years, Germany's translators' association asserts 'the weak position of literary translators in negotiations with large publishing houses.' The post German Translators’ Survey of Contracts Cites Low Pay Levels appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-07-22 00:00:00 UTC ]
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Weekly E-Book Ranking: Night's Time

The most interesting début on the Weekly E-Book Ranking is perhaps human rights activist and 1986 Nobel Peace Prize-winner Elie Wiesel’s Night (Penguin Modern Classics). Continue reading at The Bookseller

[ The Bookseller | 2016-07-22 00:00:00 UTC ]
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Winning formula pays off for mid-size publishers

For the first part of 2016, it is the mid-sized publishers that are driving the overall market’s excellent 9.3% print sales growth. Continue reading at The Bookseller

[ The Bookseller | 2016-07-22 00:00:00 UTC ]
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With Second 'Podcast Upfront,' IAB Hopes Brands Will Buy Into Audio Advertising

Buoyed by the success of popular podcasts like Serial and This American Life, the Interactive Advertising Bureau is hosting its second annual Podcast Upfront this fall to bring together publishers, advertisers and agencies. Twelve media and podcast companies (up from eight last year) will... Continue reading at AdWeek

[ AdWeek | 2016-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #general manager #full list #commercial breaks

Bookstore News: July 21, 2016

Rhode Island gets a bookstore bar; BAM's used book concept spreads to two more states; National Coloring Day prep begins; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-07-21 00:00:00 UTC ]
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Microsoft wants to help small businesses book appointments online with Bookings service

Small business owners are getting a new feature tailored just for them in Microsoft Office 365—a full-service system for scheduling appointments for their services over the internet. Microsoft Bookings is a new service that makes it possible for business owners to create their own scheduling... Continue reading at PC World

[ PC World | 2016-07-21 00:00:00 UTC ]
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Microsoft wants to help small businesses book appointments online

Small business owners are getting a new feature tailored just for them in Microsoft Office 365 -- a full-service system for scheduling appointments for their services over the internet.Microsoft Bookings is a new service that makes it possible for business owners to create their own scheduling... Continue reading at PC World