For 30 glorious days each year, brands in every category reach out to LGBTQ+ consumers and say, "We see you (and your wallets)." By July, the media and marketing industries have usually abandoned their rainbow-tinted Pride goggles. This year though, the LGBTQ+ community was gifted a brief, unofficial encore, courtesy of the United States Women’s National Soccer Team. This unstoppable force—led by audacious, political, out co-captain Megan Rapinoe—captured the attention of a global audience on the way to their fourth consecutive World Cup win and beyond. It was the feel-good story of the year, particularly for LGBTQ women and sports fans, because Rapinoe and five other USWNT players are among the 42 out players in the league. The media’s unequivocal embrace has rewarded digital publishers with a page-view bump for their sports sections. Deadspin’s viral headline, “Purple-haired lesbian goddess flattens France like a crepe,” garnered 578,200 page views alone. But using keyword blocking to avoid terms like “gay,” “lesbian,” “queer,” or “LGBTQ+” are missing out on all those enthusiastic eyeballs. I’ve been an out gay man for most of my professional life, the past eight as a technology partner to marketers. During that time, the advertising and marketing industry has significantly dialed up positive depictions of the LGBTQ+ community year-round and across categories, so much so that media watchdogs GLAAD told me they have stopped keeping score. Every June, brands pour... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-03 22:13:52 UTC ]
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The bookstore proprietors of today are putting inclusivity first, building communities, and opening up shop in unexpected places. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-19 04:00:00 UTC ]
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These new titles detail the contributions of women throughout history who have made often overlooked contributions to the fields of art, botany, fashion, and psychology—as well as, in more than a few cases, to the French Revolution. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-11 04:00:00 UTC ]
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The genre has departed from classic themes, with new books dealing with war, politics and powerlessness – and sales have risen 54% year-on-yearHorror fiction is having a moment, according to data showing 2023 was a record-breaking year for book sales in the genre.Between 2022 and 2023, sales of... Continue reading at The Guardian
[ The Guardian | 2024-04-04 13:22:32 UTC ]
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More than 200 members of the Women's Media Group celebrated its 50th anniversary at a March 25 gala at the New-York Historical Society. Marie Dutton Brown, Mary McAveney, We Need Diverse Books, and the Brooklyn Public Library were among the night's honorees. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-02 04:00:00 UTC ]
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Short stories can do things novels cannot because they’re short. They’re limber and can dart in and out of close-fitting places. They can be weird and daring in ways that novels cannot always sustain. Joy Williams writes in, “8 Essential Attributes of the Short Story (and one way it differs from... Continue reading at Electric Literature
[ Electric Literature | 2024-03-28 11:00:00 UTC ]
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Books about the dizzying impact of the internet and artificial intelligence are among finalists for a new book prize that aims to help fix the gender imbalance in nonfiction publishing Continue reading at ABC News
[ ABC News | 2024-03-27 18:22:41 UTC ]
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I was balancing a plate of honeydew in the green room of a book festival when I walked by a white man bemoaning the state of the publishing industry. The man wore a suit, and he spoke to a white woman; both of them looked to be in their 40s. As the man speared a […] The post I Don’t Have To... Continue reading at Electric Literature
[ Electric Literature | 2024-03-27 11:05:00 UTC ]
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A reading list about inspiring figures, empowerment and intersectional stories to help kids navigate the world. Continue reading at HuffPost
[ HuffPost | 2024-03-27 09:45:24 UTC ]
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Book piracy is costing the Italian book market more than a quarter of its overall value, according to a study commissioned by the AIE. The post Piracy in Italy: Study Shows Book Industry Losing €705 Million Annually appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-03-08 22:07:51 UTC ]
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On International Women’s Day Kate Mosse, co-founder of the Women’s prize for fiction and bestselling author of Labyrinth, heralds a new honour Gloria Steinem said: “The story of women’s struggle for equality belongs to no single feminist nor to any one organisation but to the collective efforts... Continue reading at The Guardian
[ The Guardian | 2024-03-08 12:30:02 UTC ]
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Using clever camera methods, a new photo book illuminates how honeybees see plants and flowers. Continue reading at The New York Times
[ The New York Times | 2024-03-08 10:00:27 UTC ]
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Katie Pryde, owner of the comic shop Books with Pictures is leading an industry effort to improve the quality of comics metadata and explains the new standards just released by ComicsPRO at its annual meeting. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-08 05:00:00 UTC ]
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Brad Weekes was 25 years old and working as a senior associate at public affairs firm Kivvit when Crain's named him to the 2020 class of 20 In Their 20s. The East New York native's goal at the time: Pressure lawmakers to make positive changes.In many ways, Weekes was already doing just that. At... Continue reading at Crains New York
[ Crains New York | 2024-03-06 20:37:04 UTC ]
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Rebecca Rego Barry, author of 'The Vanishing of Carolyn Wells,' on researching the prolific mystery author—whose name, which once regularly graced the pages of the 'New York Times' and this very magazine, has been all but forgotten. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-29 04:00:00 UTC ]
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Four new books out this week zero in on various aspects of American life that women quietly helped pioneer, from fashion photography and spycraft to car culture and crosswords. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-29 00:00:00 UTC ]
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