Drive up and down the 101 Freeway in Silicon Valley, or cast your gaze north toward Seattle, and media companies, which expect to book over $20 billion in advertising in 2011, appear to be everywhere. But visit the biggest of these companies and ask them to define themselves, and youll be hard-pressed to get them to say theyre the new generation of media, attracting audiences for the purpose of selling advertising. Were a core technology company, says Nikesh Arora, Googles chief business officer, whose team netted $10 billion in U.S. ad sales for the search giant last year. I dont know [if were a media company], and to be honest, Im not that interested in the answer, says a slightly annoyed David Fischer, Facebooks vice president of advertising, who sold $1.8 billion. Microsoft is first a technology company, says Keith Lorizio, the head of sales for the software giants Advertising unit. The exceptions? Yahoo and, on the East Coast, AOLboth once seen as tech leaders, but now laggards, trying to remake themselves as media companies. I embrace it, Ross Levinsohn, who joined Yahoo last November to run its Americas operations, says about the media label. The media business is the most exciting business in the world. But you wont find any tech platform worth a few billion or more that admires Yahoo, AOL, or, for that matter, anybody else in the media business. Advertisers and other publishers have pointed out for years now that assembling audiences, and... Continue reading at 'AdWeek'
[ AdWeek | 2011-07-11 00:00:00 UTC ]
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An awesome daily roundup of the most interesting bookish links from around the web. Continue reading at Book Riot
[ Book Riot | 2019-10-13 10:30:06 UTC ]
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Margaret Atwood's The Testaments (Chatto & Windus) has sold more than 250,000 copies in the UK across all formats, Vintage has said. Continue reading at The Bookseller
[ The Bookseller | 2019-10-08 23:30:20 UTC ]
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'The Firekeeper's Daughter' by Angeline Boulleywas acquired by Tiffany Liao at Henry Holt Books for Young Readers after a 12-bidder auction. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-10-08 04:00:00 UTC ]
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The Cliveden Literary Festival returned for a third time last weekend with Ian McEwan, Howard Jacobson and Elif Shafak among the authors taking part in a busy event that saw speakers discuss topics from feminism to Russian spies, cyberwarfare and conspiracy theories to secrets of the universe. Continue reading at The Bookseller
[ The Bookseller | 2019-09-30 13:22:16 UTC ]
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EBay CEO Devin Wenig is stepping down from his position as the San Jose-based e-commerce company considers selling some assets and appoints an interim leader, the company announced Wednesday morning. Wenig, who also held the title of president and was a director of the company, had been with... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2019-09-25 15:54:56 UTC ]
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EBay CEO Devin Wenig is stepping down from his position as the California-based e-commerce company considers selling some assets and appoints an interim leader, the company announced Wednesday morning. Wenig, who also held the title of president and was a director of the company, had been with... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2019-09-25 15:52:24 UTC ]
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As reported in The Republic, Columbus, Ohio’s Mason Engel had already tried to get his self-published reboot of Orwell’s dystopian classic, 1984, into the hands of New York literary agents—like, right into their actual hands. After reaching number one in Amazon’s dystopian fiction category,... Continue reading at Literrary Hub
[ Literrary Hub | 2019-09-25 15:11:55 UTC ]
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Adding an adult section to a children’s bookstore has been a profitable investment. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-09-25 12:00:09 UTC ]
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Margaret Atwood’s The Testaments (Vintage) has soared into the UK Official Top 50 number one spot, with 103,177 print copies sold in its first week on sale. Continue reading at The Bookseller
[ The Bookseller | 2019-09-17 01:57:31 UTC ]
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In pushing the romance genre aside, Australia’s publishing industry sent its most successful writers to pursue their careers abroadNalini Singh is trying to convince me to read a love story starring bears. The tiny author is tucked up under a huge scarf in a cafe on a freezing August day in... Continue reading at The Guardian
[ The Guardian | 2019-08-17 22:00:54 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. Walmart removes pro-gun T-shirt listings Walmart has removed T-shirts with pro-gun slogans from its website... Continue reading at Advertising Age
[ Advertising Age | 2019-08-13 10:25:56 UTC ]
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Verizon started looking to offload Tumblr since at least May. Now it's found a taker. Automattic Inc., the software company behind the online publishing platform WordPress, has agreed to scoop up the blogging platform both companies said Monday afternoon. Terms of the deal were not disclosed.... Continue reading at AdWeek
[ AdWeek | 2019-08-12 21:22:39 UTC ]
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Amazon has struck a deal with The Trade Desk and Dataxu, two sources of online advertising, to deliver commercials to Fire TV. On Friday, Amazon announced the new arrangement developed for media companies that stream video on Fire TV. The video publishers can now set up what are known as... Continue reading at Advertising Age
[ Advertising Age | 2019-07-27 00:05:42 UTC ]
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Bluemoose Books has sold Ronan Hession’s debut Leonard and Hungry Paul to Melville House in America following a three-way auction. Continue reading at The Bookseller
[ The Bookseller | 2019-07-24 14:13:37 UTC ]
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Ben Lindsay’s We Need To Talk About Race has similar cover and title to prizewinning book by Reni Eddo-LodgeThe publisher of a new book about racism in the UK has been accused of “ripping off” Reni Eddo-Lodge’s best-selling polemic Why I’m No Longer Talking to White People About Race, after... Continue reading at The Guardian
[ The Guardian | 2019-07-18 17:51:47 UTC ]
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With robust programming already this year, 1455 (previously Virginia Center for Literary Arts, or VCLA) continues to establish the Shenandoah Valley as a hotbed of creativity and community. After the success of 1455’s monthly Author Series at Handley Library and a number of workshops at both... Continue reading at Literrary Hub
[ Literrary Hub | 2019-07-17 14:19:45 UTC ]
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A wholesale craft supply company bought an Arkansas-based arts-and-crafts publishing company last week from its Philadelphia-based parent company — Comcast. The broadband, cable and entertainment giant sold Maumelle, Ark.-based Leisure Arts to PA Distribution, an Oregon-based distributor and... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2019-07-10 17:55:17 UTC ]
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AT&T Inc. is weighing a sale of its regional sports networks as part of a plan to cut as much as $8 billion in debt by the end of the year, according to people familiar with the matter. The four regional networks, which includes rights to teams such as the hockey’s Pittsburgh Penguins,... Continue reading at Advertising Age
[ Advertising Age | 2019-07-02 19:54:11 UTC ]
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UK news publishers want to make it easier for advertisers to buy directly and keep control of their data. Continue reading at Media Week
[ Media Week | 2019-06-26 08:28:48 UTC ]
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The one-time bookselling giant is being acquired by a hedge fund for $476 million. The national chain that many blamed for the demise of independent bookstores has been ravaged by Am…; and other... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2019-06-07 15:58:20 UTC ]
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