Drive up and down the 101 Freeway in Silicon Valley, or cast your gaze north toward Seattle, and media companies, which expect to book over $20 billion in advertising in 2011, appear to be everywhere. But visit the biggest of these companies and ask them to define themselves, and youll be hard-pressed to get them to say theyre the new generation of media, attracting audiences for the purpose of selling advertising. Were a core technology company, says Nikesh Arora, Googles chief business officer, whose team netted $10 billion in U.S. ad sales for the search giant last year. I dont know [if were a media company], and to be honest, Im not that interested in the answer, says a slightly annoyed David Fischer, Facebooks vice president of advertising, who sold $1.8 billion. Microsoft is first a technology company, says Keith Lorizio, the head of sales for the software giants Advertising unit. The exceptions? Yahoo and, on the East Coast, AOLboth once seen as tech leaders, but now laggards, trying to remake themselves as media companies. I embrace it, Ross Levinsohn, who joined Yahoo last November to run its Americas operations, says about the media label. The media business is the most exciting business in the world. But you wont find any tech platform worth a few billion or more that admires Yahoo, AOL, or, for that matter, anybody else in the media business. Advertisers and other publishers have pointed out for years now that assembling audiences, and... Continue reading at 'AdWeek'
[ AdWeek | 2011-07-11 00:00:00 UTC ]
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Among the big titles American agents will be talking up at Frankfurt are a memoir by 'New York Times' photographer Bill Cunningham, a first novel by Jhumpa Lahiri, a middle-grade adaptation of Trevor Noah's 'Born a Crime,' and a new novel by Julie Orringer. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-09-21 00:00:00 UTC ]
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Bob Woodward's "Fear: Trump in the White House" has sold more than 1.1 million copies in its first week of release, making it the fastest-selling book in the history of its publisher, Simon & Schuster. The publisher has ordered a 10th printing of the book, which as of Wednesday morning was... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-09-20 00:00:00 UTC ]
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After months of searching, Meredith Corporation has finally found a proper suitor for Time magazine. On Sunday, September 16, the company announced it has sold the legacy brand it acquired in January this year for $190 million in cash to Marc and Lynne Benioff. Marc Benioff is the founder,... Continue reading at Folio Magazine
[ Folio Magazine | 2018-09-17 00:00:00 UTC ]
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The veteran Washington reporter’s unflattering portrait of Trump White House gets ninth printing to meet extraordinary demand from US and beyondDonald Trump may have dismissed Bob Woodward’s Fear as “a joke”, but readers are showing themselves to be keen to share in the comedy, with more than... Continue reading at The Guardian
[ The Guardian | 2018-09-13 00:00:00 UTC ]
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Penguin Random House Children’s has sold Charlie Changes Into a Chicken, the debut children’s book by literary agent Sam Copeland, in 17 languages. Continue reading at The Bookseller
[ The Bookseller | 2018-08-30 00:00:00 UTC ]
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The film adaptation of Kevin Kwan's 'Crazy Rich Asians' is dominating the U.S. box office, and its source book continues to sell well in Apple's iBooks store as well. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-08-21 00:00:00 UTC ]
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A library in Canada will include a virtual reality storytelling project, Inanimate Alice, in its youth program to encourage literacy through digital media. The post Canada’s Fraser Valley Regional Library Announces VR Partnership for ‘Inanimate Alice’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-08-20 00:00:00 UTC ]
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Bonnier Books has sold Weldon Owen to US illustrated book publisher Insight Editions for an undisclosed sum, with all five UK staff in consultation over redundancy. Continue reading at The Bookseller
[ The Bookseller | 2018-08-14 00:00:00 UTC ]
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Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app. What people are talking about today: The Chicago Tribune has a scoop... Continue reading at Advertising Age
[ Advertising Age | 2018-08-09 00:00:00 UTC ]
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To keep people engaged, the sweepstakes company is going big on social, creating a mobile app and weekly Facebook show. The post Publishers Clearing House is surviving the ad duopoly by selling engagement appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-06 00:00:00 UTC ]
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Earlier this postseason, Gage Everson of the Huntington Valley Little League 12-and-under All-Stars made up a phrase to describe his team’s power-hitting prowess. “We can just drop tanks and bang,” Everson said. Well, Huntington Valley unleashed its full arsenal Thursday night to stay alive in... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-07-27 00:00:00 UTC ]
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The Economist Group is nearing a deal to sell CQ Roll Call to SaaS firm FiscalNote in exchange for an 18 percent stake in the company, according to an announcement released Wednesday. Expected to be finalized later this year, the proposed deal would see the London-based publisher become the... Continue reading at Folio Magazine
[ Folio Magazine | 2018-07-25 00:00:00 UTC ]
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One person suggested Amazon bookstores should replace public libraries. Readers disagreed. Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-07-24 00:00:00 UTC ]
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Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app.What people are talking about today: On Saturday, Fiat Chrysler... Continue reading at Advertising Age
[ Advertising Age | 2018-07-23 00:00:00 UTC ]
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Last month, Folio: celebrated the Top Women in Media awards and highlighted achievements made by over 100 women across the industry. From Up & Comers to Corporate Champions, these women have done everything from achieving new revenue streams for their companies to building new brands from... Continue reading at Folio Magazine
[ Folio Magazine | 2018-07-17 00:00:00 UTC ]
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The owners of Cavalier House Books have bought the customer database and sales history of the now-defunct Forest Sales and Distributing—and now they're building out their distribution business. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-07-13 00:00:00 UTC ]
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DK's UK and group sales director Ed Christie has decided to leave the publishing industry and move into the teaching profession, with Bloomsbury's Jacqueline Sells appointed his successor. Continue reading at The Bookseller
[ The Bookseller | 2018-07-10 00:00:00 UTC ]
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The digital media company founded in 2012 will now be part of a publicly traded Japanese firm. Atlantic Media has agreed to sell its business-and-tech news outlet Quartz to publicly traded Japanese firm Uzabase, in a deal worth between $75 million and $110 million. The deal is set to close... Continue reading at Fast Company
[ Fast Company | 2018-07-02 00:00:00 UTC ]
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eBay is one of the go-to places for collectibles and old comic book titles, but now you can also make it a habit to check the website if you're looking for some sweet digital comic deals. The e-commerce platform has teamed up with Madefire to give sh... Continue reading at Engadget
[ Engadget | 2018-06-29 00:00:00 UTC ]
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Almost half the shortlisted authors for the Welsh Book of the Year awards have sold fewer than 100 copies. Continue reading at BBC News
[ BBC News | 2018-06-27 00:00:00 UTC ]
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