Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app. What people are talking about today: The Chicago Tribune has a scoop... Continue reading >> [ Source: Advertising Age | 2018-08-09 00:00:00 UTC ]
Unsuspecting comic book customers are thrust into a prank escape room with the assistance of Captain America in this week's second-most viral video. In Omaze's spot, released in January, Captain America actor Chris Evans sits in a basement, relaying instructions through his character's action... Continue reading >> [ Source: Advertising Age | 2017-06-13 00:00:00 UTC ]
For Michelle Tam, what started as a lifestyle change has turned into a popular blog and app, a bestselling cookbook—and an action figure. Continue reading >> [ Source: Publishers Weekly | 2014-07-07 00:00:00 UTC ]