Unsuspecting comic book customers are thrust into a prank escape room with the assistance of Captain America in this week's second-most viral video. In Omaze's spot, released in January, Captain America actor Chris Evans sits in a basement, relaying instructions through his character's action figure, leaving his subjects equally delighted and confused.Here at Ad Age, we feel the same way. His reactions -- and those of his unknowing subjects -- are genuinely funny, and the six-minute spot feels more like two. But how is this video is still viral? It ranks just behind Samsung's "Technical School."The Omaze spot jumped back on our chart last week, at No. 5, then got over 11 million hits this past week -- a nearly 74% increase in views, the highest single-week jump in over a month. The result is a January spot near the top of a June list of brands' most-viewed video campaigns. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-06-13 00:00:00 UTC ]
Updated volumes of Spider-Man, Black Panther, Captain America and Hulk bring welcome new relevance, but there’s something missing. Continue reading at The Washington Post
[ The Washington Post | 2022-07-06 16:00:23 UTC ]
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What if Captain America was elected President? What if Spider Man had joined the Fantastic Four? What if those and other What If plots came to TV? According to Slashfilm, Marvel Studios wants to adapt the popular What If comic books into an animated... Continue reading at Engadget
[ Engadget | 2019-03-12 00:00:00 UTC ]
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Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app. What people are talking about today: The Chicago Tribune has a scoop... Continue reading at Advertising Age
[ Advertising Age | 2018-08-09 00:00:00 UTC ]
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Netflix announced its first-ever acquisition, snapping up a comic-book publisher and pushing a strategy that has also been popular with major Hollywood studios for years: Superheroes.Netflix agreed to buy Millarworld, the publisher behind characters and stories like "Kingsman" and "Old Man... Continue reading at Advertising Age
[ Advertising Age | 2017-08-08 00:00:00 UTC ]
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Unsuspecting comic book customers are thrust into a prank escape room with the assistance of Captain America in this week's second-most viral video. In Omaze's spot, released in January, Captain America actor Chris Evans sits in a basement, relaying instructions through his character's action... Continue reading at Advertising Age
[ Advertising Age | 2017-06-13 00:00:00 UTC ]
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The buff physiques of Iron Man and Captain America just got a little more attainable, with the release of a line of gym equipment inspired by the comic book heroes. Continue reading at Stuff
[ Stuff | 2016-10-09 00:00:00 UTC ]
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Maleficent and Captain America among films affected Online retailer already in dispute with Hachette Book GroupAmazon.com has halted pre-orders of some Disney movies, the Wall Street Journal reported on Sunday, in what appears to be another contract dispute after the online giant began a... Continue reading at The Guardian
[ The Guardian | 2014-08-10 00:00:00 UTC ]
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For Michelle Tam, what started as a lifestyle change has turned into a popular blog and app, a bestselling cookbook—and an action figure. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-07 00:00:00 UTC ]
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The home of Captain America, Spider-Man, and many other beloved comic book heroes is setting them loose on the world. Hulk fans: happy.What's the sound of 8,000 beloved comic book characters storming the globe? We're about to find out.Read Full Story Continue reading at Fast Company
[ Fast Company | 2014-01-30 00:00:00 UTC ]
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