Why astrologers were the original data scientists

Alexander Boxer says both disciplines seek to divine useful patterns from complex information. Continue reading at 'The Washington Post'

[ The Washington Post | 2020-02-21 02:01:42 UTC ]

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Publishers Haven’t Fully Embraced Data, and It’s Deterring Potential Audiences

According to eMarketer, audience data is still underleveraged by publishers, with few having created new or meaningful revenue lines from it. This needs to change. Audience data is the key to helping publishers compete with the Facebook and Google duopoly for ad dollars, while fending off... Continue reading at AdWeek

[ AdWeek | 2018-09-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audience data #ad dollars


Canadian Publishing 2018: Is Diverse, Data-Driven Wattpad Publishing's Future?

The Canadian digital platform is using machine learning to discover what readers want. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-09-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #machine learning


Government slams CIPFA library data as 'flawed' and 'unusable'

The government-appointed Libraries Taskforce has criticised the body responsible for publishing annual statistics on libraries, saying its "flawed" data reveals the sector to be in a worse state than it really is. Continue reading at The Bookseller

[ The Bookseller | 2018-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #data reveals


Brown claims the crown for a sixth week with Origin

Dan Brown’s Origin (Bantam) has once again topped the UK Official Top 50, selling 17,798 copies for a sixth week at number one.  Continue reading at The Bookseller

[ The Bookseller | 2018-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sixth week #dan brown


'Brilliant and original' history of London to William Collins

William Collins has acquired a "brilliant and original" new history of London by writer and economist Niall Kishtainy. Continue reading at The Bookseller

[ The Bookseller | 2018-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #william collins


Origin cracks the code for a Dan Brown hat-trick

Dan Brown’s fifth Robert Langdon title Origin (Corgi) has spent a third week running at the UK Official Top 50 number one, selling 36,723 copies through Nielsen BookScan’s Total Consumer Market. Continue reading at The Bookseller

[ The Bookseller | 2018-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dan brown #nielsen bookscan


Get 'Cyber Security -- Actionable Ways to Protect Your Data and IT Systems' for FREE

If you’re a business leader, you’ve heard, read or thought about it more than you probably want to: the ceaseless war to protect your company’s network and data from a hacker. The next big data breach is always lurking around the corner, but businesses don’t have to live in fear of losing... Continue reading at Betanews

[ Betanews | 2018-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business leader #ve heard


Brown retains the crown as Origin surges

Dan Brown’s Origin (Corgi) has leapt 41% in volume in its second week in the UK Official Top 50 number one spot. Continue reading at The Bookseller

[ The Bookseller | 2018-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dan brown


Data Versus Creativity: The Publisher Perspective

When Walgreens launched a new loyalty program for its beauty lines in 2016, it coupled it with an advertising campaign to drive signups. As part of this campaign, it turned to the USA Today Network to reach its target audience: Women. What’s odd about picking the USA Today Network for this... Continue reading at Folio Magazine

[ Folio Magazine | 2018-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #results follow #digital revenue #native advertising


Brown bags it: Origin scores author's 77th week at number one

Dan Brown’s Origin (Corgi) has shot straight into the UK Official Top 50 number one spot, selling 38,735 copies for £151,251. Continue reading at The Bookseller

[ The Bookseller | 2018-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brown bags #dan brown #origin corgi


Hodder signs 'thriller'-like memoir of UK's leading forensic scientist

Hodder is publishing the memoir of "the UK’s leading forensic scientist" Professor Angela Gallop.  Continue reading at The Bookseller

[ The Bookseller | 2018-07-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hodder signs #hodder ispublishing


Facebook quiz app maker exposed data on over 120 million users

While Facebook tries to close the book on its Cambridge Analytica scandal, it's still dealing with many more. The FTC is conducting a non-public probe into the company's behavior around privacy data, the EU's stricter laws are making it hard for the... Continue reading at Engadget

[ Engadget | 2018-06-29 00:00:00 UTC ]
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Dispatches From IMAG: Print, Data and the Power of Brand Offer Hope to the Indies

[caption id="attachment_126697" align="alignright" width="290"] Hayley Romer, The Atlantic's CRO and Publisher[/caption] Optimism reverberated through the Petite Ballroom in Boston’s Taj Hotel last week at the MPA’s 2018 IMAG conference, and it was palpable. This was my first time attending the... Continue reading at Folio Magazine

[ Folio Magazine | 2018-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reach audiences #increase revenue


Both Text and Audio Sold Together in Amazon Original Stories Collections

The second-newest imprint in Amazon Publishing’s portfolio offers both audio and ebook editions of works brought together in thematic collections. The first was released during BookExpo in New York City. By Porter Anderson, Editor-in-Chief | @Porter_Anderson A First Collection Bundles Text and... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon publishing #ebook editions #porter anderson #editor-in-chief @porter_anderson


Political advertising online to be reformed, says UK data regulator

Twitter and Facebook told they will be held more responsible for the content they publishBritain’s chief data regulator has said the online political advertising industry will be forced to reform for good as a result of the Cambridge Analytica scandal.Elizabeth Denham, the head of the... Continue reading at The Guardian

[ The Guardian | 2018-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook told #elizabeth denham #personal data #political purposes


Comixology Originals Debuts New Titles, Adds POD Print Editions

Amazon's digital comics marketplace Comixology is releasing three new series in digital and POD print editions, and plans to announce an even larger list of graphic novels during San Diego Comic-Con in July. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #larger list #graphic novels


Original Winnie-the-Pooh map up for auction

Auction house Sotheby’s will this morning unveil the original map of Winnie-the-Pooh’s Hundred Acre Wood, due to go on sale later this year. Continue reading at The Bookseller

[ The Bookseller | 2018-06-01 00:00:00 UTC ]
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BookExpo 2018: Julia Sommerfeld on the Launch of Amazon Original Stories’ First Collection

Amazon Original Stories, a new imprint dedicated to short digital fiction and nonfiction, released its first collection, 'The Real Thing,' yesterday. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #imprint dedicated #real thing


Omeda’s Aaron Oberman On Data, the State of Publishing and His Company’s Outlook

Since nearly doubling the size of the company, Omeda is positioning itself to better serve a range of publishing partners in a variety of ways. The post Omeda’s Aaron Oberman On Data, the State of Publishing and His Company’s Outlook appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing partners


Original Pirate material

Tech start-up Blinkist, which provides summaries of more than 2,500 best-selling non-fiction books, is "doubling down" on its efforts to grow its UK subscriber base. Continue reading at The Bookseller

[ The Bookseller | 2018-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tech start-