[caption id="attachment_126697" align="alignright" width="290"] Hayley Romer, The Atlantic's CRO and Publisher[/caption] Optimism reverberated through the Petite Ballroom in Boston’s Taj Hotel last week at the MPA’s 2018 IMAG conference, and it was palpable. This was my first time attending the... Continue reading >> [ Source: Folio Magazine | 2018-06-19 00:00:00 UTC ]
The convergence of digital and linear business models and operations may be the hottest and most important strategic topic in the digital ad business today. Certainly, it is changing how major stakeholders -- publishers and media properties, brands, advertisers and agencies -- view the... Continue reading >> [ Source: Advertising Age | 2015-11-23 00:00:00 UTC ]
Upscale shelter magazine Dwell, which is moving its editorial operations to Manhattan from San Francisco, just launched an online store that offers fans a handpicked selection of furniture and other home (and office) goods. But rather than acting as a link between buyer and seller, like most... Continue reading >> [ Source: Crains New York | 2013-11-03 00:00:00 UTC ]
The potential for digital to grow readership and increase revenue has been seriously called into... Continue reading >> [ Source: The Bookseller | 2011-12-12 00:00:00 UTC ]