Ashley Deibert, CMO, Piano The world of digital advertising is undergoing a paradigm shift. Even before Google pulls the final plug on third-party cookies in 2022, brands will be challenged to rethink their targeting and ad strategies. The demise of third-party cookies promises to accelerate the decline of third-party data, and brands will require more […] The post Why advertisers are leaning into digital publishing strategies appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2020-10-08 01:00:00 UTC ]
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The German cabinet gave its backing Wednesday to a draft law extending copyright protection to snippets of news articles republished by search engines, although... Continue reading at PC World
[ PC World | 2012-08-29 00:00:00 UTC ]
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Libraries are having to engage in new discussions with publishers and booksellers over electronic books, similar to those already settled in the printed-book world and with loans of CDs and DVDs, says Association of Public Library Managers chair Ian Littleworth. Continue reading at Stuff
[ Stuff | 2012-08-28 00:00:00 UTC ]
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Templar is readying its first ebook picture book releases for this autumn, as it... Continue reading at The Bookseller
[ The Bookseller | 2012-08-28 00:00:00 UTC ]
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As the start of the student year approaches, academic booksellers have been warned that shunning... Continue reading at The Bookseller
[ The Bookseller | 2012-08-28 00:00:00 UTC ]
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HarperCollins UK c.e.o. Victoria Barnsley has predicted that half her company’s revenue... Continue reading at The Bookseller
[ The Bookseller | 2012-08-28 00:00:00 UTC ]
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News Corporation is parting company with chief digital officer Jonathan Miller at the end of September, ahead of the separation of its publishing and entertainment business. Continue reading at Media Week
[ Media Week | 2012-08-24 00:00:00 UTC ]
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Analysts have predicted that this Christmas could herald a "real step change" for... Continue reading at The Bookseller
[ The Bookseller | 2012-08-24 00:00:00 UTC ]
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Step into a German cafe and you'll likely find most of your fellow customers leafing through a newspaper or magazine. The consumption of printed media here borders on the voracious - and it's comparatively rare to find your neighbour flicking ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-08-22 00:00:00 UTC ]
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Hot Key Books has hired Amy Orringer as digital coordinator as the children's publisher... Continue reading at The Bookseller
[ The Bookseller | 2012-08-22 00:00:00 UTC ]
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Religion, bathroom routines and politics are three things you should never, ever discuss at the dinner table. However, if you're curious about your neighbors' political reading habits, then you should check out Amazon's Election Heat Map. The bookseller rated the top 250 books with a "clear... Continue reading at Engadget
[ Engadget | 2012-08-22 00:00:00 UTC ]
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There is no doubt that it is easier to publish a tablet edition if your publication is a monthly, as opposed to either a daily or weekly. That is why most daily newspapers have chosen to either go the replica edition route, or else build apps that ta ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-08-21 00:00:00 UTC ]
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Faber is teaming up with independent publisher And Other Stories to help give a wider release to... Continue reading at The Bookseller
[ The Bookseller | 2012-08-21 00:00:00 UTC ]
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Magazine publishers have been criticized for being slow to meet advertisers’ demands for performance metrics, but Condé Nast is taking a step in that direction with an investment in Flite, a cloud-based platform that lets brands measure and adjust their ads in real time. Condé Nast has been a... Continue reading at AdWeek
[ AdWeek | 2012-08-20 00:00:00 UTC ]
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Publishers and agents have welcomed confirmation of the Nook's imminent arrival in the UK,... Continue reading at The Bookseller
[ The Bookseller | 2012-08-20 00:00:00 UTC ]
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Publishers and Apple fighting the US' Department of Justice over agency pricing have hit back... Continue reading at The Bookseller
[ The Bookseller | 2012-08-16 00:00:00 UTC ]
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Apple has opposed a government proposed judgment in an ebooks price-fixing lawsuit, stating that the judgement seeks to terminate and rewrite its contracts... Continue reading at PC World
[ PC World | 2012-08-16 00:00:00 UTC ]
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In 2008, The Daily Beast launched as an ambitious online effort by magazine legend Tina Brown. That effort took a detour two years ago, when it merged with old-line print publication Newsweek. The result is a publication that has crafted a model tha ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-08-15 00:00:00 UTC ]
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Twitter cofounders Biz Stone and Evan Williams today offered a preview of Medium, their new publishing platform. Medium is at heart a blogging service, although right now it's only open to a select few authors. The posts are organized into "collections" that use different layouts depending on... Continue reading at Fast Company
[ Fast Company | 2012-08-15 00:00:00 UTC ]
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#make money
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Quercus is set to publish a new book from reality TV star Francis Boulle. The 23-year-old... Continue reading at The Bookseller
[ The Bookseller | 2012-08-14 00:00:00 UTC ]
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Oxford University Press children’s books is entering the digital picture book market as the... Continue reading at The Bookseller
[ The Bookseller | 2012-08-10 00:00:00 UTC ]
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