Video Advertising Goes Global With French Power Merger

Two major players in online video advertising, Ebuzzing and Teads, are merging to create a new company with plans to list on the NASDAQ in 2015.Both companies are French, and have separately been developing "outstream" video advertising allowing the distribution of video advertising outside of traditional video editorial. Ebuzzing has been working with advertisers since 2007, while Teads has been working with online publishers since 2011.Pierre Chappaz, founder of Ebuzzing, and president and CEO of the new group, is a well-known French businessman he also founded comparison site Kelkoo, which he sold to Yahoo for $650 million ten years ago. He said, "There is not enough instream inventory, so we invented outstream to run in social feeds, between paragraphs in articles, and in apps. Twitter is going the same way with video advertising, but we are super premium." Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-03-26 00:00:00 UTC ]
News tagged with: #video advertising #major players #online publishers #social feeds

Other Publishing stories related to: 'Video Advertising Goes Global With French Power Merger'


Stephen King set to testify for gov't in books merger trial

Bestselling author Stephen King has testified in a federal antitrust trial in Washington Continue reading at ABC News

[ ABC News | 2022-08-03 00:28:27 UTC ]
More news stories like this | News stories tagged with: #bestselling author


Stephen King testified against publishing's biggest merger. What you need to know about the antitrust trial

Stephen King testified for the government today, arguing that writers will be harmed if Penguin Random House and Simon & Schuster merge. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-08-02 22:41:59 UTC ]
More news stories like this | News stories tagged with: #antitrust trial #penguin random house


Stephen King testifies against $2B Penguin merger

The deal between Penguin and Simon & Schuster would weaken competition and lower author pay, he said Continue reading at Crains New York

[ Crains New York | 2022-08-02 19:08:55 UTC ]
More news stories like this | News stories tagged with: #simon schuster


Who Do Powerful Men Become When They Sit Down at Home?

Taymour Soomro’s debut novel Other Names for Love begins with a son flinching at the sound of his father’s voice. Sixteen-year-old Fahad has been ordered to spend the summer with Rafik, his authoritarian father who manages their family farm in Sindh, Pakistan. It’s on the train ride there that... Continue reading at Electric Literature

[ Electric Literature | 2022-08-02 11:00:00 UTC ]
More news stories like this | News stories tagged with: #powerful men #taymour soomro #train ride #electric literature #debut novel


Opening Arguments, Pietsch Testimony on Day One of DOJ Trial to Block PRH/S&S Merger

After the government and PRH reiterated their positions in opening arguments, HBG CEO Michael Pietsch testified to a number of concerns he has if the PRH-S&S merger is approved and said he hoped his parent company would bid on S&S if the deal is blocked. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-02 04:00:00 UTC ]
More news stories like this | News stories tagged with: #opening arguments #doj trial #prh-ss merger


‘This must be stopped’: US begins court battle against publishing giants’ merger

The justice department is seeking to block the $2.2bn merger between Penguin Random House and Simon & SchusterThe government and publishing titan Penguin Random House exchanged opening salvos in a federal antitrust trial Monday as the US seeks to block the biggest US book publisher from... Continue reading at The Guardian

[ The Guardian | 2022-08-01 16:24:36 UTC ]
More news stories like this | News stories tagged with: #publishing giants #justice department #biden administration #book publisher #penguin random house


US begins court battle against publishing giants' merger

The U.S. government and publishing titan Penguin Random House are set to exchange opening salvos in a federal antitrust trial Continue reading at ABC News

[ ABC News | 2022-08-01 13:37:10 UTC ]
More news stories like this | News stories tagged with: #publishing giants #penguin random house


DOJ Trial to Block PRH/S&S Merger Begins; Evidence Dispute Looms

The government’s bid to block Penguin Random House’s acquisition of rival Big Five publisher Simon & Schuster gets underway today, with opening arguments before judge Florence Pan in Washington, D.C. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #doj trial #rival big #opening arguments


A joyful tour of French history, from main avenues to back roads

Graham Robb brings 2,000 years of history to life, weaving in rich details and forgotten characters. Continue reading at The Washington Post

[ The Washington Post | 2022-07-29 12:00:00 UTC ]
More news stories like this |


Witch Books Hold Power

As part of a continuing publishing trend, witchcraft books continue to draw the interest of readers, especially those seeking empowerment. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-26 04:00:00 UTC ]
More news stories like this |


A Queer Memoir About Sex Work That Interrogates Power, Gender, and Heteronormativity

Chris Belcher’s searing memoir about her work as a professional dominatrix isn’t exactly a comfortable read. Not because of the subject, but because Pretty Baby asks more of the reader than many memoirs. Like the best art does, this book invites introspection and interrogation of both our own... Continue reading at Electric Literature

[ Electric Literature | 2022-07-20 11:00:00 UTC ]
More news stories like this | News stories tagged with: #sex work #queer memoir #electric literature #memoir


How global media are covering the Uber law-breaking revelations

From Washington Post’s reporting of the company thwarting government probes to Germany’s Süddeutsche Zeitung on Uber’s ‘wild west’ tacticsMore than 180 journalists at 40 media outlets including the Guardian, Le Monde, the Washington Post and the BBC have collaborated on a series of investigative... Continue reading at The Guardian

[ The Guardian | 2022-07-11 05:29:40 UTC ]
More news stories like this | News stories tagged with: #global media #sddeutsche zeitung #wild west #le monde #put pressure


A Definitive Power Ranking of the Sexiest Book Covers

Designing a book cover is challenging, even more so when the work contains a raunchy subject matter. How do you convey, in a single glance, that the book is sensual, even sexy, without falling for pornographic tropes?  My debut novel, Little Rabbit, is about a sub/dom relationship between a... Continue reading at Electric Literature

[ Electric Literature | 2022-06-30 11:00:00 UTC ]
More news stories like this | News stories tagged with: #electric literature #book cover


In Gabrielle Zevin’s novel, two video game designers chase love IRL

"Tomorrow, and Tomorrow, and Tomorrow," by Gabrielle Zevin, is a novel about video game makers who came of age with Donkey Kong and fell in love. Continue reading at The Washington Post

[ The Washington Post | 2022-06-28 16:07:16 UTC ]
More news stories like this | News stories tagged with: #gabrielle zevin


An ode to the power of CEOs and capitalism to cure America’s ills

Journalist Alan Murray places his faith in business to solve society's greatest challenges. Continue reading at The Washington Post

[ The Washington Post | 2022-06-17 12:00:22 UTC ]
More news stories like this | News stories tagged with: #greatest challenges


The Morning After: The French government bans English gaming terms, including ‘eSports’

Not satisfied with trying to replace “WiFi” with “l’access sans fil à internet” (which didn’t work), l'Académie française set its sights on gaming terms in 2017. It’s now gained traction with the government, and France’s Ministry of Culture has announced it’ll ban terms including "streamer" and... Continue reading at Engadget

[ Engadget | 2022-06-01 11:15:19 UTC ]
More news stories like this | News stories tagged with: #business model #kindle


French author Alice Zeniter has won the eye-popping €100,000 Dublin Literary Award.

The Art of Losing (Farrar, Straus and Giroux) by French novelist Alice Zeniter has won the prestigious Dublin Literary Award, a prize which comes with a handsome glass trophy and the world’s largest purse for a single novel published in English—a whopping €100,000. Nominations for the Dublin... Continue reading at Literrary Hub

[ Literrary Hub | 2022-05-24 16:21:57 UTC ]
More news stories like this | News stories tagged with: #whopping €100 #public libraries #literary award


Why the MLIS is a Powerful Weapon in Fighting Book Bans

The organized assault on the freedom to read has highlighted core values taught in library schools. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-23 04:00:00 UTC ]
More news stories like this |


How the naval battles of World War II reshaped the global order

There were six great naval powers before the war, writes historian Paul Kennedy; afterward, there was just one. Continue reading at The Washington Post

[ The Washington Post | 2022-05-20 12:00:33 UTC ]
More news stories like this |


Adapting to Changes in Pay-per-Click Advertising

In this panel—scheduled for May 24, 3–4 p.m. ET, and moderated by Carlyn Robertson, marketing lead at BookBub—book marketing experts will discuss what’s changed in the world of digital advertising in the past year. Topics of discussion include how marketers can adapt as major ad platforms and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-16 04:00:00 UTC ]
More news stories like this | News stories tagged with: #panel—scheduled #digital advertising