Time Inc. Launches New Tablet Strategy

Time Inc. is making it easier for readers to access its magazines in digital form—the company announced Wednesday that it will make all 21 of its U.S. titles available on the iPad and other tablets by the end of the year. But consumers still won’t be able to buy subscriptions through a key sales channel, Apple’s iTunes store. The publisher said it's expanding its “all-access” model already in place at Time and Sports Illustrated that lets people buy print-digital bundles as well as digital-only subscriptions and single issues. Time Inc. already distributes its titles in the HP TouchPad, Android and Next Issue Media stores, and as part of today's announcement said it would start to sell digital editions on Barnes & Noble’s Nook Color. The announcement was made by Maurice Edelson and may be his first public statement since he was appointed, along with Howard Averill and John Huey, to run the company after Jack Griffin was fired as CEO in February. Edelson, who has been overseeing strategy and meeting with Apple to work on iPad subscription sales, called the news a "bold commitment" to offering content in the burgeoning tablet market. Other major publishers, including Hearst and Condé Nast, have acquiesced to Apple, which takes a 30 percent cut of revenue from sales through iTunes and controls the consumer relationship, in order to offer subscriptions through its store. But Time Inc. seems to have foregone that strategy in order to maintain control over its subscriber... Continue reading at 'AdWeek'

[ AdWeek | 2011-08-03 00:00:00 UTC ]
News tagged with: #audit bureau #digital copies #digital editions #hold back

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Dawson launches consultation over moves

Written By: Lisa Campbell Publication Date: Tue, 15/11/2011 - 09:40 Dawson Books has begun consulting with employees after announcing major head office departments will move to Bertram’s site in Norwich. Dawson recently merged with the Norwich-based book wholesaler after Bertrams’ parent... Continue reading at The Bookseller

[ The Bookseller | 2011-11-15 00:00:00 UTC ]
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'Adweek' Launches Self-Serve Ad Platform

Adweek has partnered with Toronto-based technology company Shiny Ads to create the new Adweek Self-Serve Ad platform. The service now lets anyone upload a 300 x 250 banner ad and secure a set number of impressions for as little as $500. This will allow marketers with any size budget to speak... Continue reading at AdWeek

[ AdWeek | 2011-11-15 00:00:00 UTC ]
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Time-travel romance for Piccadilly

Written By: Graeme Neill Publication Date: Mon, 14/11/2011 - 15:07 Piccadilly Press has bought a time-travelling young adult romance story, which will be a lead title for autumn 2012. Managing director Brenda Gardner bought world rights to two books in the Timedance series from Bob Markel. The... Continue reading at The Bookseller

[ The Bookseller | 2011-11-14 00:00:00 UTC ]
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Kindle launches Daily Deals with discounted Ridpath

Written By: Lisa Campbell Publication Date: Mon, 14/11/2011 - 15:50 Amazon.co.uk has launched a Kindle Daily Deal promotion, selling one chosen title a day at a heavily discounted price. It began its promotion today (14th November) with Where the Shadows Lie by Michael Ridpath (Corvus)–... Continue reading at The Bookseller

[ The Bookseller | 2011-11-14 00:00:00 UTC ]
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Conde Nast To Put All 18 Titles on NOOK Tablet

Conde Nast announced today that all 18 of its magazines will soon be available on the Barnes & Noble NOOK Tablet and NOOK Color. Seventeen of those magazines will be available on NOOK by the end of November while Vogue will join the platform in early 2012. Single copies and monthly... Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nook tablet #nook color #conde nast #single copies


Tale of the Tablets: Comparing New Devices

Amazon’s Kindle may have launched the ebook boom we’re seeing today, but Barnes & Noble’s NookColor brought on a new generation of 7-in. multimedia tablet devices priced to undercut the 9.7-in. iPad. Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-11-11 00:00:00 UTC ]
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E-readers Are Big Winners in Tablet Wars

As budget media tablets race to the bottom on price, ebook readers are the real winners receiving deep price cuts and improved features. Continue reading at PC World

[ PC World | 2011-11-09 00:00:00 UTC ]
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Women's Health magazine to launch in UK

Hearst-Rodale is set to launch Women's Health in the UK next year, as a sister title to the 11-year-old Men's Health. Continue reading at Media Week

[ Media Week | 2011-11-07 00:00:00 UTC ]
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Barnes & Noble plans international Nook launch

Written By: Gayle Feldman Publication Date: Mon, 07/11/2011 - 17:18 Barnes & Noble is to expand its ebook service internationally next year, the company's chief executive has revealed. The development was revealed at the company's New York press conference at which it unveiled its $249... Continue reading at The Bookseller

[ The Bookseller | 2011-11-07 00:00:00 UTC ]
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TBD launches 24-hour promotion

Written By: Lisa Campbell Publication Date: Mon, 07/11/2011 - 14:23 The Book Depository is kicking off Christmas with 24 hours of deals, beginning this Thursday (10th November). The online retailer will be offering customers one title every hour at a "superb price" from noon GMT on Thursday... Continue reading at The Bookseller

[ The Bookseller | 2011-11-07 00:00:00 UTC ]
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Tumblr Director Coatney Talks Social Strategy and Platform Monetization

Magazine publishers and editors are bombarded with social networking platforms and are constantly cultivating ideas as to how to take advantage of them to reach readers, monetize and refer traffic. Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-05 00:00:00 UTC ]
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Amazon launches Kindle lending library for US

Written By: Lisa Campbell Publication Date: Thu, 03/11/2011 - 09:54 Amazon.com has launched a lending library for US Kindle owners with Prime membership today (3rd November), after signing deals on a “variety of terms” with publishers. read more Continue reading at The Bookseller

[ The Bookseller | 2011-11-03 00:00:00 UTC ]
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Hearst Launches New YouTube Channel Initiative

In an effort to reach consumers in a multi-platform environment, Hearst Magazines has announced that the company will develop two new online video channels through YouTube. Hearst is one of among several publishers including Meredith and Rodale to roll out a plan to take advantage of the new... Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-02 00:00:00 UTC ]
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Bazalgette launches publisher with foodie memoir

Written By: Graeme Neill Publication Date: Fri, 28/10/2011 - 08:00 Peter Bazalgette, the man responsible for introducing "Big Brother" to the UK, is turning his hand to publishing, launching a new company with a biography of food critic Egon Ronay. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-28 00:00:00 UTC ]
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News outlets look to tablet computer users for revenue

More than half of owners read news on their devices, a survey shows, though there's not much willingness to pay for content. But there may be a way.With roughly 25 million adults in America now owning an iPad or other tablet computer, a new survey shows that the early adopters are using the... Continue reading at Baltimore Sun

[ Baltimore Sun | 2011-10-25 00:00:00 UTC ]
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Tablet Users Are Heavy News Readers

A year and a half since the Apple iPad was introduced, a new study shows that reading news has become a big part of what people use tablets for. But publishers still have a way to go to get people to pay for content on tablets. The newest look at people’s willingness to pay for content is a... Continue reading at AdWeek

[ AdWeek | 2011-10-25 00:00:00 UTC ]
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Browser, Not Apps, Still Biggest News Channel on Tablets

While consuming news has become one of the more popular activities for tablet users, access to it is still largely conducted through a browser, not specialized apps, says a new study released by the Pew Research Center and The Economist Group Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-25 00:00:00 UTC ]
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Cheetham to launch Head of Zeus next summer

Written By: Benedicte Page Publication Date: Fri, 21/10/2011 - 08:25 Anthony Cheetham will unveil his new publishing company, Head of Zeus, in the summer of next year, with a biography of Catherine the Great by Robert K Massie bought from Random House US. The venture—which Cheetham had planned... Continue reading at The Bookseller

[ The Bookseller | 2011-10-21 00:00:00 UTC ]
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Heinemann buys début by Times columnist

Written By: Graeme Neill Publication Date: Fri, 21/10/2011 - 10:31 William Heinemann has bought a début novel by Times columnist Sathnam Sanghera about three generations of the same family and their Wolverhampton corner shop. Publisher Jason Arthur bought UK and Commonwealth rights, excluding... Continue reading at The Bookseller

[ The Bookseller | 2011-10-21 00:00:00 UTC ]
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WTWH Media Launches Solar Power World Magazine

Business-to-business media company WTWH Media, LLC isn’t afraid of the uncertainty surrounding the magazine market place—the company is launching a new title this month called Solar Power World magazine in an effort to expand its portfolio. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-20 00:00:00 UTC ]
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