Thought Catalog CRO Alex Magnin on growing a profitable media business in 2016

Thought Catalog has seen its audience chopped in half thanks to the whims of the Facebook algorithm. But that's to a disciplined operating plan, the company has managed to remain profitable. The "new reality," according to Thought Catalog CRO Alex Magnin, is publishers need to operate far more efficiently in a world where available supply of ad impressions dwarfs the amount of demand. The post Thought Catalog CRO Alex Magnin on growing a profitable media business in 2016 appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-10-11 00:00:00 UTC ]
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London’s FT Business Book of the Year: A 15-Title Longlist

The FT Business Book of the Year issues a 15-title longlist, with a six-title shortlist ahead and a winner to be named in December. The post London’s FT Business Book of the Year: A 15-Title Longlist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-08-16 16:57:51 UTC ]
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Publisher Salon Grows Revenue After Cutting Resellers

Showing that publishers are better off controlling their own programmatic destiny, news publisher Salon has grown revenue after cutting off access to its inventory for the vast majority of resellers earlier this year. That increase comes that's from being able to charge more for its inventory... Continue reading at AdWeek

[ AdWeek | 2023-08-16 11:53:00 UTC ]
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Troubles for property insurers spells more losses at Digital Media Solutions

Revenue fell to a three-year low as insurance carriers downsized their advertising budgets. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2023-08-16 10:33:50 UTC ]
More news stories like this | News stories tagged with: #revenue fell #advertising budgets #digital media


Ready to Play: Graphic Novel Media Tie-Ins

Publishers take a collaborative, multiplatform approach in adapting video game IP into comics. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-11 04:00:00 UTC ]
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It Takes All Kinds: Graphic Novel Media

Comics source storytelling inspiration from all manner of media—video game–based graphic novels are a growing trend, but there have also been recent adaptations from such unexpected originals as a suppressed WWII opera and a 1980s cult classic film. These media tie-ins promise a timely remix in... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-11 04:00:00 UTC ]
More news stories like this | News stories tagged with: #growing trend #diverse range #forthcoming titles #graphic novel


News Corp profits dive 75% as Rupert Murdoch-owned company hints at AI future

Poor result weighed down by lower print and digital advertising at News Corp Australia, a division that includes flagship newspaper The AustralianRupert Murdoch’s News Corporation has recorded a steep 75% drop in full-year profit but sees opportunities ahead as it expands the use of cost-saving... Continue reading at The Guardian

[ The Guardian | 2023-08-11 00:14:07 UTC ]
More news stories like this | News stories tagged with: #digital advertising #news corporation #book publishers #net profit #financial year #news corp


‘A smorgasbord of unlikability’: the authors helping ‘sad girl lit’ grow up

In this post-Fleabag world, publishing has become obsessed with the inner turmoils of messy millennials – but isn’t it time they pulled themselves together? Meet the novelists subverting the clichesYou’ve probably come across this woman: she is unfulfilled in her career, has been abandoned by at... Continue reading at The Guardian

[ The Guardian | 2023-08-08 15:19:43 UTC ]
More news stories like this | News stories tagged with: #ve read #main character #rarely deliver #novelists


In London, Schroders Backs the Business Book of the Year Award

The Financial Times is joined this year by Schroders, with added support from Nikkei, in the £30,000 Business Book of the Year award. The post In London, Schroders Backs the Business Book of the Year Award appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-08-07 20:19:16 UTC ]
More news stories like this | News stories tagged with: #business book #added support #book of the year


As Digital Media Falters, Betches Hits Its Stride, Expanding Headcount and Revenue Streams

Lifestyle and comedy publisher Betches, which chronicles dating and pop culture for a predominantly female audience, just introduced digital advertising to its newly redesigned website in late July. The move is part of a broader effort to diversify its business and signal a new chapter for the... Continue reading at AdWeek

[ AdWeek | 2023-08-03 11:50:06 UTC ]
More news stories like this | News stories tagged with: #revenue streams #pop culture #late july #broader effort #wholly owned #digital media


Binc Launches Business Incubator for BIPOC and LGBTQ Booksellers

Book Industry Charitable Foundation has announced BincTank, a new business incubator offering mentorship and support for booksellers looking to open stores serving historically underrepresented or marginalized communities. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-26 04:00:00 UTC ]
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Binc Launches Business Incubator for BIPOC Booksellers

The Book Industry Charitable Foundation has announced BincTank, a new business incubator offering mentorship and support for BIPOC booksellers. The program will run for three years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-26 04:00:00 UTC ]
More news stories like this | News stories tagged with: #bipoc booksellers #announced binctank #book industry


How Vice Media Went Bankrupt

The digital media company Vice filed for Chapter 11 bankruptcy in May, and new documents disclosed in the proceedings offer a rare glimpse into the financial maneuvering that led the privately held company to insolvency. In particular, they reveal that Vice raised more than $1.3 billion in debt... Continue reading at AdWeek

[ AdWeek | 2023-07-24 11:37:29 UTC ]
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Service Is the Goal at Chang Jiang Printing Media

“A good home for good projects” is how sales and marketing director Samuel Chung sums up Chang Jiang Printing Media, which he established a decade ago. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-21 04:00:00 UTC ]
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After Cutting Open-Market Programmatic, Bloomberg Media Sees Efficiency Gains, Revenue Losses

On Jan. 1, the privately owned business publisher Bloomberg Media shut off its open-market programmatic advertising, a move to better control its user experience and drive advertisers to reach its audience by buying directly from the company itself. Six months later, the strategy produced its... Continue reading at AdWeek

[ AdWeek | 2023-07-18 11:31:59 UTC ]
More news stories like this | News stories tagged with: #user experience #privately owned


Leading National Advertisers 2023—Spending is still growing, but a recession looms

Ad spending for the 200 biggest U.S. advertisers rose a solid 8% in 2022. Internet companies from Amazon to Ally drove ad spending growth, and digital media grabbed the lion's share of budgets for blue-chip marketers. Budgets could come under pressure amid looming signs of recession. Continue reading at Advertising Age

[ Advertising Age | 2023-06-26 09:45:00 UTC ]
More news stories like this | News stories tagged with: #recession looms #ad spending #internet companies #digital media


Queer Indie Bookstore Splits Profits with LGBTQ Authors

A new queer indie bookstore is splitting profits with LGBTQ authors and spreading queer joy and literacy with a rainbow book bus. Continue reading at Book Riot

[ Book Riot | 2023-06-20 10:40:00 UTC ]
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In Lorrie Moore's first novel in 14 years, 2016's chaos becomes a wild metaphysical trip

Lorrie Moore's fourth novel, 'I Am Homeless If This is Not My Home,' follows a grieving man through the chaos of 2016 and some wondrous metaphysical byways. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-06-14 13:00:25 UTC ]
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Black creators drive higher media value for marketers, study finds

A new report from Group Black and Nielsen reveals Black creators have larger and more engaged followings than their non-Black peers. Continue reading at Advertising Age

[ Advertising Age | 2023-06-13 14:00:00 UTC ]
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Dosdoce: Growing Sales in Spanish-Language Audiobooks

Ahead of this week's Readmagine, Dosdoce's Javier Celaya issues a new report on Spanish-language audiobooks and ebooks in 2022. The post Dosdoce: Growing Sales in Spanish-Language Audiobooks appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-06-05 14:37:57 UTC ]
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The Audiobook Market, and Revenue, Keeps Growing

The Audio Publishers Association’s annual sales survey revealed an 11th straight year of double-digit growth in audiobook sales, with 2022 revenue from reporting publishers up 10%, to $1.8 billion. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #audiobook market #double-digit growth #audiobook sales #audiobook