These Print And Digital Publishers Are Redefining What It Means to Be a Media Brand in 2018

It's been a remarkable year for journalism and storytelling, as legacy media outlets continue to find their new identities in this rapidly evolving digital era. Others have had to nimbly reimagine themselves after being acquired by new owners, all while strategizing for the future with new revenue streams. We've seen great leadership from media executives... Continue reading at 'AdWeek'

[ AdWeek | 2018-10-15 00:00:00 UTC ]
News tagged with: #digital publishers #media brand #revenue streams #media executives

Other Publishing stories related to: 'These Print And Digital Publishers Are Redefining What It Means to Be a Media Brand in 2018'

Zoe Saldana to create digital content for AwesomenessTV's Millennial Mom network

Actress Zoe Saldana is teaming up with new millennial mom-geared network AweStruck to create digital content. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-09-25 00:00:00 UTC ]
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A manifesto for a digital book platform

"The future of the book business will certainly be unveiled on a digital platform." Even as some believe that ebooks' progress has been staggered by a retreat to print, Trajectory c.e.o. and co-founder Jim Bryant is undaunted in his vision for the primacy of "relevancy and discovery" inherent in... Continue reading at The Bookseller

[ The Bookseller | 2015-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book business #digital platform

Mollett Leaving U.K.'s Publishers Association

Richard Mollet, chief executive of the Publishers Association, is to step down next year to become head of European Government Affairs at RELX Group (formerly known as Reed Elsevier). Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers association #richard mollet #relx group #reed elsevier

Sarkar launches mobile publisher Juggernaut

The former publisher of Penguin India, Chiki Sarkar, has founded her own publishing company, Juggernaut. Sarkar left Penguin Random House India in April this year and Juggernaut’s first 25 titles will be released in April next year. The company will publish in physical and digital, but with an... Continue reading at The Bookseller

[ The Bookseller | 2015-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin india #chiki sarkar #reading experience #book distribution

Smith credits Goldsmiths Prize with changing publishing

Author Ali Smith has said the Goldsmiths Prize, which is now in its third year, has encouraged publishers to take risks. The prize, awarded to bold and inventive fiction, was won by Smith last year for How to be Both (Hamish Hamilton). Smith said of the prize: “The change it’s made is that... Continue reading at The Bookseller

[ The Bookseller | 2015-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #taking risks #goldsmiths prize #hamish hamilton

Cairns steps down from Publishing Technology

Michael Cairns has stepped down with immediate effect as c.e.o of Publishing Technology after news the company will make a loss in 2015. In a trading update, the company said Cairns has stepped down "after careful consideration", and has been replaced on an interim basis by chief technology... Continue reading at The Bookseller

[ The Bookseller | 2015-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing technology #trading update #careful consideration #interim basis

How the Harry Potter brand is pitching itself to Gen Z

Gen Z may have missed “Pottermania” at its peak, but J.K. Rowling and her “Potterheads” are making sure they do their bit to keep the magic of Harry Potter alive. Yesterday saw the new Pottermore -- Rowling’s digital entertainment, news and e-commerce company devoted to the Harry Potter books... Continue reading at Digiday

[ Digiday | 2015-09-23 00:00:00 UTC ]
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Applying UX Principles in Traditional Book Publishing

PageJump's Raymond Calbay explains step-by-step how the company applied new media UX design principles and research to develop its book, Abroad Me. The post Applying UX Principles in Traditional Book Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-23 00:00:00 UTC ]
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Crowdfunding Journalism to Confront the Media Industry's 'Huge Problem'

There’s a huge problem at the moment in journalism and the publishing industry, which is that no journalism or media company has figured out how to actually fund their content in this new age of the Internet. The big reason is that newspape ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media industry #huge problem #publishing industry #media company #big reason

Religion Publishing News From Around the Web: September 23, 2015

Jackie Collins' Buddhist beliefs and Pope Francis's White House address are among the most-talked topics online today. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jackie collins #pope francis

Best Practices for Launching a Publishing Joint Venture in China

Helen Sun, CEO of Beijing Ingenta Digital Publishing Technology, shares her best practices for launching a joint venture publishing partnership in China. The post Best Practices for Launching a Publishing Joint Venture in China appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #china appeared

Hearst Invests $21 Million in Pop-Culture Network Complex Media

Hearst has made another bet on an emerging pop-culture brand, investing $21 million in Complex Media, a digital-media company that operates websites devoted to music, fashion, food and movies.Hearst, the publisher of Cosmopolitan and Esquire magazines, last year acquired a 25% stake in... Continue reading at Advertising Age

[ Advertising Age | 2015-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #statement tuesday #media companies #strong brands #cable networks

iOS9 and the iPad Pro: what the latest Apple event means for marketing

Apple drives changes in behaviour like nobody else. What might the key announcements from the event mean for the ad industry?Like many Apple events before it, September’s event didn’t introduce any new technologies or products, but that’s not to say what was announced isn’t worth... Continue reading at The Guardian

[ The Guardian | 2015-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple doesn #ipad pro #ad industry #worth investigating #innovative companies #mobile adblocking

We Review the Self-Published ‘Now That I’m a Ghost, I’m Gay’

Here's our review of "Now That I'm a Ghost, I'm Gay," which---let's be real---is an amazing title. The post We Review the Self-Published ‘Now That I’m a Ghost, I’m Gay’ appeared first on WIRED. Continue reading at Wired

[ Wired | 2015-09-22 00:00:00 UTC ]
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Cairns Out, Montgomery Up at Publishing Technology

Publishing Technology has announced that CEO Michael Cairns has stepped down, effective immediately after the Board projected a net loss for the year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing technology #effective immediately #net loss

Publishing Colleagues Share Their Admiration for Carmen Balcells

Literary agent Carmen Balcells was a ground-breaking entrepreneur and much admired. Now the question is, after her death, where will her authors turn? The post Publishing Colleagues Share Their Admiration for Carmen Balcells appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #carmen balcells #authors turn

Clairview to publish Ben Okri booklet

Independent publisher Clairview Books is releasing a new booklet by Ben Okri based on a lecture he gave at the International School of Storytelling in Sussex. The Mystery Feast: Thoughts on Storytelling will be published on 14th October as a £3.99 paperback original and £2.99 ebook (available... Continue reading at The Bookseller

[ The Bookseller | 2015-09-21 00:00:00 UTC ]
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A manifesto for serial publishing

"One of the reasons many of the greatest novels ever published are so long," writes Len Epp, "is that they were already hits while they were being written." Serials, writes Leanpub co-founder Epp, are the true approach to traditional publishing. Only in the last century, he contends, did we come... Continue reading at The Bookseller

[ The Bookseller | 2015-09-21 00:00:00 UTC ]
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9 Intriguing and Fun Digital Marketing Stats From the Past Week

With summer largely in the rearview mirror, marketers are attending conferences and generally revealing more media- and brand-related data. Here are nine of such stats that caught our eye last week. 1. During a Re/code podcast, BuzzFeed CEO Jonah Peretti said that more than 75 percent of his... Continue reading at AdWeek

[ AdWeek | 2015-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile app #video platform #digital marketing

Why Marketers Shouldn't Get Overexcited About Virtual Reality as a Branding Tool

Virtual reality is an extraordinarily hot topic right now in media and technology circles. We've seen some amazing developments in recent years, but for the purposes of marketers, technology has not caught up with needs. Beyond functioning, we need it to scale and affect consumer behavior. This... Continue reading at AdWeek

[ AdWeek | 2015-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #financial services #programmatic buying #adweek magazine