The new section of the Wizarding World of Harry Potter theme park at Universal Studios is expected to represent the Diagon Alley shopping area frequented by the wizarding world in the books. Continue reading at 'The Christian Science Monitor'
[ The Christian Science Monitor | 2014-01-29 00:00:00 UTC ]
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Google’s buy button and other mobile tech can allow advertisers to leave behind the “spray and pray” approach of days gone byLike many children of the 1970s, I spent many hours immersed in the futuristic visions of the comic book 2000AD, whose Judge Dredd stories were compellingly dystopian. One... Continue reading at The Guardian
[ The Guardian | 2015-06-10 00:00:00 UTC ]
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The rise of Instagram and Facebook, which mute video audio by default, is forcing publishers to rethink their video creation strategies. NowThis and Fusion, for example, are creating video that's "volume agnostic", meaning that they can viewers can watch them with the sound on or off and still... Continue reading at Digiday
[ Digiday | 2015-06-09 00:00:00 UTC ]
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Ever since Bloomsbury announced in 2013 that it was going to publish illustrated editions of all seven of J K Rowling’s Harry Potter novels, award- winning illustrator Jim Kay has been working flat out to bring the Harry Potter world to life. Kay, a self-confessed control freak, said... Continue reading at The Bookseller
[ The Bookseller | 2015-06-09 00:00:00 UTC ]
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There is a consensus in advertising that mobile video is the future, but that future is still hazy. Mobile video can run in apps like Facebook, Snapchat and YouTube or be bought through ad networks that serve the mobile Web. There are six-second, 15-second and 30-second formats, and there are... Continue reading at AdWeek
[ AdWeek | 2015-06-05 00:00:00 UTC ]
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#FiftyShades: 'Fifty Shades of Grey' writer E.L. James recently announced she's releasing a new version of 'Fifty Shades of Grey' that will be told from character Christian's point of view. Some authors choose to focus on different characters for new books, while others opt for all-new... Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-06-03 00:00:00 UTC ]
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AOL is unveiling a data-driven site overhaul today that should give marketers a sense of how it will zero in on mobile video and branded content as it plots its future. The revamp comes less than a month after Verizon's $4.4 billion acquisition of AOL and is based on a load of the publisher's... Continue reading at AdWeek
[ AdWeek | 2015-06-02 00:00:00 UTC ]
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As long as technology companies such as Facebook and Twitter exist, publishers will have to navigate relationships with them. This theme pervaded a panel Monday at the 67th World News Media Congress in which industry thought leaders discussed ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-06-02 00:00:00 UTC ]
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Global newspaper circulation revenues are larger than newspaper advertising revenues for the first time this century, according to the annual World Press Trends survey released Monday by the World Association of Newspapers and News Publishers (WAN-IF ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-06-02 00:00:00 UTC ]
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Joe Monti, executive editor for Simon & Schuster’s new Saga imprint for science fiction/fantasy, or SFF, admits that diversity is more than an intellectual exercise. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-30 00:00:00 UTC ]
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Jonathan Harris is the new honorary president of the Independent Publishers Guild. Harris joined the IPG in 2000 shortly after setting up his publishing company, Learning Matters, which he sold to SAGE in 2011. His experience in publishing includes the launch of Blackstone Press and being m.d.... Continue reading at The Bookseller
[ The Bookseller | 2015-05-30 00:00:00 UTC ]
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At 1 p.m. today in Room 1A10, “Mixed Me: A Discussion with Taye Diggs and Shane Evans” will address more than just a new picture book. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-30 00:00:00 UTC ]
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A new literary-themed East London club night, called Late Night Library Club, is being launched, with the first event celebrating Sarah Waters’ Tipping the Velvet (Virago). Late Night Library Club has been set up by the team behind The Amy Grimehouse cinema and arts club night that celebrates... Continue reading at The Bookseller
[ The Bookseller | 2015-05-29 00:00:00 UTC ]
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When SpaceX and Tesla founder Elon Musk recently said that with artificial intelligence we’re "summoning the demon", he wasn’t joking. He was genuinely concerned about artificial intelligence turning against humanity, and according to a new book by Ashlee Vance, he still is. In his new book,... Continue reading at Betanews
[ Betanews | 2015-05-26 00:00:00 UTC ]
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A new cookbook from Bloomsbury by celebrity chef Vikas Khanna is printed in gold ink, launched at Cannes, and costs $13,000. The post World’s Most Expensive Cookbook? Yes, It is $13,000 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-05-20 00:00:00 UTC ]
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Fast-growing millennial publisher Mic has the luxury of starting from scratch with its six-month-old video strategy. That means betting heavily on Facebook. On Tuesday, Mic released the eighth episode of its debut video series, &ldq ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-05-20 00:00:00 UTC ]
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'Improbable Libraries,' by Alex Johnson, chronicles the lengths to which librarians the world over will go to serve their communities. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-05-16 00:00:00 UTC ]
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Sheikha Bodour, founder of the Emirates Publishers Association (EPA), discusses initiatives aimed at professionalizing publishing in the Arab world. The post On Developing Publishing in the Arab World and the UAE appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-05-14 00:00:00 UTC ]
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Wal-Mart Stores' planned competitor to the Amazon Prime service will have a price advantage, but catching up with its e-commerce rival won't be easy.Wal-Mart announced plans yesterday to give online customers unlimited free shipping for $50 a year, half the cost of Prime. What it lacks is... Continue reading at Advertising Age
[ Advertising Age | 2015-05-14 00:00:00 UTC ]
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Reports from the last few weeks hinted it was coming, but the debut of Facebook's Instant Articles sent a shiver down plenty of publisher's spines this morning anyway. And why wouldn't they react in that fashion? One of their chief traffic drivers could suddenly siphon away audiences and ad... Continue reading at AdWeek
[ AdWeek | 2015-05-14 00:00:00 UTC ]
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L'Oréal has evidently found a video advertising vendor in Mediabong it's very high on. Mediabong—which is announcing a $5 million Series B round of funding today—said it achieved a 90 percent "video-through rate" for L'Oréal in a recent five-week ad campaign across various publishers.... Continue reading at AdWeek
[ AdWeek | 2015-05-13 00:00:00 UTC ]
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