The pitfalls of sponsored content, in 5 charts

Sponsored and branded content have evolved into a crucial source of revenue for publishers of every stripe. Along the way, they've had to sweet-talk advertisers and get into compliance with FTC regulations, but their readers still present the highest hurdles. Large chunks of American readers have always been confused by sponsored content, but it turns out that they are brand-conscious too: Nearly half of all readers say that they can lose trust in a news publisher if it runs sponsored content on behalf of a brand they don't trust. The post The pitfalls of sponsored content, in 5 charts appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-12-13 00:00:00 UTC ]
News tagged with: #american readers #sponsored content #branded content #crucial source #news publisher

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Print Book Sales Fell 5% Last Week

Unit sales of print books fell 5.3% last week from the comparable week in 2021 at outlets that report to NPD BookScan. The drop was the smallest decline in about two months. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-16 04:00:00 UTC ]
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Spain’s Liber 22 Confirms an October 5 to 7 Run in Barcelona

As Bologna Children's Book Fair announces its 2023 dates, Feria Internacional del Libro confirms its October program. The post Spain’s Liber 22 Confirms an October 5 to 7 Run in Barcelona appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-05-27 16:39:47 UTC ]
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Deborah James’s second and final book tops Amazon chart ahead of publication

The columnist and podcaster’s How to Live When You Could Be Dead is out in August heads the bestsellers listPre-orders of Deborah James’s second book have soared within days of it becoming available. The podcast host’s memoir-cum-self-help volume is topping the Amazon UK bestsellers list, ahead... Continue reading at The Guardian

[ The Guardian | 2022-05-19 11:47:24 UTC ]
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Academic Publishing: AUPresses’ 91 Design Winners and Ukraine Content

A competition in academic publishing design and an aggregation of content relative to Ukraine from the Association of University Presses. The post Academic Publishing: AUPresses’ 91 Design Winners and Ukraine Content appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-04-29 15:50:11 UTC ]
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Register Today for AAPI Communities in Conversation #5 Featuring Jai Chakrabarti

There's still time to register for the fifth installment in the AAPI Communities in Conversation series featuring Jai Chakrabarti, author of 'A Play for the End of the World,' in conversation with University of Iowa librarian Jenay Solomon. The Live stream is set for Tuesday, May 3, 2022, at... Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-29 04:00:00 UTC ]
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$5 Audiobooks are On Sale at Libro.fm for Independent Bookstore Day

From April 25 to May 1, Libro.fm has a selection of audiobooks on sale for $5 each. Continue reading at Book Riot

[ Book Riot | 2022-04-25 15:56:05 UTC ]
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Oklahoma public library’s sexual content ban also cuts abuse prevention program and Pride displays.

In today’s “why do we have to share a country with these jackasses” news, the board of the public library of Enid and Garfield County in Enid, Oklahoma, voted 3-2 to ban “book displays and library programs that focus on sexual content”—which resulted in the library cancelling not only an adult... Continue reading at Literrary Hub

[ Literrary Hub | 2022-04-20 17:26:39 UTC ]
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5 insights that will allow you to compete in the future of work

Management consultant and bestselling author Keith Ferrazzi insists that the most important lesson of all is that this is your opportunity to learn from your peers. Keith Ferrazzi is the founder and chairman of Ferrazzi Greenlight, a management consulting and coaching company that works to... Continue reading at Fast Company

[ Fast Company | 2022-04-16 05:00:03 UTC ]
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Asus ProArt PA279CV monitor review: The go-to for content creators on a budget

At a glanceExpert’s Rating ProsAccurate imageHigh maximum brightnessMenu settings allow calibrationHas USB-C with 65 watts Power DeliveryCompetitive priceConsUnimpressive designLuminance uniformity could be betterHDR is bright but otherwise falls shortOur VerdictThe Asus ProArt PA279CV targets... Continue reading at PC World

[ PC World | 2022-04-14 10:30:00 UTC ]
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US National Book Award Foundation Names Its 2022 ‘5 Under 35’

The '5 Under 35' honorees from the National Book Foundation include two authors published by independent houses. The post US National Book Award Foundation Names Its 2022 ‘5 Under 35’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-04-14 03:18:13 UTC ]
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The National Book Foundation has announced this year’s 5 Under 35.

The National Book Foundation has released its annual list of the “5 Under 35,” a group of five fiction writers under the age of 35 “whose debut work promises to leave a lasting impression on the literary landscape.” Each winner was chosen by a judge who has won a National Book Award, been... Continue reading at Literrary Hub

[ Literrary Hub | 2022-04-13 15:03:17 UTC ]
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For Women’s History Month: 5 new novels that celebrate female accomplishments

‘The Paris Bookseller’ by Kerri Maher and ‘The Diamond Eye’ by Kate Quinn are among several great new works of historical fiction. Continue reading at The Washington Post

[ The Washington Post | 2022-03-02 15:27:34 UTC ]
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WLT Book Buzz Episode #5 - Black Voices: 41 Books for Everyone of Any Age from Black Joy to History to Empowerment

News and Events Laura and Bunmi celebrate 41 books by Black authors. From Black joy to history to empowerment, the books on this list provide affirming messages for children and young adults with a special shout-out to NSK Neustadt Prize finalist Jason... Continue reading at World Literature Today

[ World Literature Today | 2022-02-24 19:13:40 UTC ]
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Scheffler ousts Ross at the top of annual illustrator chart as big brand creatives rule

Axel Scheffler has usurped Tony Ross in the list of 2021’s most lucrative illustrators through Nielsen BookScan’s TCM.   Continue reading at The Bookseller

[ The Bookseller | 2022-01-29 03:07:14 UTC ]
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From the Archive: February 5, 1921

This week we’ve got a 1921 cover advertisement from Alfred A. Knopf, thanking the industry for its support of his then-new Borzoi Books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-01-28 05:00:00 UTC ]
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Pinch of Nom tops the chart as 2022 has record-breaking start

Kay Featherstone and Kate Allinson's Pinch of Nom: Comfort Food (Bluebird) has notched up a second consecutive week and a fourth week in total atop the UK Official Top 50, selling 54,410 copies through Nielsen BookScan's Total Consumer Market. Continue reading at The Bookseller

[ The Bookseller | 2022-01-11 22:26:58 UTC ]
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Storytel revenues up 20% in 2021 as company eyes more exclusive content

Swedish audio streaming company Storytel’s revenues for the last quarter of 2021 were up 20% on the previous year, in line with its forecast. Continue reading at The Bookseller

[ The Bookseller | 2022-01-11 18:19:04 UTC ]
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5 great new thrillers and mysteries for your 2022 TBR pile

Escape the midwinter doldrums with new books by Lisa Gardner, Elizabeth George, Alafair Burke and more Continue reading at The Washington Post

[ The Washington Post | 2022-01-06 13:00:32 UTC ]
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The Books Briefing: 5 Short Stories to Read This Weekend

Exploring the diversity of The Atlantic’s original fiction: Your weekly guide to the best in books Continue reading at The Atlantic

[ The Atlantic | 2021-12-31 15:24:18 UTC ]
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Osman doubles up atop the charts

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[ The Bookseller | 2021-12-30 21:29:32 UTC ]
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