The New Thinking Behind the Mobile App Renaissance

As publishers move away from distributed content and renew their focus on direct relationships, branded mobile apps are making a comeback. The post The New Thinking Behind the Mobile App Renaissance appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-05-31 00:00:00 UTC ]
News tagged with: #publishers move #distributed content #direct relationships

Other Publishing stories related to: 'The New Thinking Behind the Mobile App Renaissance'


Ello, the ad-free social network alternative to Facebook, launches mobile app

Ello's mobile app will hit the Apple App store Thursday, about eight months after the ad-free social network launched as an invite-only alternative to Facebook. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile app


Using Mobile Apps to Increase Content Monetization: Digital Solutions in India 2015

Across the globe, mobile apps have become one of the most popular channels to access content for users. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile apps #digital solutions #access content


Guitar World Launches Lessons App, Boosting Mobile Video Strategy

By Ellen Harvey I t's difficult to discuss the future of the publishing business without at some point mentioning the words "mobile" and "video." Mobile devices have become the medium of choice for consuming... Continue reading at Publishing Executive

[ Publishing Executive | 2015-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile devices #ellen harvey #publishing business #consuming content


Google Rolls Out New Tools to Drive Mobile App Installs

App-install ads continue to be a lucrative business for Facebook and Twitter, and now Google wants a bigger piece of the market. Today Google is rolling out two new tools aimed at making it easier for marketers to plug mobile apps. The first change is that advertisers can extend AdMob... Continue reading at AdWeek

[ AdWeek | 2015-03-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #initial success #game developer #social networks


Facebook to Help Mobile Apps Auction Off Their Ads Using Facebook Data

For years Facebook has considered itself a mobile-first company, so it's perhaps not surprising that the company's first attempt to automate the sale of ads running outside of Facebook will be limited to mobile.Mobile app publishers can now sell their in-app display and video ad inventory... Continue reading at Advertising Age

[ Advertising Age | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook data


The mistakes publishers make with mobile apps

Publishers are getting smarter about their mobile apps, recognizing their mistaken assumptions and altering their app strategies as a result. The post The mistakes publishers make with mobile apps appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-11-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile apps


Ingram, Microgroove Ink Deal to Add Book Sales to Mobile Apps

Ingram Content Group has partnered with Microgroove, a Seattle software developer, to provide digital tools to give businesses with mobile e-commerce applications the ability to sell physical books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile apps


Publishers: Ditch your apps; focus on mobile Web

New research shows how hard it is to drive app downloads and why news publishers should be focusing more on their mobile websites and social distribution. The post Publishers: Ditch your apps; focus on mobile Web appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-08-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers #post publishers #mobile web #research shows #mobile websites #social distribution


Quantcast Links Web and Mobile App Data for Ad Targeting

Quantcast is meshing consumer Web and mobile app behavior with an eye on making real-time ad buying more targeted. Its new data-reporting system, dubbed Audience Interests, is aimed at digital publishers and has recently been tested by BlogAds, the proprietor of highly trafficked... Continue reading at AdWeek

[ AdWeek | 2014-08-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stronger case #latest iteration


New mobile app for Milwaukee taxis challenges disruptive competitors

Facing industry pressure from mobile ride-booking applications Uber Technologies Inc. and Lyft Inc., American United Taxi Services is pushing back with an app of its own. "TAXIMKE" is designed with its competitors' concept in mind: order, book and track a taxi through your smartphone. Unlike... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2014-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile app #pushing back #credit card #selling point


RosettaBooks Debuts Mobile E-book App

E-book publisher RosettaBooks is launching an interactive e-reading app for mobile phones and tablets that allows consumers to buy an inventory of backlist classics from Rosetta's retail partners. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile phones #retail partners


Wowio Launches New Mobile App

The mobile version of its ebook distribution platform will have more than 350,000 titles from IngramBooks. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile app


New mobile app locates great Scottish books

A new, free app which links books and authors to dates, themes and distinct locations around... Continue reading at The Bookseller

[ The Bookseller | 2014-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #free app


Digital Publishing: Mobile vs. App is the Wrong Question

In January, CNN announced staggering growth in the number of users accessing their content on mobile devices. For 2013, the company averaged 30 million monthly unique visitors on mobile, an increase of 40 percent over 2012.     ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile devices #digital publishing


Erie Times-News Releases iPad, iPhone, Android Apps and Mobile Web Powered by Whiz Technologies

Erie Times-News and www.GoErie.com, based in Erie, PA, owned by Times Publishing Company, announced that it has released new tablet apps for the iPad and Kindle Fire, new smartphone apps for iPhone and Android, and HTML5 mobile web to its readers. Th ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #android apps #tablet apps #kindle fire #smartphone apps


Facebook's new mobile ad format keeps users coming back to familiar apps

Ads for mobile apps are frequently ineffective after the first viewing -- once users install a given app, they rarely have incentives to try the software again. Facebook may have found a way to sustain customers' interest through its new deep linking ad format, however. The approach takes... Continue reading at Engadget

[ Engadget | 2013-10-02 00:00:00 UTC ]
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Facebook Mobile App Hooks Up With OpenTable

Facebook on Monday announced a new integration with restaurant reservation network OpenTable, which will allow Facebook users to book reservations directly through the Facebook mobile iOS app. The update, which will go live on Monday, will also include TV listing information on TV show pages,... Continue reading at AllThingsD

[ AllThingsD | 2013-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook users #monday announced #mobile device


Barnes & Noble Moves Forward With Plans To Allow Android Apps on Nook [Mobilized]

The bookseller is proceeding with plans to open its own Android app store for the Nook Color, announcing new tools for developers and promising they will get a 70 percent cut of revenue. The first apps and store are due out with a major update to the Nook software due out this spring. Continue reading at AllThingsD

[ AllThingsD | 2011-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #android apps #nook color


Google will stop trying to make its iOS apps look like Android apps

Google says it will phase out its use of Material Design interface elements within its iOS apps in favor of Apple’s own UIKit. Jeff Verkoeyen, the company's iOS design chief, announced the change in a Twitter thread spotted by The Verge.This year my team shifted the open source Material... Continue reading at Engadget

[ Engadget | 2021-10-12 17:16:51 UTC ]
More news stories like this | News stories tagged with: #apple devices #android apps #maintenance mode #decade ago #libraries


Didn’t think Facebook could get any worse? Think again.

Just about 24 hours ago, we published a story recapping Facebook's terrible 2018. But the year isn't over, and it looks like the drama is going to continue until the bitter end. According to an investigation by The New York Times that cites interview... Continue reading at Engadget

[ Engadget | 2018-12-20 00:00:00 UTC ]
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