The Evolution of Blurb: Adding Distribution and Experts

Over the past two years Blurb has transitioned from small-scale custom publishing to a high-end, full service self-publishing operation. The post The Evolution of Blurb: Adding Distribution and Experts appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2014-10-30 00:00:00 UTC ]

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Trusted Media Brands to Distribute Reminisce Across Newsstands

The bi-monthly magazine hits the stands on August 8. The post Trusted Media Brands to Distribute Reminisce Across Newsstands appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-07-27 00:00:00 UTC ]
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Distribution Notes: Bookwire Signs Bonnier’s German Publishers; Frankfurt and IPDA Debut Forum

Germany-based Bookwire announces a major new client in ebook distribution, and Frankfurt Book Fair partners with a distribution association on a new networking event. The post Distribution Notes: Bookwire Signs Bonnier’s German Publishers; Frankfurt and IPDA Debut Forum appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #distribution notes #german publishers #ebook distribution #networking event


As Apple Seeks To Please News Publishers, Users Worry About An Ad Influx

Apple is said to be making it easier for publishers to place ads in its News app and even solicit micropayments, raising concerns about user experience. Today Apple’s News app is relatively uncluttered by ads. Actually there are very few ads anywhere. Part of the reason for that is that... Continue reading at Fast Company

[ Fast Company | 2017-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news app #raising concerns #user experience #ad tech


Webinar: The ad-blocker balancing act

With ad-blocker penetration approaching 25 percent in North American and 40 percent in Europe, restoring publisher rights and revenues has become a top of mind issue for most digital media and advertising executives. Join a panel of executives from leading publishers for an informative webinar.... Continue reading at Digiday

[ Digiday | 2017-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #north american #leading publishers


Slouching towards Didion: the book blurb bywords holding the industry back

Didion-esque, Didion-like, Didion-ish: the shorthand for anything insightful written by a white, female author is turning Joan Didion’s perspective into a prescription and stifling literature’s diversity“Writers are always selling someone out,” wrote the young Joan Didion in the preface of her... Continue reading at The Guardian

[ The Guardian | 2017-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #female author #founding principle


Facebook Audience Network Added a Rewarded Video Option for Game Publishers

Facebook Wednesday introduced an ad format for its Facebook Audience Network mobile ad network designed specifically for game publishers. The social network said in a blog post that McKinsey projects ad spending by the gaming sector to reach $6.9 billion by 2019, adding that research from game... Continue reading at AdWeek

[ AdWeek | 2017-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad format


Bluebird wins behavioural change expert Izadi after five-way auction

Pan Macmillan has won two books by Shahroo Izadi following a "hotly contested" five-publisher auction, with the first title, The Kindness Method, set to be the imprint's lead title in May 2018.  Continue reading at The Bookseller

[ The Bookseller | 2017-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #five-publisher auction #pan macmillan #hotly contested


Traffic Authentication: The Most Nettlesome Issue in Ad Tech

Unless you have been living under a digital rock, the mounting outrage about fake impressions is quickening, commensurate with a deepening understanding of ad tech fraud among advertisers. Recently, Forrester confirmed advertisers' suspiscions in a study titled "The End of Advertising As We Know... Continue reading at Advertising Age

[ Advertising Age | 2017-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad networks #including google #digital spend #buy side


Digital Publishers Have Been Slow to Adopt Vertical Video Ads. Is That About to Change?

MediaRadar is a cloud-based intelligence platform which uses data science to give ad sales advice on millions of brands. The company published a trend report on Tuesday, Vertical Video Market Snapshot: Q1 2017, which analyzed the use of vertical video advertising by media properties in the first... Continue reading at AdWeek

[ AdWeek | 2017-06-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers #data science #company published #trend report #media properties


Industry Notes: South Korea’s Ridibooks Raises $20 Million; Quarto Distributes Zest Books

Characterized as South Korea's largest ebook service, Ridibooks' parent company raises funds. And Quarto Group Takes on Zest Books distribution. The post Industry Notes: South Korea’s Ridibooks Raises $20 Million; Quarto Distributes Zest Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-06-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #south korea


Quercus to publish handwriting expert Emma Bache's first book

Quercus has bought graphologist and psychotherapist Emma Bache’s first book, Reading Between the Lines, an "enlightening and entertaining" guide to what our handwriting says about us. Continue reading at The Bookseller

[ The Bookseller | 2017-06-17 00:00:00 UTC ]
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Publishing Partnership Notes: Unicorn and Royal Armouries; Reedsy and Blurb

One of the UK's most prominent museum publishers gets new distribution; and one of the USA' first publishing platforms gets a link-up with London. The post Publishing Partnership Notes: Unicorn and Royal Armouries; Reedsy and Blurb appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-06-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing platforms


Video View Metrics for Facebook and Instagram Are Being Added to CrowdTangle

Video publishers on Facebook and Instagram now have a new measurement option, as the social network announced that video view metrics for those two platforms will be added to CrowdTangle starting Thursday. Facebook said in a release that publishers will now have another way to track emerging... Continue reading at AdWeek

[ AdWeek | 2017-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video publishers #video views


Instagram Just Added a Tag to Make Sponsored Content More Transparent

Instagram Wednesday introduced a clearer way for users to determine when posts by influencers or publishers are the results of commercial relationships with the businesses they are posting about. The Facebook-owned photo- and video-sharing network said in a blog post that users will begin seeing... Continue reading at AdWeek

[ AdWeek | 2017-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #commercial relationships #video-sharing network #paid partnership


Facebook Is Giving Advertisers More Control Over Where Their Ads Appear

Brands advertising on Facebook will soon have more control over where their ads appear. The social network is rolling out several tools aimed at providing more transparency before campaigns go live. The latest additions, announced today, will provide advertisers with a list of publishers up... Continue reading at AdWeek

[ AdWeek | 2017-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #giving advertisers #latest additions #announced today #provide advertisers


Podcast: LittleThings’ Gretchen Tibbits on distributed publishing, skipping Snapchat and Facebook Live

On this episode of the Visionaries Podcast, we sat down with Gretchen Tibbits, COO, and president of uplifting content publisher LittleThings to talk Facebook Live, Snapchat, distributed publishing, and duopoly. Sponsored content by GumGum The post Podcast: LittleThings’ Gretchen Tibbits on... Continue reading at Digiday

[ Digiday | 2017-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post podcast #facebook live #sponsored content


The Destiny 2 Reveal Campaign on Facebook Resulted in a 35-Point Increase in Ad Recall

Facebook released a case study touting the success video-game publisher Activision experienced with a recent advertising campaign for Destiny 2, its upcoming first-person-shooter release. To start, Activision raised awareness of Destiny 2 across both Facebook and Instagram by releasing teaser... Continue reading at AdWeek

[ AdWeek | 2017-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook released


All Publishers Can Now Test Ads in the Related Articles Section of Facebook’s Instant Articles

Facebook began testing ads in the related articles section of its Instant Articles in late March, and the results for publishers in the test group promoted the social network to expand the test to all publishers Thursday. Facebook introduced Instant Articles in May 2015 as a way to enable... Continue reading at AdWeek

[ AdWeek | 2017-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #enable publishers #late march #interactive content


‘It’s going to be a slow burn’: Publishers are starting to see money from Facebook’s mid-roll ads

There's money to be made with Facebook's mid-roll video ads -- if you have scale. The post ‘It’s going to be a slow burn’: Publishers are starting to see money from Facebook’s mid-roll ads appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #slow burn


BookExpo Distribution Notes: Canongate, PGW, Spink, Casemate, OCLC

Among the many partnerships being announced this week during BookExpo in New York City, many include international elements. The post BookExpo Distribution Notes: Canongate, PGW, Spink, Casemate, OCLC appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-06-02 00:00:00 UTC ]
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