Game of Thrones isn't the only highly anticipated returning premium cable program based on a hugely popular book series with a rabid fan base. Starz has its own budding hit in Outlander, based on Diana Gabaldon's historical/fantasy/romance novels, which will launch the second half of its debut season on April 4. Outlander made an immediate impact when it premiered last August, with the first eight episodes averaging 5.1 million viewers across platforms. Notably, Outlander has finally brought a large female audience to Starz, whose programs, including Black Sails, Magic City and Spartacus, have tended to skew male. Outlander's audience, meanwhile, is 59 percent women, compared to 38 percent for Black Sails and 45 percent for Power, and its last two episodes were the top-ranked cable programs of the week among women. Like Game of Thrones before it, Outlander proved that "if you can get in business on a great book series where you've got a presold audience and there are storylines that have been worked out by an author that have had the test not just of time but of an audience having to read and accept it, then that's a pretty good template for a television series," said Starz CEO Chris Albrecht. Outlander's success with women is just the latest good news for Starz, which has grown to 23.3 million subscribers and, according to SNL Kagan, leapfrogged Showtime to become the No. 2 premium network behind HBO. A rapt audience is 'the best marketing and promotional arm you... Continue reading at 'AdWeek'
[ AdWeek | 2015-03-30 00:00:00 UTC ]
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Folio:'s annual Top Women in Media Awards were created to celebrate, inspire and bring together the women who make magazine media such a dynamic industry. The post Folio: Top Women in Media – Industry Leadership appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-05-26 00:00:00 UTC ]
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Folio:'s annual Top Women in Media Awards were created to celebrate, inspire and bring together the women who make magazine media such a dynamic industry. The post Folio: Top Women in Media – Rising Stars appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-05-26 00:00:00 UTC ]
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Fast-growing millennial publisher Mic has the luxury of starting from scratch with its six-month-old video strategy. That means betting heavily on Facebook. On Tuesday, Mic released the eighth episode of its debut video series, &ldq ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-05-20 00:00:00 UTC ]
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A literary prizewinner and French bestseller, Riad Sattouff's 'Arab of The Future,' the story of his childhood growing in Syria and Libya, will published by Metropolitan Books in October. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-18 00:00:00 UTC ]
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'Clinton Cash' and 'Selfish' both landed in the top 15 adult nonfiction bestsellers, according to data released by Nielsen BookScan on Wednesday. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-15 00:00:00 UTC ]
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Sales at Hachette UK fell 4% year-on-year for the first quarter of 2015, partially due to an “unfavourable” VAT effect on ebooks, parent company Lagardere has said. Hachette UK said it had “steady sales in print and digital” in the first quarter of the year, with its performance “broadly in... Continue reading at The Bookseller
[ The Bookseller | 2015-05-13 00:00:00 UTC ]
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A "Golden Ticket" competition launched by Blink and Alfie Deyes on Friday night (8th May) had to be cancelled on Sunday (10th) after a technical problem that informed hundreds of entrants that they had won. Deyes announced the competition on his YouTube channel on Friday evening. Viewers who... Continue reading at The Bookseller
[ The Bookseller | 2015-05-12 00:00:00 UTC ]
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A fall in physical book sales led to a decrease in revenue in the first quarter of 2015 for Simon & Schuster. Results released by the publisher’s parent company CBS Corporation were not broken down geographically, but gave publishing revenues for the first three months of this year at... Continue reading at The Bookseller
[ The Bookseller | 2015-05-09 00:00:00 UTC ]
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During the past year, native advertising has gone from being the girl traditional publishers wanted to date but worried would hurt their reputation, to the trophy wife whom they always want by their... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2015-05-05 00:00:00 UTC ]
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In March 2015, British singer Sam Smith took to Instagram to tell his 3.6 million followers that one woman, Amelia Freer, had changed his life with her book, "Eat. Nourish. Glow.," which he credited with his recent weight loss. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-01 00:00:00 UTC ]
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We're not even halfway through the year, so there's plenty of time for another book to become a success, but 'Train' continues to dominate bestseller lists months after its publication. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-04-30 00:00:00 UTC ]
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Video of Newsquest owner’s Gracia Martore and her team lip-synching Everything is Awesome are unlikely to comfort journalists facing redundancySpirits among staff of Newsquest owner Gannett may not be high as it lines up another round of redundancies. But their mood will no doubt have been... Continue reading at The Guardian
[ The Guardian | 2015-04-29 00:00:00 UTC ]
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Karen Joy Fowler's We are All Completely Besides Ourselves and David Nicholls' Us are the next two books to be selected for the ITV Loose Women Book Club. The recently-launched book club called Loose Books, sees a different Loose Women panellist pick a book to read each month, which will be... Continue reading at The Bookseller
[ The Bookseller | 2015-04-18 00:00:00 UTC ]
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Bill O’Reilly’s Legends and Lies (Henry Holt) becomes the sixth title to top the US book chart in 2015. It is the fifth full-length Non-fiction title focussing on the lives of historical figures written by the political commentator for publisher Henry Holt to have reached the summit since 2011.... Continue reading at The Bookseller
[ The Bookseller | 2015-04-17 00:00:00 UTC ]
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Actress Gillian Anderson and journalist Jennifer Nadel are writing a “revolutionary self-help guide for women”. WE is described as an “urgent and timely book for women, which offers a dramatically new path to fulfilment”. HarperNonFiction publisher Natalie Jerome and editorial director Carolyn... Continue reading at The Bookseller
[ The Bookseller | 2015-04-15 00:00:00 UTC ]
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Five writers on the six-strong shortlist for this year’s Baileys Women’s Prize for Fiction – Rachel Cusk, Kamila Shamsie, Ali Smith, Anne Tyler and Sarah Waters – have all been shortlisted for the award before. The sixth novelist, Laline Paull, is shortlisted for her debut The Bees (Fourth... Continue reading at The Bookseller
[ The Bookseller | 2015-04-14 00:00:00 UTC ]
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Have you scratched your head wondering why Apple would put audiobooks in iOS' music player, rather than... y'know, a book app? So has Apple. Besides a redesigned music app, the early iOS 8.4 beta also moves audiobooks into iBooks, where they arguably... Continue reading at Engadget
[ Engadget | 2015-04-14 00:00:00 UTC ]
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VIDA's annual survey of literary publications found that book reviewing and literary coverage is still dominated by men. The post Women Buy Books, Men Review Them appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-04-13 00:00:00 UTC ]
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Penguin Random House will publish The Shepherd’s Crown, the final Discworld novel by Sir Terry Pratchett, in September. Tom Weldon, c.e.o. of Penguin Random House, said: “It is a huge privilege to be publishing The Shepherd’s Crown. Terry's writing is loved and respected the world over and this... Continue reading at The Bookseller
[ The Bookseller | 2015-04-08 00:00:00 UTC ]
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Club Bertelsmann, Germanys first — and for a long time very successful — book club finally closed its last two retail stores on March 31st 2015. The post Final Shutdown: Club Bertelsmann Closes Remaining Stores appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-04-06 00:00:00 UTC ]
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