Game of Thrones isn't the only highly anticipated returning premium cable program based on a hugely popular book series with a rabid fan base. Starz has its own budding hit in Outlander, based on Diana Gabaldon's historical/fantasy/romance novels, which will launch the second half of its debut season on April 4. Outlander made an immediate impact when it premiered last August, with the first eight episodes averaging 5.1 million viewers across platforms. Notably, Outlander has finally brought a large female audience to Starz, whose programs, including Black Sails, Magic City and Spartacus, have tended to skew male. Outlander's audience, meanwhile, is 59 percent women, compared to 38 percent for Black Sails and 45 percent for Power, and its last two episodes were the top-ranked cable programs of the week among women. Like Game of Thrones before it, Outlander proved that "if you can get in business on a great book series where you've got a presold audience and there are storylines that have been worked out by an author that have had the test not just of time but of an audience having to read and accept it, then that's a pretty good template for a television series," said Starz CEO Chris Albrecht. Outlander's success with women is just the latest good news for Starz, which has grown to 23.3 million subscribers and, according to SNL Kagan, leapfrogged Showtime to become the No. 2 premium network behind HBO. A rapt audience is 'the best marketing and promotional arm you... Continue reading at 'AdWeek'
[ AdWeek | 2015-03-30 00:00:00 UTC ]
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After Facebook convinced publishers to go all-in on exclusive content with Instant Articles, it hopes advertisers will do the same. In a presentation at Cannes Lions this week, Facebook's chief product officer Chris Cox showed ad buyers mock-ups of a new mobile format that takes over a screen... Continue reading at AdWeek
[ AdWeek | 2015-06-26 00:00:00 UTC ]
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Paula Hawkins’s debut thriller, "The Girl on the Train," landed at #2 on the Netherlands combined list in May. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-26 00:00:00 UTC ]
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Dark Horse, the last major comics house to withhold its titles from Comixology--the dominant digital comics marketplace--has signed an agreement to start selling its list via the platform. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-23 00:00:00 UTC ]
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He’s not a thug, he doesn’t trust his celebrity friends, and he’s definitely not a pornographer. Over a cigar delivered on a silver platter, the self-appointed king of Express Newspapers lays into scruffy booksellers and sets the record straightRichard Desmond held a party at Claridge’s in... Continue reading at The Guardian
[ The Guardian | 2015-06-19 00:00:00 UTC ]
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After attending a panel discussion on 'The Crisis of American Fiction,' in which an all-male panel discussed only male authors for an entire hour, author Kamila Shamsie began to research the dearth of women in publishing and literary fiction. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-06-18 00:00:00 UTC ]
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Small press And Other Stories will produce no books by men in 2018 in answer to Kamila Shamsie’s call for direct action to beat gender bias in publishingSmall press And Other Stories has answered author Kamila Shamsie’s provocative call for a year of publishing women to redress “gender bias” in... Continue reading at The Guardian
[ The Guardian | 2015-06-11 00:00:00 UTC ]
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Changes in VAT designed to force Amazon to pay higher tax rates is complicating direct sales for self-published authors, potentially strengthening Amazon. The post In Europe, VAT Changes Hit Self-Published Authors appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-06-10 00:00:00 UTC ]
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Author Kamila Shamsie is “right to draw attention” to gender inequality in publishing, but her suggestion of a year in which only books by women are published has been greeted with mixed views by the trade. Writing in the latest issue of The Bookseller, Shamsie [pictured] said 2018 – the 100th... Continue reading at The Bookseller
[ The Bookseller | 2015-06-09 00:00:00 UTC ]
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It is clear that there is a gender bias in publishing houses and the world of books. Well, enough. Why not try something radical? Make 2018 the Year of Publishing Women, in which no new titles should be by menSeveral years ago, Martin Amis chaired a literary festival panel on “The Crisis of... Continue reading at The Guardian
[ The Guardian | 2015-06-05 00:00:00 UTC ]
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Ali Smith has won the 2015 Baileys Women’s Prize for Fiction with How to be Both (Hamish Hamilton). Smith was announced as the 20th winner of the £30,000 prize this evening (3rd June) at a ceremony at the Royal Festival Hall, London, hosted by broadcaster, author and DJ Lauren Laverne. Shami... Continue reading at The Bookseller
[ The Bookseller | 2015-06-04 00:00:00 UTC ]
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After analyzing 15 years' worth of top literary prize winners, Nicola Griffith notes that books about women rarely win. The post Books About Women Rarely Win Top Prizes appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-06-02 00:00:00 UTC ]
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In a matter of hours, pre-orders pushed 'Grey: Fifty Shades of Grey as Told by Christian,' to the top of the Barnes & Noble and Amazon bestseller lists. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-02 00:00:00 UTC ]
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Study of six major awards in the last 15 years shows male subjects the predominant focus of winning novels• How well do you know fiction’s female protagonists - quizAnalysis of the last 15 years of winners of six major literary awards by the critically acclaimed author Nicola Griffith has found... Continue reading at The Guardian
[ The Guardian | 2015-06-01 00:00:00 UTC ]
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Penguin president Madeline McIntosh, Harper s.v.p. and director of creative development Lisa Sharkey, and Pearson Learning Services president Bethlam Forsa contemplated how they got to where they are and prospects for other women’s rise to the top in a Book Expo America panel on Thursday (28th)... Continue reading at The Bookseller
[ The Bookseller | 2015-05-30 00:00:00 UTC ]
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Best of Bridge cookbooks, founded 40 years ago by a group of women who played bridge together, is now one of Canada's most popular line of cookbooks, with four million copies sold. To keep the tradition going, the ladies are passing their aprons to three women who are also friends that love to cook. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-29 00:00:00 UTC ]
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A new font, Bookerly, and a totally new layout engine have made reading a Kindle ebook more like print than ever.Amazon's Kindle e-reader is a lovely single-purpose gadget, with an industrial design ethos that, in its singular focus on the purity of e-reading, even Dieter Rams could love. The... Continue reading at Fast Company
[ Fast Company | 2015-05-27 00:00:00 UTC ]
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The religion authority, author, and pioneer in the coverage of spirituality and religion publishing has been diagnosed with inoperable stage 4 lung cancer. Still, she has book projects in the works and no plans to abandon them. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-27 00:00:00 UTC ]
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Folio:'s annual Top Women in Media Awards were created to celebrate, inspire and bring together the women who make magazine media such a dynamic industry. The post Top Women in Media: Director-Level Doers appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-05-26 00:00:00 UTC ]
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Folio:'s annual Top Women in Media Awards were created to celebrate, inspire and bring together the women who make magazine media such a dynamic industry. The post Folio: Top Women in Media – Entrepreneurs appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-05-26 00:00:00 UTC ]
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Folio:'s annual Top Women in Media Awards were created to celebrate, inspire and bring together the women who make magazine media such a dynamic industry. The post Folio: Top Women in Media – Mentors appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-05-26 00:00:00 UTC ]
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