What’s an industry painstakingly crafted on authority, history and traditional processes to do, when suddenly the world rips up the rule book and says: Forget the last 300 years. Do something else! Now, your authority is challenged, your history less important, and your traditional processes focussed on the wrong outcomes. Continue reading at 'The Bookseller'
[ The Bookseller | 2020-05-27 06:34:43 UTC ]
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Get your calendars ready to start planning for the sixth annual Digital Content NewFronts. The Interactive Advertising Bureau today announced the programming schedule for the event, which takes place in New York from May 1-12. Participants range from publishing stalwarts like The New York... Continue reading at AdWeek
[ AdWeek | 2016-12-14 00:00:00 UTC ]
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While most legacy media organizations have spent years integrating print and digital newsrooms and commercial teams, there are some who believe that there is a severe lack of understanding at the top in how to juggle the different requirements of a high-growth digital media business and a... Continue reading at Digiday
[ Digiday | 2016-12-14 00:00:00 UTC ]
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Time is facing one of its most critical decisions since the magazine publisher was founded by Henry Luce and Briton Hadden in 1922.Should the company's board agree to a sale as its print advertising lifeblood continues to drain away? Or should it let new CEO Rich Battista implement his grand... Continue reading at Advertising Age
[ Advertising Age | 2016-12-13 00:00:00 UTC ]
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The onslaught of tech information is relentless. Stay on top of the latest with PCWorld’s Digital Edition. Available as single copies or as a yearlong subscription, it highlights the best content from PCWorld.com—the most important news, the key product reviews, and the most useful features and... Continue reading at PC World
[ PC World | 2016-12-13 00:00:00 UTC ]
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The "cultural consequences of the Digital Single Market in Europe would be disastrous", according to Chris Auty [pictured], head of the producing department of the National Film & Television School. Continue reading at The Bookseller
[ The Bookseller | 2016-12-07 00:00:00 UTC ]
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Publishers need to move away from thinking about digital as a silo and instead focus on cultivating the mindset and behaviours needed to thrive in the digital age, Eva Appelbaum, digital strategy specialist at Digital Talent @Work has said. Continue reading at The Bookseller
[ The Bookseller | 2016-12-03 00:00:00 UTC ]
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With print advertising on the wane, big publishing houses are looking to be as efficient as possible. And so magazine giant Time Inc. is creating 10 virtual desks to improve coordination of coverage. The challenge is to make resources go farther without watering down the essence of the brands.... Continue reading at Digiday
[ Digiday | 2016-12-02 00:00:00 UTC ]
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Lulu officials say that Glasstree, its new online publishing platform dedicated to academic and scholarly authors, will provide a suite of online tools and services to distribute works more cost-effectively. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-12-01 00:00:00 UTC ]
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Industry veteran Frank Cooper is leaving BuzzFeed, where he has been CMO for the past 17 months. In marketing circles, Cooper has been seen as a key conduit between the digital publisher and advertisers because of his brand experience. He quit his post as PepsiCo's chief marketer in June 2015... Continue reading at AdWeek
[ AdWeek | 2016-11-29 00:00:00 UTC ]
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Most publishers want to wean themselves off display advertising, and content studios are where the biggest growth opportunities lie. For Conde Nast Britain, native advertising revenue has mushroomed in the last six months, since it set up a dedicated custom content team. It's the data analysts... Continue reading at Digiday
[ Digiday | 2016-11-28 00:00:00 UTC ]
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Nick Coveney, Kings Road Publishing's head of digital and social media (part of Bonnier Publishing), is stepping down from his role. Continue reading at The Bookseller
[ The Bookseller | 2016-11-25 00:00:00 UTC ]
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The display-ad business model is reaching its saturation point, spurring a need for digital publishers to come up with a new approach. Continue reading at Knowledge@Wharton
[ Knowledge@Wharton | 2016-11-18 00:00:00 UTC ]
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Phoenix-based digital marketing firm G/O Digital has laid off less than 100 employees today as it discontinued its direct sales business unit. G/O Digital CEO Tim Fagan said his company, which used to be part of Gannett Publishing Services and now is part of McLean, Virginia-based Tegna Inc.,... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2016-11-18 00:00:00 UTC ]
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Warner Bros. has signed a deal to buy the gamer-focused YouTube network Machinima in order to expand the movie and TV studio’s digital video business, the company said Thursday. Burbank-based Warner Bros., the studio behind film franchises like Harry Potter and DC Entertainment, was already a... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-11-18 00:00:00 UTC ]
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Christian Baesler on the latest in a string of digital launches, and what's next for Bauer Xcel Media. The post Bauer Launches Digital U.S. Edition of Empire Magazine appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-11-15 00:00:00 UTC ]
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From Stockholm's internationally situated Bonnier with its history to the new Canelo from the UK and 10-year-old Wattpad, innovation is the quest at StoryDrive Asia in Singapore. The post At Singapore’s StoryDrive Asia: Proud Publishers, Digital Demands appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-11-11 00:00:00 UTC ]
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The ebook retailer has added Kodansha Comics and Vertical Comics to its client list, and now has a comprehensive offering of titles from major U.S. manga publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-11-11 00:00:00 UTC ]
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Understanding publishing in the digital context of 'nearby media' is at the heart of the Frankfurt Book Fair's StoryDrive Asia conference in Singapore. The post This Week in Singapore: StoryDrive Asia and Digital Media Potential appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-11-09 00:00:00 UTC ]
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Trade publishers’ digital revenues have fallen by 19% in the first six months of the year, but print sales are holding strong, new figures from the Publishers Association have revealed. Continue reading at The Bookseller
[ The Bookseller | 2016-11-04 00:00:00 UTC ]
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