Video advertising is a bright spot for many online publishers, which is why they’re increasingly experimenting with ways to get as much video as possible in front of their audiences. One recent tactic: using “sticky&rdq ... Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2015-12-15 00:00:00 UTC ]
News tagged with:
#video advertising
#bright spot
#online publishers
#increasingly experimenting
To sell online, indie publishers must use Amazon. But its methods leave them out of pocket – or out of sight, paying hidden charges, says the founder of Linen Press Indie publishers need transparency and support from online companies that sell their books. Amazon fails such publishers on both... Continue reading at The Guardian
[ The Guardian | 2015-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#small publishers
#indie publishers
#online companies
#small publisher
The Dude goes fully meditative to promote his new sleeping aid album.We already knew about the Jeff Bridges Sleeping Tapes, a collection of relaxing sounds, guided meditations and stories designed to help improve your slumber. The Oscar-winning actor teamed up with website publishing platform... Continue reading at Fast Company
[ Fast Company | 2015-02-02 00:00:00 UTC ]
More news stories like this |
Securing recurring revenue, adjusting to a mobile audience and getting to know programatic. The post 6 Things B2B Publishers Should Worry About In 2015 appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-02-02 00:00:00 UTC ]
More news stories like this |
By Denis Wilson Yes, data has become a buzzword and anyone with a little extra hot air will be eager to tell you it's the cure to what ails your business. The collection of articles in this issue of Publishing... Continue reading at Publishing Executive
[ Publishing Executive | 2015-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing industry
#denis wilson
#publishing executive
To kick off the year, we surveyed magazine publishers to find out what trends and technology they think will have an impact on the industry in 2015. While the responses will help us better understand the audience we serve, they also reveal where... Continue reading at Publishing Executive
[ Publishing Executive | 2015-02-02 00:00:00 UTC ]
More news stories like this |
With Snapchat Discover launching earlier this week, publishers now have a new way to tease their content on social media and find backing from brands. The new offering allows marketers to directly sponsor stories on the platform, getting their names in front of a younger audience. We spoke to... Continue reading at AdWeek
[ AdWeek | 2015-01-31 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#younger users
#short period
#feature articles
#cable network
#average age
#editorial tone
Video consumption continues to accelerate, and traditional publishers need to keep an eye on this ever-continuing burgeoning market. Video ad revenue is expected to jump again by 26.1% in 2015 after an approximate expenditure of C$145 million ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#traditional publishers
#$145 million
Facebook continues to do what few digital publishers can pull off: Over each of the last five quarters, the social network has been able to boost revenue even as it sells fewer ads.The ability to raise prices has rocketed Facebook's overall revenue to $3.85 billion in the most recent quarter. In... Continue reading at Advertising Age
[ Advertising Age | 2015-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital publishers
#raise prices
#recent quarter
#year earlier
#make money
The sequel to late author Stieg Larsson’s Millennium trilogy will go on sale in the UK in August. The book, which is entitled That Which Does Not Kill in Swedish, was penned by David Lagercrantz and will go on sale in at least 35 countries, said Swedish publisher Norstedts. A spokesperson for... Continue reading at The Bookseller
[ The Bookseller | 2015-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#27th august
#millennium trilogy
#david lagercrantz
UK publisher and book packager Orpheus Books has launched a free online encyclopedia for children aged 8-13. Orpheus m.d. Nicholas Harris said he decided to create www.Q-files.com because he saw a gap in the market. “We realised there was a lack of resources like this on the internet. We’ve... Continue reading at The Bookseller
[ The Bookseller | 2015-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#uk publisher
#reference books
Helen Macdonald wins the Costa Book Awards Book of the Year 2014 for her book H is for Hawk. Continue reading at BBC News
[ BBC News | 2015-01-28 00:00:00 UTC ]
More news stories like this |
Hodder & Stoughton is to publish a booklet to tie in with The Great Comic Relief Bake Off. Costing £2.50, at least £2 will be donated to Comic Relief on every copy of the booklet sold. The booklet will include 14 recipes, an introduction from Mel and Sue, and advice for readers on how to... Continue reading at The Bookseller
[ The Bookseller | 2015-01-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#comic relief
#hodder stoughton
Snapchat has introduced a new feature which allows its users to view articles, images, and videos from a variety of publishers inside the company’s messaging application. It’s called Discover, and it’s a major depar ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-01-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#messaging application
Faith-based films panel at Sundance; awards and honors; peaceful new book club; NIV celebrates 50 years. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#short takes
#book club
Nobrow's first app launches with seven titles, with plans to add two more per month. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-28 00:00:00 UTC ]
More news stories like this |
At its heart, Twitter seems to be suffering from some sort of existential crisis, struggling to work out if it's a social network, a messaging service or a publishing platform. Today sees the company launch two features that, if we're honest, only re... Continue reading at Engadget
[ Engadget | 2015-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#existential crisis
#messaging service
#publishing platform
Organizers of the Jaipur BookMark estimate the Indian book market is worth $20 billion, while noting that ebook sales were down 20% this past year. The post Jaipur BookMark Estimates Indian Publishing Worth $20 Billion appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ebook sales
Glossy magazine publisher Conde Nast, which owns Vogue and Vanity Fair, is enlisting its editors to consult with advertisers and help them create articles and images.The move -- which comes with the rollout of 23 Stories by Conde Nast, a new department charged with creating content for brands --... Continue reading at Advertising Age
[ Advertising Age | 2015-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#sea change
#advertising content
#tom wallace
#editor called
#magna carta
#native ads
Veteran author Warren Adler offers a reality check for would-be authors who believe fame and fortune is just a book away. The post So You Want to Be a Famous Self-Published Author? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-01-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#reality check
Although the blizzard bearing down on the Northeast was not as intense as meteorologists had predicted, the Big Five are taking the tack of many companies: shutting down offices and encouraging employees to work from home. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-26 00:00:00 UTC ]
More news stories like this |