The News Media Alliance and Digital Content Next call on digital advertisers and digital advertising companies to stop using keyword Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2020-04-03 21:38:18 UTC ]
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Over the past decade, Christopher Castellani—artistic director of Grub Street in Boston, one of the country’s largest literary centers—has written a trio of novels about an Italian immigrant family, the Grassos, a family much like his own. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-01-26 00:00:00 UTC ]
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The Verge has started offering advertisers like Ford pre-roll video ads. But in this case, Ford doesn't need its agency, as The Verge produced these Web video spots, using its own technology and editorial staff. Indeed, the tech-centric publication is looking to take native advertising to... Continue reading at AdWeek
[ AdWeek | 2013-01-24 00:00:00 UTC ]
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In the face of stagnant growth in traditional advertising, digital publishers are looking to sponsored content as an alternative route, something Buzzfeed has been doing well, and The Atlantic has been doing less well recently. It's an approach ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-01-23 00:00:00 UTC ]
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As it emerges from a hellish bankruptcy, the next phase for the storied news publisher is bound to be better than the last. Continue reading at The Atlantic
[ The Atlantic | 2013-01-22 00:00:00 UTC ]
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Profile has announced a new book from Michael Haag exploring the background of Dan Brown’s... Continue reading at The Bookseller
[ The Bookseller | 2013-01-18 00:00:00 UTC ]
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Newspaper and magazine publishing company Advance Publications Inc. has acquired Seattle-based digital advertising agency Pop, the companies announced this week. Pop will operate as an independent division of Advance Publications. Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-01-18 00:00:00 UTC ]
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Norwegian bookshop chain Notabene, which filed for bankruptcy last week, is to be taken over by a... Continue reading at The Bookseller
[ The Bookseller | 2013-01-16 00:00:00 UTC ]
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From Clay Foster, chairman and CEO of Journal Inc. and publisher of the Daily Journal: Today’s paper is the culmination of months of planning and hard work to go live on a new printing press. In challenging economic times this was not an e ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-01-14 00:00:00 UTC ]
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Any media company dedicated to quality journalism can produce it, but not all can sustain themselves on it. Scaling that quality-building it out into a usable, profitable model-is the challenge publishers face going forward. Continue reading at Folio Magazine
[ Folio Magazine | 2013-01-09 00:00:00 UTC ]
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When Capital One set out to endear itself with entrepreneurs, it enlisted Forbes to create blog posts on its behalf about cybercrime and other scourges of small business. Likewise, UPS entrusted Fast Company to create custom infographics that ran on the business brand’s site. In both cases, it... Continue reading at AdWeek
[ AdWeek | 2013-01-08 00:00:00 UTC ]
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The leadership of the "new" News Corp., which is being referred to internally as "PubCo," continues to fall into place. Heading up communications for the standalone publishing company now led by longtime News Corp. lieutenant Robert ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-01-04 00:00:00 UTC ]
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Croydon Council has chosen the private company it wants to run its 13 libraries, with John... Continue reading at The Bookseller
[ The Bookseller | 2012-11-29 00:00:00 UTC ]
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Children's publisher Nosy Crow has partnered with John Lewis to create a picture book of the... Continue reading at The Bookseller
[ The Bookseller | 2012-11-27 00:00:00 UTC ]
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CHARLOTTE, N.C., Nov. 16, 2012 (GLOBE NEWSWIRE) -- American City Business Journals, the nation's largest print and online publisher of local business news, has acquired Streetwise Media, a Boston-based digital media company that uses a community ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-11-16 00:00:00 UTC ]
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Graphicly abandoned their iTunes-like comic book marketplace to develop a full suite of online publishing tools for visual storytellers. As Adrian Tomine has pointed out, the one-time subculture of comics and graphic novels has migrated into the mainstream over the past decade. The... Continue reading at Fast Company
[ Fast Company | 2012-11-14 00:00:00 UTC ]
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As more readers turn to social media and mobile for their news, video is emerging as the latest tool for print journalists. The Wall Street Journal recently launched WSJ WorldStream (wsj.com/worldstream), a global publishing platform for short-form v ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-11-13 00:00:00 UTC ]
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Simon & Schuster UK has acquired world rights to a “stop-press” publication by... Continue reading at The Bookseller
[ The Bookseller | 2012-11-12 00:00:00 UTC ]
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Marie Claire is to debut a near field communications (NFC)-enabled ad in its pages, after striking a deal with healthcare business Nuffield Health. Continue reading at Media Week
[ Media Week | 2012-11-07 00:00:00 UTC ]
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Gannett Publishing Services has entered an agreement with The World Co. to produce print and digital ads for the family-owned Kansas media company through the Gannett Imaging and Ad Design Center, the company announced this week. The Des Moines, Iow ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-11-06 00:00:00 UTC ]
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Penguin and Random House, which are merging to form one of the world's biggest publishers, are confident of regulatory approval but will sell "bits and pieces" if necessary. Continue reading at BBC News
[ BBC News | 2012-10-29 00:00:00 UTC ]
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