Programmatic is one element of an ever-changing advertising landscape, but its impact can't be overstated. At its core are data-driven efficiencies and audience activation and it has captured brand interest as a key marketing strategy while both publishers and agencies overhaul their own operations to accommodate it. The post Starcom MediaVest Group’s Mac Delaney to Keynote Folio: Show appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2015-07-29 00:00:00 UTC ]
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In addition to protecting copyright and free expression, the AAP has added backing regulations and policies that can led to a robust and innovative industry to its mission statement. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-09-20 00:00:00 UTC ]
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Hachette Children’s Group has acquired a non-fiction book for teenagers about body positivity. Continue reading at The Bookseller
[ The Bookseller | 2018-09-18 00:00:00 UTC ]
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Despite Hurricane Florence, the Southern Independent Booksellers Alliance Discovery Show in Florida last week was among the liveliest in recent memory. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-09-17 00:00:00 UTC ]
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The Southern Independent Booksellers Alliance Discovery Show opened in Florida yesterday, but Hurricane Florence loomed over the event. Approximately 25 booksellers, publishers and authors cancelled due to the storm. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-09-14 00:00:00 UTC ]
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Relx Group is a provider of information solutions for professionals across many industries. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-09-14 00:00:00 UTC ]
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A tell-all memoir from adult film star Stormy Daniels, who is alleged to have had an affair with Donald Trump, is to be published next month by Pan Macmillan in the UK and Macmillan Group stablemate St Martin’s Press in America. Continue reading at The Bookseller
[ The Bookseller | 2018-09-13 00:00:00 UTC ]
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The starting gun for the autumn season has sounded with 17 new titles in the UK Official Top 50—many of which will undoubtedly feature in the race for the Christmas number one—including this week's chart-topper, Joe Wicks' Joe's 30-Minute Meals (Bluebird). Continue reading at The Bookseller
[ The Bookseller | 2018-09-12 00:00:00 UTC ]
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Indies From the Madding Crowd, Imagined Things, Hunting Raven, Mostly Books, Moon Lane Ink and Newham Bookshop have all been named winners of the Independent Bookshop Innovation Award. Continue reading at The Bookseller
[ The Bookseller | 2018-09-11 00:00:00 UTC ]
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[caption id="attachment_103857" align="alignright" width="264"] Matt Yorke[/caption] SourceMedia CMO Matt Yorke—who just six months ago saw his role expanded to encompass all media sales at the New York-based trade publisher—is now leaving the company after less than two years to join Northstar... Continue reading at Folio Magazine
[ Folio Magazine | 2018-09-10 00:00:00 UTC ]
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Folio Literary Management, LLC, has acquired Harold Ober Associates, a full-service literary agency founded in 1929 that has represented some of the literary titans of the 20th century, including F. Scott Fitzgerald, William Faulkner, Agatha Christie and J.D. Salinger. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-09-06 00:00:00 UTC ]
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Pan Macmillan has teamed up with The Pool and digital book club The Pigeonhole to offer readers of Kate Morton’s sixth novel a shared reading experience, culminating in a live event. Continue reading at The Bookseller
[ The Bookseller | 2018-09-05 00:00:00 UTC ]
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In a memo to employees, Simon & Schuster senior v-p of sales Gary Urda outlined a new structure for the sales division that he said “will add a number of new positions to our selling efforts and leave us better positioned to accomplish our ambitious goals.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-09-05 00:00:00 UTC ]
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A roundup of key panels, roundtables, and author appearances at all eight shows. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-08-31 00:00:00 UTC ]
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The Bend Venture Conference is back this fall and will feature a keynote from "Bloomberg Technology" anchor and executive producer Emily Chang. The conference is slated for Oct. 18 and Oct. 19 in downtown Bend. Chang authored the book “Brotopia,” which was released in February and chronicles... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2018-08-25 00:00:00 UTC ]
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For our inaugural column sourced from our new bookselling Facebook group, PW asked what booksellers are handselling for families shopping during back-to-school time. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-08-24 00:00:00 UTC ]
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Bustle Digital Group acquired Flavorpill Media Inc. to build out the company's experiential programming, Bustle said. Additional terms of the acquisition, which is effective immediately, were not made public. Flavorpill Media Inc. is an online publisher and experiential brand that launched in... Continue reading at AdWeek
[ AdWeek | 2018-08-15 00:00:00 UTC ]
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Pan Macmillan has paid tribute to the “great and controversial” author V S Naipaul who died aged 85 on Saturday night. Continue reading at The Bookseller
[ The Bookseller | 2018-08-14 00:00:00 UTC ]
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Authors' organisations have revealed an “ever-increasing” demand on financial hardship grants, with new applications to the Royal Literary Fund up a third in four years. Continue reading at The Bookseller
[ The Bookseller | 2018-08-08 00:00:00 UTC ]
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Pan Macmillan will move from its current location in King's Cross to a "larger and distinctive" new eight-storey headquarters in London's Clerkenwell next year. Continue reading at The Bookseller
[ The Bookseller | 2018-08-01 00:00:00 UTC ]
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The number of authors of colour publishing YA books has declined since 2006, a new study has revealed. Continue reading at The Bookseller
[ The Bookseller | 2018-07-31 00:00:00 UTC ]
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