Programmatic is one element of an ever-changing advertising landscape, but its impact can't be overstated. At its core are data-driven efficiencies and audience activation and it has captured brand interest as a key marketing strategy while both publishers and agencies overhaul their own operations to accommodate it. The post Starcom MediaVest Group’s Mac Delaney to Keynote Folio: Show appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2015-07-29 00:00:00 UTC ]
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Baroness Gail Rebuck, chair of Penguin Random House UK, has told "The South Bank Show" that she gave herself just 100 days to prove she could be chief executive of a major publishing business, after taking over the reins at Random House in 1991. Continue reading at The Bookseller
[ The Bookseller | 2018-12-07 00:00:00 UTC ]
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Executives at digital news publisher Mic managed to lay off nearly the entire company and secure a new owner all in one day. The company, which launched with a splash as a go-to news source for millennials, is officially being sold to Bryan Goldberg's Bustle Digital Group. Sources say a... Continue reading at AdWeek
[ AdWeek | 2018-11-30 00:00:00 UTC ]
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A retail tech start-up, NearSt, has partnered with Google to show online what is available in local stores, with around 60 bookshops signed up nationwide. Continue reading at The Bookseller
[ The Bookseller | 2018-11-21 00:00:00 UTC ]
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The company will continue to publish more than 200 titles but the deal has been criticised by its largest shareholder and the NUJScores of local newspapers as well as titles including the i, the Yorkshire Post and the Scotsman, will continue to publish after its troubled owner agreed a deal to... Continue reading at The Guardian
[ The Guardian | 2018-11-17 00:00:00 UTC ]
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Pan Macmillan has won a 10-way auction to publish a book on the "entrepreneurial path", How I Built This, from business podcaster Guy Raz. Continue reading at The Bookseller
[ The Bookseller | 2018-11-13 00:00:00 UTC ]
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Penguin Random House's parent company Bertelsmann has reported its highest nine-month group sales since 2007, with a 2.4% rise in revenue year-on-year to €12.4bn. Continue reading at The Bookseller
[ The Bookseller | 2018-11-09 00:00:00 UTC ]
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Beginning on the 431st page of the new Beastie Boys Book—still much more than a hundred pages away from the book’s end—there is a 16-page cookbook courtesy of renowned Los Angeles chef Roy Choi. It is an actual cookbook, vaguely inspired by lyrics from Paul’s Boutique, with recipes for chicken... Continue reading at Slate
[ Slate | 2018-11-08 00:00:00 UTC ]
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NEW YORK — Folio: is pleased to unveil its 2018 Folio: 100 Honorees. Each year, an elite group of media professionals are selected to represent the best and brightest minds in magazine and digital media today. The 2018 class of honorees includes: Hearst Magazine's Troy Young, National... Continue reading at Folio Magazine
[ Folio Magazine | 2018-11-07 00:00:00 UTC ]
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Dominique Raccah, publisher and chief executive of US business Sourcebooks, and Marcus Leaver, former chief executive of the Quarto Group, are to give afternoon keynotes at FutureBook Live, The Bookseller's publishing conference, to be held in London on 30th November. Continue reading at The Bookseller
[ The Bookseller | 2018-11-07 00:00:00 UTC ]
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F+W Media has established a new standalone book group, naming Heidi Sachner as its chief. Sachner, in her new role, will be responsible for all book publishing in F+W's various communities. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-07 00:00:00 UTC ]
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Jess Brittain’s university thriller returns to TV next week – with toxic masculinity and ‘snowflakes’ forming part of the dramaWe’re not in Beverly Hills any more, Toto: teen drama in 2018 is a darker, more politically-charged genre than ever. Take Riverdale, whose creator Roberto Aguirre-Sacasa... Continue reading at The Guardian
[ The Guardian | 2018-11-06 00:00:00 UTC ]
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Endeavor Business Media has acquired Vendome Group's Healthcare Informatics brand, the Nashville-based b2b firm announced Friday. The deal—which includes the brand's website as well as 13 annual Health IT Summits throughout the U.S.—marks Endeavor's second acquisition since absorbing SouthComm... Continue reading at Folio Magazine
[ Folio Magazine | 2018-11-02 00:00:00 UTC ]
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Folio: is pleased to unveil the 2018 Class of Folio: 100 Honorees. The annual list is comprised of the best and brightest minds in the magazine media industry today. From Corporate Catalysts to Industry Influencers and C-Level Visionaries, these honorees represent every sector: consumer, b2b,... Continue reading at Folio Magazine
[ Folio Magazine | 2018-11-01 00:00:00 UTC ]
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Bonnier Books UK has announced that its group commercial director, Julian Shaw, is leaving the business to pursue new opportunities at the end of this month. Continue reading at The Bookseller
[ The Bookseller | 2018-11-01 00:00:00 UTC ]
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The launch of Facebook’s News Feed in 2006 opened an entirely new door for news outlets and lifestyle publishers who jumped at the chance to distribute content, grow audience reach and increase engagement through this new outlet. And, the best part: it was completely free. It was a perfect... Continue reading at Folio Magazine
[ Folio Magazine | 2018-10-29 00:00:00 UTC ]
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Louise Doughty, Adam Foulds, Joe Dunthorne and Francesca Beard are the four Folio Academy members who will become mentors for the 2018-19 period. Continue reading at The Bookseller
[ The Bookseller | 2018-10-27 00:00:00 UTC ]
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In the six month period ended August 31, 2018 revenue in Bloomsbury's adult group rose 22% over the comparable period in fiscal 2018, offsetting a 2% decline in sales in the children's division. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-10-23 00:00:00 UTC ]
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Mayo to focus on book deal and 5 Live film show as Whiley moves to an evening slotSimon Mayo and Jo Whiley are to leave the BBC Radio 2 Drivetime show, as part of a shake-up at the UK’s most popular radio station.Mayo has hosted the show since 2010, but tensions are thought to have arisen after... Continue reading at The Guardian
[ The Guardian | 2018-10-22 00:00:00 UTC ]
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While Facebook might be making strides in clamping down on fake news and shady political ads, there appear to have been holes in its strategy. The UK's Digital, Culture, Media and Sport committee has published data showing that Facebook carried ads... Continue reading at Engadget
[ Engadget | 2018-10-21 00:00:00 UTC ]
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The Crown Publishing Group has joined the Random House Publishing Group in a newly-combined super group reporting to Gina Centrello, who has been named president and publisher. The imprints will retain their distinct editorial identities. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-10-18 00:00:00 UTC ]
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