Programmatic is one element of an ever-changing advertising landscape, but its impact can't be overstated. At its core are data-driven efficiencies and audience activation and it has captured brand interest as a key marketing strategy while both publishers and agencies overhaul their own operations to accommodate it. The post Starcom MediaVest Group’s Mac Delaney to Keynote Folio: Show appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2015-07-29 00:00:00 UTC ]
News tagged with:
#show appeared
Dr. Ramon Tallaj, chairman of Somos Community Care, said Tuesday that the Cuomo administration should work to secure federal funding to continue the Delivery System Reform Incentive Payment... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2019-06-12 09:30:00 UTC ]
More news stories like this |
Peer-to-peer aid groups have become a lifeline for those who can’t cover small expenses. Continue reading at The Atlantic
[ The Atlantic | 2019-06-10 12:36:21 UTC ]
More news stories like this | All news stories tagged with:
#facebook users
The combative LBC presenter on why it’s not fair to call him smug, tackling prejudice and the therapeutic powers of a good walkJames O’Brien is an award-winning radio presenter and podcaster whose current affairs phone-in show on LBC has almost a million weekly listeners. Described as “the... Continue reading at The Guardian
[ The Guardian | 2019-06-09 11:00:23 UTC ]
More news stories like this | All news stories tagged with:
#bestselling book
It's a new--wait for it--chapter for bookseller Barnes & Noble, which will be acquired by U.K. investment firm Elliott Advisors in an all-cash deal worth $683 million. Barnes & Noble joins a portfolio that also includes U.K. bookseller Waterstones, which Elliott acquired in June 2018.... Continue reading at AdWeek
[ AdWeek | 2019-06-07 20:03:20 UTC ]
More news stories like this | All news stories tagged with:
#operate independently
#bookseller waterstones
#$683 million
[caption id="attachment_159797" align="alignright" width="300"] AARP's Myrna Blyth accepting the Lifetime Empowerment and Achievement Award.[/caption] NEW YORK – 200 of the brightest leaders, creatives and business professionals in the magazine media industry gathered at the Grand Hyatt... Continue reading at Folio Magazine
[ Folio Magazine | 2019-06-07 19:10:56 UTC ]
More news stories like this | All news stories tagged with:
#managing editor
#unique views
#bleacher report
The momentum around Pride month and the LGBTQ+ community is only growing. More brands than ever are donning rainbows and equal signs, donating to LGBTQ+ causes and launching their own Pride-themed events and merchandise to show their support and connect with people who back the cause. This... Continue reading at Advertising Age
[ Advertising Age | 2019-06-07 18:05:34 UTC ]
More news stories like this | All news stories tagged with:
#defining moment
Penguin Random House has posted the winning bid to acquire the book publishing assets of F+W Media. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-06-07 04:00:00 UTC ]
More news stories like this |
WJZ-TV lost almost half of its 5 p.m. news audience in a key demographic during the May sweeps in the wake of a controversial question by anchorwoman Mary Bubala and her subsequent firing, according to figures confirmed by the Nielsen Co. and WJZ. While ratings can be read, analyzed and spun... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-06-05 09:00:00 UTC ]
More news stories like this | All news stories tagged with:
#subsequent firing
#key demographic
Though fewer in number, religion and spirituality publishers at BookExpo reported positive meetings as well as the opportunity to promote titles, make new connections, and find inspiration. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-06-03 04:00:00 UTC ]
More news stories like this | All news stories tagged with:
#find inspiration
#promote titles
#spirituality publishers
#religion publishers
Pan Mac has scooped a “perfect” locked-room thriller by Chris Ewan in a two-book deal. Continue reading at The Bookseller
[ The Bookseller | 2019-05-31 21:24:37 UTC ]
More news stories like this | All news stories tagged with:
#pan mac
Hundreds lined up to crash the doors as BookExpo opened on Wednesday, as booksellers, publishers and authors convened for another three-day stint of networking and deal-making. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-30 04:00:00 UTC ]
More news stories like this | All news stories tagged with:
#three-day stint
#authors convened
#hundreds lined
#buzzy show
#slow start
#bookexpo opened
Mac Barnett reflects on a trio of new projects, which, he says, “represent three different approaches to writing—and three different strains of my personality.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-30 04:00:00 UTC ]
More news stories like this | All news stories tagged with:
#mac barnett
Hundreds lined up to crash the doors as BookExpo opened on Wednesday, as booksellers, publishers and authors convened for another three-day stint of networking and deal-making. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-30 04:00:00 UTC ]
More news stories like this | All news stories tagged with:
#three-day stint
#authors convened
#hundreds lined
#buzzy show
#slow start
#bookexpo opened
David Chandler raids his attic to find a 90-second film of the Fab Four performing Paperback Writer. Continue reading at BBC News
[ BBC News | 2019-05-29 15:58:58 UTC ]
More news stories like this |
Zuckerberg and Sandberg will be required to come before Canada's Parliament should they venture to into the country. Continue reading at Stuff
[ Stuff | 2019-05-29 06:41:19 UTC ]
More news stories like this | All news stories tagged with:
#mark zuckerberg
A roundtable featuring three industry leaders—all of them women—discussed the future of storytelling in the book business. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-29 04:00:00 UTC ]
More news stories like this | All news stories tagged with:
#book business
Samson Bonkeabantu Brown says he was honored to star in ad‘My father encouraged me to live authentically as my best self’A transgender man learning to shave is featured in a new ad by the razor company Gillette. The ad, posted to Gillette’s Facebook page, features Toronto-based artist Samson... Continue reading at The Guardian
[ The Guardian | 2019-05-28 21:33:38 UTC ]
More news stories like this |
A doctored video showing the US House Speaker "slurring" her words doesn't violate Facebook standards. Continue reading at Stuff
[ Stuff | 2019-05-25 05:42:55 UTC ]
More news stories like this | All news stories tagged with:
#house speaker
#doctored video
Hours after House Speaker Nancy Pelosi addressed a conference Wednesday, a distorted video of the California Democrat’s conversation began spreading across the internet. The manipulated clip, slowed to make Pelosi sound as if she were slurring her words, racked up millions of views on... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-05-25 00:10:00 UTC ]
More news stories like this | All news stories tagged with:
#manipulated clip
#california democrat
#distorted video
#conference wednesday
#doctored video
Hours after House Speaker Nancy Pelosi addressed a conference Wednesday, a distorted video of the California Democrat’s conversation began spreading across the internet. The manipulated clip, slowed to make Pelosi sound as if she were slurring her words, racked up millions of views on... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-05-25 00:10:00 UTC ]
More news stories like this | All news stories tagged with:
#manipulated clip
#california democrat
#distorted video
#conference wednesday
#doctored video