Sports media is going direct to consumer—and Copa90 wants to be the Glossier of soccer

Digital media company Copa90 created clubhouses in Paris and Lyon to give its brand a boost IRL just like physical retail helps D2C startups grow. As the reigning Ballon d’Or winner, Ada Hegerberg is the best female soccer player on the planet. But the Norwegian star, who plays professionally in France for Olympique Lyon, has refused to suit up for Norway since 2017 over how women’s soccer is treated in her home country, not just in pay but training facilities, travel, and more. The 23-year-old star was obviously missed at the 2019 Women’s World Cup, but she did make it to France, playing at the Copa90 clubhouse in Paris during the tournament.Read Full Story Continue reading at 'Fast Company'

[ Fast Company | 2019-07-20 07:00:27 UTC ]
News tagged with: #sports media #home country #world cup #digital media

Other Publishing stories related to: 'Sports media is going direct to consumer—and Copa90 wants to be the Glossier of soccer'


HMH Books & Media Has Down Q3

The absence of licensing income earned in last year’s third quarter led to a 27.9% decline in sales at the Houghton Mifflin Harcourt Books & Media group for the period ended September 30, 2019, compared to last year’s third quarter. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-31 04:00:00 UTC ]
More news stories like this | News stories tagged with: #9% decline #houghton mifflin harcourt


Little Free Library, Founder's Family Clash Over Organization's Direction

After Little Free Library, the Wisconsin nonprofit launched 10 years ago by the late Todd Bol, recently applied for three trademarks, Bol's family called foul, claiming that the literacy organization is dishonoring Bol's legacy. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #free library


LVMH bids for Tiffany and Disney media review causes controversy: Monday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age

[ Advertising Age | 2019-10-28 10:22:02 UTC ]
More news stories like this | News stories tagged with: #happy holidays #adrianne pasquarelli #e-commerce play #revenue stream #i-hsien sherwood #publishing world


Netflix 'n' spills: How the streaming wars could hurt advertisers, consumers and platforms

Nearly 13 years ago, Netflix launched the first subscription-based streaming service for “Hollywood content,” laying the foundation for a massive paradigm shift in the way we access and watch movies and TV. Hulu followed suit soon after, but Netflix again changed the game in 2013, releasing the... Continue reading at Advertising Age

[ Advertising Age | 2019-10-24 19:52:28 UTC ]
More news stories like this | News stories tagged with: #subscriber base #long time #seismic shift #nielsen


OUP lands BBC Sports reporter’s debut children’s novel in two-book deal

Oxford University Press has snapped up the stand-alone debut children’s novel from BBC Sports reporter Joe Wilson. Continue reading at The Bookseller

[ The Bookseller | 2019-10-24 19:41:15 UTC ]
More news stories like this | News stories tagged with: #debut children #oxford university press


Direct Line Group is shifting digital ad spending to targeted TV ads

Insurance group Direct Line dumped a large chunk of its digital media for TV in 2017 and could move even more over. The company is one of the largest TV advertisers in the U.K. As Direct Line upped its spending on TV, the business cut the number of display and programmatic online video ads it... Continue reading at Digiday

[ Digiday | 2019-10-24 04:00:05 UTC ]
More news stories like this | News stories tagged with: #large chunk #digital media


Media experts on the future of publishing: Hear from Condé Nast, Hearst, Meredith, NYT, Vox, WSJ and more

For publishers, this is a time of radical reinvention marked by a breakneck pace of innovation. To make sense of the changing landscape for both digital-native and traditional publishers, Ad Age is convening a high-level gathering of some of the best minds in the business. At Ad Age Publishing:... Continue reading at Advertising Age

[ Advertising Age | 2019-10-22 14:50:00 UTC ]
More news stories like this | News stories tagged with: #bloomberg media #jarrod dicker #commercial strategy #rich antoniello #complex media #e-commerce play #revenue stream #media company #great thing #mini-conference format #sessions start #networking lunch #register heretoday #digital media


‘The industry will always find a way’: Candid thoughts of European publishers on the state of media

During the Digiday Publishing Summit Europe in Budapest this week, 250 publishers and industry execs shared the struggles they face navigating the current environment. The post ‘The industry will always find a way’: Candid thoughts of European publishers on the state of media appeared first on... Continue reading at Digiday

[ Digiday | 2019-10-22 04:01:43 UTC ]
More news stories like this | News stories tagged with: #media appeared #european publishers #candid thoughts #publishing summit


Hodder scores double nomination on William Hill Sports Book of the Year Award shortlist

Hodder & Stoughton has scooped two nominations on this year’s William Hill Sports Book of the Year Award shortlist.  Continue reading at The Bookseller

[ The Bookseller | 2019-10-21 17:35:28 UTC ]
More news stories like this | News stories tagged with: #hodder stoughton #hodder #sports book


The 2019 Publishing Hot List: The Print and Digital Media Brands Paving a Way to Profitability

Media is dying? Don't tell that to the winners of this year's Publishing Hot List. Whether legacy media outlets or digital upstarts, these publishers are creating groundbreaking work, finding new revenue streams and otherwise nimbly adapting to an unstable landscape. Even as the president... Continue reading at AdWeek

[ AdWeek | 2019-10-21 00:00:55 UTC ]
More news stories like this | News stories tagged with: #revenue streams #daily basis #digital media


Media experts on the future of publishing: Hear from Condé Nast, Essence, NYT, Vox, WSJ and more

For publishers, this is a time of radical reinvention marked by a breakneck pace of innovation. To make sense of the changing landscape for both digital-native and traditional publishers, Ad Age is convening a high-level gathering of some of the best minds in the business. At Ad Age Publishing:... Continue reading at Advertising Age

[ Advertising Age | 2019-10-18 16:17:19 UTC ]
More news stories like this | News stories tagged with: #bloomberg media #jarrod dicker #commercial strategy #rich antoniello #complex media #e-commerce play #revenue stream #media company #great thing #mini-conference format #sessions start #networking lunch #register heretoday #digital media


Betches' Aleen Kuperman on explaining new media to immigrant parents—and not wanting to write about 'The Bachelor' again

Aleen Kuperman is co-founder and CEO at Betches Media. The company has grown from a blog created in a dorm room at Cornell in 2011 to a sprawling media network including nine podcasts, New York Times-bestselling books and millions of Instagram followers. In this episode of the “Ad Block”... Continue reading at Advertising Age

[ Advertising Age | 2019-10-18 09:01:00 UTC ]
More news stories like this | News stories tagged with: #instagram followers #soviet union #high expectations #medical school #making money #long island #book deal


‘We realized we could pull it off’: 2 years in, Bayer is on track to take all digital media buying in-house by 2020

Bayer is on its second year of in-housing programmatic. At Digiday's Media Buyer Summit this week, the company shared how it set up its team. The post ‘We realized we could pull it off’: 2 years in, Bayer is on track to take all digital media buying in-house by 2020 appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-10-18 04:01:51 UTC ]
More news stories like this | News stories tagged with: #digital media


How Digital Media Could Help Decide the 2020 Election Winner

Digital media is poised for a major role in the 2020 election season. While we all know that elections are decided based on numerous factors, no one can deny that messages conveyed to would-be voters via media (whether it's paid, earned or owned) plays a major role in swaying the minds of the... Continue reading at AdWeek

[ AdWeek | 2019-10-16 15:10:26 UTC ]
More news stories like this | News stories tagged with: #major role #digital media


Digiday Research: Digital publishers still see growth in direct-sold display ads

Of the 135 publishers surveyed by Digiday in a wide-ranging research survey this Fall, more than 50% of publishers reported that direct-sold advertising was a large or very large source of revenue for them. The post Digiday Research: Digital publishers still see growth in direct-sold display ads... Continue reading at Digiday

[ Digiday | 2019-10-16 04:01:21 UTC ]
More news stories like this | News stories tagged with: #digiday research #digital publishers


What’s Next for American Media, LLC? | News & Notes

After nearly two years of ongoing scrutiny related to the alleged activities of its CEO, David Pecker, and chief content officer, Dylan Howard, the company now known as American Media, LLC is moving on to life after The National Enquirer, the cornerstone upon which Pecker built his tabloid... Continue reading at Folio Magazine

[ Folio Magazine | 2019-10-15 20:27:22 UTC ]
More news stories like this | News stories tagged with: #audited media #long-form writing #expanded role #highest level #alison overholt #executive producer #social channels #hearst


Ronan Farrow’s dark memoir puts the media at the center of intersecting conspiracies

‘Catch and Kill’ follows a reporter’s noirish road to uncovering alleged sexual misconduct at NBC and in Hollywood. Continue reading at The Washington Post

[ The Washington Post | 2019-10-14 16:12:00 UTC ]
More news stories like this | News stories tagged with: #ronan farrow #memoir


Media Mergers Aren’t New. So Why Are Publishers Consolidating Now?

Perhaps it was promising, years ago, to see the media industry booming thanks to investments by venture capital-backed funders and large media conglomerates hoping to cash in early on promising new digital media titles. But now, it's the time in the industry's life cycle for those same flashy... Continue reading at AdWeek

[ AdWeek | 2019-10-14 15:22:42 UTC ]
More news stories like this | News stories tagged with: #life cycle #digital media


Tiger Oak Media Files for Chapter 11 Bankruptcy

Citing mounting vendor debt and declining revenue, Tiger Oak Media—the publisher of more than 30 regional and bridal magazines around the country—has filed for Chapter 11 bankruptcy protection, according to documents filed in U.S. Bankruptcy Court in Minnesota on Monday. The 26-year-old... Continue reading at Folio Magazine

[ Folio Magazine | 2019-10-10 14:55:27 UTC ]
More news stories like this | News stories tagged with: #reduce costs #net profit #faced accusations #tiger oak #interested parties


No Direction Home: On Ben Lerner’s “The Topeka School”

AN ADOLESCENT NAMED Adam Gordon is the protagonist of Ben Lerner’s new novel, The Topeka School. He shares this name with the narrator of Leaving the Atocha Station, Lerner’s debut novel from 2011. Leaving the Atocha Station was about the quarter-life crisis of a talented misanthrope;... Continue reading at Los Angeles Review of Books

[ Los Angeles Review of Books | 2019-10-09 12:30:44 UTC ]
More news stories like this | News stories tagged with: #ben lerner #topeka school #quarter-life crisis #debut novel