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For publishers, this is a time of radical reinvention marked by a breakneck pace of innovation—and for the marketers that partner with them to connect with consumers, keeping up with the changing landscape is an endless challenge. To help make sense of everything that’s happening... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-10-25 16:35:00 UTC ]
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#traditional publishing
#digital media
#register heretoday
#networking lunch
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#great thing
#media company
#revenue stream
#e-commerce play
#complex media
#rich antoniello
#commercial strategy
#jarrod dicker
#bloomberg media
For publishers, this is a time of radical reinvention marked by a breakneck pace of innovation. To make sense of the changing landscape for both digital-native and traditional publishers, Ad Age is convening a high-level gathering of some of the best minds in the business. At Ad Age Publishing:... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-10-22 14:50:00 UTC ]
More news stories like this | News stories tagged with:
#digital media
#register heretoday
#networking lunch
#sessions start
#mini-conference format
#great thing
#media company
#revenue stream
#e-commerce play
#complex media
#rich antoniello
#commercial strategy
#jarrod dicker
#bloomberg media
For publishers, this is a time of radical reinvention marked by a breakneck pace of innovation. To make sense of the changing landscape for both digital-native and traditional publishers, Ad Age is convening a high-level gathering of some of the best minds in the business. At Ad Age Publishing:... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-10-18 16:17:19 UTC ]
More news stories like this | News stories tagged with:
#digital media
#register heretoday
#networking lunch
#sessions start
#mini-conference format
#great thing
#media company
#revenue stream
#e-commerce play
#complex media
#rich antoniello
#commercial strategy
#jarrod dicker
#bloomberg media
There is an ad-tech fight playing out in Europe that could upend the entire real-time bidding system that most publishers use to fill their online ad inventory. It all centers on cookie matching—the syncing by ad exchanges of data about consumers online. On one side, privacy advocates and... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-25 19:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital publishers
#middle ground
#chetna bindra
#open internet
#major role
#jarrod dicker
#increasingly important
#short supply
#bottom line