A new cookbook profiles the makers at this popular outdoor food festival, on hold until the pandemic passes. Continue reading at 'The New York Times'
[ The New York Times | 2020-05-11 20:38:12 UTC ]
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#cookbook
Juno Dawson has won the YA Book Prize 2020 with her “gritty and compelling” exposé of the fashion industry, Meat Market (Quercus Children’s Books). Continue reading at The Bookseller
[ The Bookseller | 2020-05-27 20:01:44 UTC ]
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Digital media company Team Whistle has acquired Tiny Horse, a marketing services firm focused on over-the-top streamers, TV networks, producers and advertisers. The companies didn’t disclose terms of the deal, however, sources told Variety the acquisition was mostly in the form of a stock swap... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2020-05-22 09:54:48 UTC ]
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#$30 million
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Many months ago, when we all sat in our meeting rooms, sipping coffee and bouncing campaign ideas around, I don’t think any one of us marketing folk could have predicted just how much our plans would be forced to change. The effects of the national lockdown on marketing campaigns and the... Continue reading at The Bookseller
[ The Bookseller | 2020-05-20 21:41:29 UTC ]
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In the midst of all our town halls, Latin dance breaks and golf tournaments on Zoom, April zoomed by at an alarmingly rapid pace. With the calendar turning to May, it's officially Q1 earnings season. Plus, Nielsen dives into what sports fans are watching in the absence of sports. Here are the... Continue reading at AdWeek
[ AdWeek | 2020-05-01 20:05:11 UTC ]
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#sports fans
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Harlequin is introducing a new size for its mass market paperbacks, the Mass Market Paperback Max. All Max titles will have a larger trim size than standard mass market and premium mass market formats, and will be priced at $9.99. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-05-01 04:00:00 UTC ]
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This bigger mass market paperback will make “for a more comfortable reading experience," said Kensington CEO Steve Zacharius, who noted that, with sales of the traditional format in steady decline, he believes the larger size could revitalize the format. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-23 04:00:00 UTC ]
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#traditional format
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YouTube book recommendation series the National Shelf Service has announced a series of World Book Night broadcasts, to feature a bedtime reading hour with poet and author Joseph Coelho. Continue reading at The Bookseller
[ The Bookseller | 2020-04-21 10:36:13 UTC ]
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The marketing and publicity director of Simon & Schuster UK has advised industry workers to "be patient and realistic, because it's going to be tough in September". Continue reading at The Bookseller
[ The Bookseller | 2020-04-21 03:04:00 UTC ]
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#publicity director
For marketers, age is a straightforward way to gain insight into your audience. It’s a cornerstone of segmenting, or categorizing, customers into different groups. But some companies aren’t effective at targeting different audience age groups. When they make sweeping generalizations about age... Continue reading at Advertising Age
[ Advertising Age | 2020-04-14 14:00:00 UTC ]
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#digital video
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Ellie Levenson, author and owner of Fisherton Press, has launched online poetry project PoetryGeneration. Continue reading at The Bookseller
[ The Bookseller | 2020-04-05 19:23:26 UTC ]
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The Reading Agency has confirmed the UK's World Book Night celebrations will go ahead on 23rd April, but will be modified due to Covid-19. Continue reading at The Bookseller
[ The Bookseller | 2020-04-02 06:54:47 UTC ]
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#world book
Orion has bagged the "visceral, sharp and achingly funny" debut of Kirsty Capes, a 26-year-old marketer at HarperCollins. Continue reading at The Bookseller
[ The Bookseller | 2020-03-27 06:01:58 UTC ]
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While China's bestseller charts typically feature new releases, under the coronavirus outbreak, the lists have gone into a kind of lockdown of their own. The post China Bestsellers February 2020: A Market Stilled by Contagion appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-03-25 14:23:29 UTC ]
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Hilary Mantel's The Mirror and the Light (Fourth Estate) has held the UK Official Top 50 number one spot for a third week running, selling 30,280 copies through Nielsen BookScan's TCM. Continue reading at The Bookseller
[ The Bookseller | 2020-03-23 20:03:58 UTC ]
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The job of a book marketer is a tough one. You’ve likely got more titles than time, tight budgets and big expectations, and lot of different stakeholders, each with their own view on your priorities. Continue reading at The Bookseller
[ The Bookseller | 2020-03-22 20:13:11 UTC ]
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Minnesota House Republicans threaten to slash funding to public libraries hosting Drag Queen Story Time. Continue reading at Book Riot
[ Book Riot | 2020-03-12 10:43:18 UTC ]
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#public libraries
Sonny Mehta was the "Rolls-Royce of publishers", a memorial service in London heard yesterday, as authors including Graham Swift, Kazuo Ishiguro and Julian Barnes joined publishers Markus Dohle and Gail Rebuck to pay tribute to the long-time editor-in-chief of Knopf, who died in December. Continue reading at The Bookseller
[ The Bookseller | 2020-03-10 00:20:15 UTC ]
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Ten indie booksellers from across the UK have won the chance to spend the night in a hotel burning the midnight oil with a limited edition proof of the new Elena Ferrante novel. Continue reading at The Bookseller
[ The Bookseller | 2020-03-05 16:22:56 UTC ]
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The National Book Award winner thought she was done writing. Lucky for us, she was wrong. Continue reading at The Washington Post
[ The Washington Post | 2020-03-02 18:09:45 UTC ]
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#night watchman
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At the London Book Fair, the United Arab Emirates plan a wide range of events to highlight its authors and culture. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-02-28 05:00:00 UTC ]
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#market focus
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