Are there too many metrics? Brands may want to see every detail, but agencies with their varied priorities often need a sherpa to guide them through the treacherous peaks and passes of media metrics. We sat down with Samantha Skey, CRO of SheKnows, at the Digiday Publishing Summit in Vail, Colorado for a fireside chat about how publishers can help their partners navigate a path through the whiteout data conditions of a metrics blizzard. Sponsored content by Parse.ly The post Question of the Day: Are there too many metrics? appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-04-05 00:00:00 UTC ]
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The veteran Washington reporter’s unflattering portrait of Trump White House gets ninth printing to meet extraordinary demand from US and beyondDonald Trump may have dismissed Bob Woodward’s Fear as “a joke”, but readers are showing themselves to be keen to share in the comedy, with more than... Continue reading at The Guardian
[ The Guardian | 2018-09-13 00:00:00 UTC ]
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Amid calls for a boycott and public pressure to follow The New Yorker in canceling a speaking gig the magazine booked for Steve Bannon, The Economist is standing by its decision to include the controversial former White House strategist in its upcoming Open Future Festival, citing the need to... Continue reading at Folio Magazine
[ Folio Magazine | 2018-09-04 00:00:00 UTC ]
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Author, illustrator and Waterstones Children’s Laureate Lauren Child talks to us about her new book and balancing her workload. Continue reading at The Bookseller
[ The Bookseller | 2018-08-24 00:00:00 UTC ]
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4th Estate will publish author and journalist Elizabeth Day's first non-fiction book, How to Fail: The Art of Succeeding Better, based on her successful podcast series. Continue reading at The Bookseller
[ The Bookseller | 2018-08-24 00:00:00 UTC ]
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A new Chartbeat study found only one-third of publishers see clear evidence of a traffic increase from the fast-loading articles format. The post Google AMP beat Facebook Instant Articles, but publishers start to question AMP’s benefits appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-23 00:00:00 UTC ]
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Librarians have been looking at the data and they say Macmillan’s recent claim that library ebook lending is having a “direct and adverse” impact on science fiction publisher Tor’s retail ebook sales appears to be more fiction than science. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-08-17 00:00:00 UTC ]
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Although magazine media got plenty of attention earlier this year due to the blockbuster deals made by Meredith and Hearst to acquire Time Inc. and Rodale, respectively, as well as the ripple effects each deal caused, the months that followed were relatively quiet. And as the expression goes, no... Continue reading at Folio Magazine
[ Folio Magazine | 2018-08-16 00:00:00 UTC ]
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A bookshop was left stranded after HSBC closed its bank account for 12 days as part of a crackdown on financial crime. Continue reading at The Bookseller
[ The Bookseller | 2018-08-10 00:00:00 UTC ]
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The Radio 1 DJ is about to take over the breakfast show – and will answer your questions in a live webchat from 12.30pm on Monday 13 August 11.46am BST The breakfast show host on BBC Radio 1 is one of the most talked-about jobs in the country, requiring sparkling banter unfeasibly early in the... Continue reading at The Guardian
[ The Guardian | 2018-08-10 00:00:00 UTC ]
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Works by established poets Andrew Motion, Carol Ann Duffy and Lemn Sissay will be recommended for this year’s National Poetry Day alongside insta-poet Charly Cox and children’s poets Rachel Rooney and Joseph Coelho. Continue reading at The Bookseller
[ The Bookseller | 2018-08-07 00:00:00 UTC ]
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Penguin Random House Children’s and The Roald Dahl Story Company are planning a series of events based on James and the Giant Peach for this year’s Roald Dahl Day. Continue reading at The Bookseller
[ The Bookseller | 2018-08-04 00:00:00 UTC ]
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On 8th July, Michael Ondaatje’s The English Patient was named the Golden Booker winner; the best novel to have won the prize in its 50-year history. Liz Calder, co-founder of Bloomsbury publishing, tells Natasha Onwuemezi how the business came to sign the book, and the reason for its enduring... Continue reading at The Bookseller
[ The Bookseller | 2018-08-01 00:00:00 UTC ]
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Man Booker Prize-shortlisted novelist and York bookseller Fiona Mozley is in the running for the Polari First Book Prize 2018, competing with authors including 23-year-old transgender YouTuber Alex Bertie and historical writer Sarah Day. Continue reading at The Bookseller
[ The Bookseller | 2018-07-26 00:00:00 UTC ]
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Sean Spicer, the former White House press secretary, signing a copy of his new book, “The Briefing,” this week. In interviews on his book tour, Mr. Spicer has acknowledged some fault for perpetuating falsehoods from the lectern. Continue reading at The New York Times
[ The New York Times | 2018-07-26 00:00:00 UTC ]
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"Everyone who has seen 'The Social Network' knows the story of Facebook's founding," Adam Fisher writes at the start of "Sex, Beer, and Coding: Inside Facebook's Wild Early Days" in Wired. The article sets up an excerpt from "Valley of Genius: The Uncensored History of Silicon Valley," Fisher's... Continue reading at Advertising Age
[ Advertising Age | 2018-07-11 00:00:00 UTC ]
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The number of events held for this year’s National Writing Day increased 83% compared to 2017, according to the organisers. Continue reading at The Bookseller
[ The Bookseller | 2018-07-11 00:00:00 UTC ]
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An independent bookshop in Harrogate has experienced a "phenomenal" response to a desperate Twitter plea for sales after only taking £12.34 in a day. Continue reading at The Bookseller
[ The Bookseller | 2018-06-27 00:00:00 UTC ]
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In her entertaining début the former White House stenographer reflects on her time spent working for the 44th president and extols the virtues of a ‘yes, we can’ approach. Continue reading at The Bookseller
[ The Bookseller | 2018-06-19 00:00:00 UTC ]
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President Obama during a news conference in 2012. The former president has shared his recent reading list. Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-06-18 00:00:00 UTC ]
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Attending Palomar Fire Academy’s graduation ceremonies on May 31, 3-year-old Evie Iverson looked at the other families in the audience — and noticed how her family looked different. “I don’t have a daddy,” Evie told her mother. Ashley Iverson’s response was immediate: “You have a daddy,” the... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-06-17 00:00:00 UTC ]
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