#increasingly important

Publishing news tagged with #increasingly important


What happens if they toss cookies?

There is an ad-tech fight playing out in Europe that could upend the entire real-time bidding system that most publishers use to fill their online ad inventory. It all centers on cookie matching—the syncing by ad exchanges of data about consumers online. On one side, privacy advocates and... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-09-25 19:00:00 UTC ]
More news stories like this | News stories tagged with: #bottom line #increasingly important #jarrod dicker #major role #open internet #chetna bindra #digital publishers


International sales 'increasingly important in 2019', predict publishers

Publishers will increasingly look to international territories for growth this year in the face of a stable but flat domestic market, according to industry leaders giving The Bookseller their predictions for what 2019 holds for the trade. Continue reading at 'The Bookseller'

[ The Bookseller | 2019-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #increasingly important #international sales #international territories


Are We Asking the Wrong Questions About Magazines? Linda Thomas Brooks Thinks So

Although magazine media got plenty of attention earlier this year due to the blockbuster deals made by Meredith and Hearst to acquire Time Inc. and Rodale, respectively, as well as the ripple effects each deal caused, the months that followed were relatively quiet. And as the expression goes, no... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-08-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #increasingly important #york mag


‘Opening Up Our Work’: University Presses and Translation Rights

Translation rights are increasingly important to academic publishers. Representatives from two of the world’s oldest university presses explain why. The post ‘Opening Up Our Work’: University Presses and Translation Rights appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2017-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #university presses #translation rights #increasingly important #academic publishers