Publishing CEOs on Direct-to-Consumer Sales and Marketing

Three CEOs at this year's Digital Book World conference spoke about how they are reaching out directly to consumers and what they can do better. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2013-01-17 00:00:00 UTC ]
News tagged with: #publishing ceos #direct-to-consumer sales

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How Dan Roth became the most powerful editor in business publishing

When Dan Roth left Fortune for LinkedIn, the publishing world thought he was crazy. Now he holds publishing's most powerful editorial position. The post How Dan Roth became the most powerful editor in business publishing appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-10-06 00:00:00 UTC ]
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Verizon Names J. Crew Executive to New Role of Marketing Chief

Verizon Communications is turning to apparel chain J. Crew Group Inc. for marketing inspiration as the largest U.S. wireless carrier confronts an escalating price battle.Diego Scotti, the head of marketing at J. Crew, will take over the new role of CMO at Verizon starting next week, the company... Continue reading at Advertising Age

[ Advertising Age | 2014-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american express #mobile video


Religion Update Fall 2014: The Business of Scholarly Publishing

The shape of publishing continues to shift, but academic presses still face the perennial questions: audience, sales, course adoptions, a shrinking library market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #scholarly publishing #publishing continues #academic presses


Amazon Announces Crowdsourced Publishing Program

There’s a new crowdsourced publishing program from Amazon “which is so new that it doesn’t yet have a launch day, URL, or even a name." Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-03 00:00:00 UTC ]
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Frankfurt Book Fair 2014: Onix 3.0: Global Publishing, Global Metadata

Among the challenges technology poses for publishing is the issue of how to handle globalization. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #global publishing


Religion Update Fall 2014: SBL’s Publishing Program Evolves

The Society of Biblical Literature has long published books, but on July 1, 2014, the society renamed its publishing program SBL Press, creating a new identity as a scholarly publishing house. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #biblical literature


An Affluent Affinity: Dutch/German Publishing Relations

Reintje Gianotten of the Dutch Foundation for Literature discusses the symbiotic relationship between German and Dutch publishing and its long history. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #symbiotic relationship #dutch publishing #long history


Publishers reap the rewards of content ad network bidding wars

Outbrain and Taboola are doing battle over the real estate at the bottom of article pages, and premium publishers are cashing in. The post Publishers reap the rewards of content ad network bidding wars appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #real estate #article pages #premium publishers


Amazon Shares Details on Crowdsourced Publishing Program

In an email to authors, Amazon officials shared more details on its recently announced American Idol-style crowdsourced publishing platform. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-02 00:00:00 UTC ]
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Google strips down its news service to pacify German publishers

Google has a tumultuous history with the German publishing industry, which has long taken issue with the search giant's indexing of news stories. Starting next week, Google Germany will no longer display summaries and image thumbnails for news... Continue reading at Engadget

[ Engadget | 2014-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news service #news stories #search giant


Publishers Diversify Their Businesses with Innovative Brand Extensions

By Dan Eldridge There's certainly nothing new, or even particularly unusual, about magazine publishers trading on the public recognition of their brands to create new lines of consumer products and services. Back... Continue reading at Publishing Executive

[ Publishing Executive | 2014-10-01 00:00:00 UTC ]
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9 Lessons Publishers Should Take from Google's Leaked "Search Quality Rating Guidelines"

By D. Eadward Tree Google, the epitome of the internet ventures that have so disrupted the magazine industry, turns out to have a crush on traditional publishers, a recently leaked report reveals. But... Continue reading at Publishing Executive

[ Publishing Executive | 2014-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traditional publishers #eadward tree #magazine industry


Amazon Publishing Taps Myers

Dominic Myers, previously managing director of Waterstones in the U.K., became head of Amazon Publishing in Europe effective September 22. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dominic myers #amazon publishing


Denmark’s Schilling Asks Publishing Executives to Dream Big

In its new white paper, Danish publishing consultancy Schilling challenged executives to answer “what should a publishing company built from scratch look like?” Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-01 00:00:00 UTC ]
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PRH Completes Sales Group Buyout

In another step in the integration of Penguin and Random House, the company has completed the buyout process of eligible members within the PRH sales group. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-30 00:00:00 UTC ]
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Islamic Spiritual Publisher Gets into Cookbooks

Six years after Blue Dome launched in the United States to publish books on Islamic spirituality, history, and art, it has added a new category to its list: cooking. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publish books


Ex-newspaper Publisher Loses Appeal

WATERLOO REGION — The former publisher of the Elmira Independent newspaper has been forced to return to Canada and serve out the rest of his sentence after losing an appeal of his conviction for contempt of court. Bob Verdun learned this ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-29 00:00:00 UTC ]
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Crowdsourced editing: e-publishings next frontier

How the innovative startup Advance Editions is turning book editing into a conversationPublishing is an increasingly crowded field. This summer Paul Kingsnorths The Wake became the first crowdfunded book to make it, via Unbound, on to the Booker longlist. Some publishers are crowdsourcing their... Continue reading at The Guardian

[ The Guardian | 2014-09-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #crowdfunded book #booker longlist #swoon reads #ya imprint #book deals #publishing startup


Remembering Publishing Great John Mack Carter

John Mack Carter, one of the industry's most influential magazine editors and the longtime voice of McCall's, Ladies' Home Journal and Good Housekeeping, has died at 86 following a long battle with Parkinson's. Mr. Carter was the only person in publishing history to helm all three titles.Mr.... Continue reading at Advertising Age

[ Advertising Age | 2014-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #major role #marie claire #early 1970s #made headlines #american society


Western Great Lakes: Plenty of Room for Publishers in the City of the Big Shoulders

Chicago might be known for its burly swagger,” says the Chicago Tribune literary editor-at-large Elizabeth Taylor, “but it’s also a supportive place” for publishers and other literary folk to do business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary folk