Publishers are using Facebook video to drive commerce revenue

Facebook’s embrace of video hasn’t done much good for publishers' balance sheets, so some have looked to make it a commerce driver. The post Publishers are using Facebook video to drive commerce revenue appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-05-15 00:00:00 UTC ]
News tagged with: #post publishers #facebook video #balance sheets

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Global Publishing Leaders 2014: Santillana

Santillana is a textbook and general-interest publishing group in Spain and Latin America with an international presence in 22 countries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latin america #international presence


Global Publishing Leaders 2014: McGraw-Hill Education

McGraw-Hill Education provides education and professional products in the United States and internationally. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mcgraw-hill education


Global Publishing Leaders 2014: La Martinière

La Martinière is a French publishing company that began with a focus on illustrated photography, heritage, art, and leisure books, and has since expanded to general trade books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #la martinire #illustrated photography #leisure books


Global Publishing Leaders 2014: Readers Digest

Readers Digest is a multi-brand and multi-platform media and direct marketing company that reaches 145 million customers worldwide through a combination of print, digital and DRTV products. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #readers digest


Global Publishing Leaders 2014: Harlequin

Harlequin is a romance and women’s fiction publisher owned by the Torstar Corporation, a media and publishing company. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #torstar corporation


Global Publishing Leaders 2014: Levebvre-Sarrut

Les Editions Lefebvre Sarrut is the result of a merger between Editions Francis Lefebvre and Editions Législatives in 1999, with a focus on publishing, professional education, and database integration. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #editions lgislatives #professional education #database integration


Global Publishing Leaders 2014: Reed Elsevier

Reed Elsevier is the world-leading provider of scientific, technical, and medical information products and services and the fourth largest provider in the world of digital paid content. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reed elsevier


Global Publishing Leaders 2014: Kodansha

Kodansha owns the Otowa Group and is a stockholder in various broadcasters across Japan, and is believed to hold around 20% of the TBS Group's stock. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Global Publishing Leaders 2014: Thomson Reuters

Thomson Reuters is a multimedia company that provides information for businesses and professionals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #thomson reuters #multimedia company


Global Publishing Leaders 2014: Informa

Informa is a provider of professional information with a focus on academic and professional publishing, and informational events, and has 150 offices in 40 countries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #professional information #professional publishing #informational events


5 brands becoming news publishers in their own right

Five brands that are encroaching on established publishers' turf by starting their own content sites. The post 5 brands becoming news publishers in their own right appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers #content sites


Global Publishing Leaders 2014: Scholastic

Scholastic is the world’s largest publisher and distributor of children's books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #largest publisher


AST/Eskmo Owner Snaps Up Russian Education Publisher Drofa

More consolidation has hit the Russian book market as Oleg Novikov, the owner of AST and Eksmo, has agreed to purchase Drofa, a leading education publisher. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-26 00:00:00 UTC ]
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A Kickstarter Drive to Fund AEON and ‘Black Jack’

The comics character Aaron Day, better known as Black Jack, is an African American adventurer created by comics writer, playwright and educator Alex Simmons. A Kickstarter campaign has been started to support Black Jack and the launch of AEON, a new online gaming, comics and animation platform. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kickstarter campaign #online gaming


Oculus VR says ZeniMax suit aims to cash in on Facebook acquisition

Oculus VR has accused game publisher ZeniMax Media of attempting to cash in on Facebook’s pending acquisition of the wearable virtual reality technology company.In a court filing challenging ZeniMax’s ownership claims in its virtual reality technology, Oculus also cited mail from a former... Continue reading at PC World

[ PC World | 2014-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pending acquisition #district court #northern district #dallas division #non-disclosure agreement #crude prototype


GE Becomes Legitimate Online News Publisher

After a very entertaining stunt with Jimmy Fallon, GE, an early adopter of content marketing, has been putting a focus on hard news of late. GE has used sites like The Economist and Quartz for native advertising to promote itself as a supporter of ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jimmy fallon #early adopter #content marketing #hard news


GE’s becomes legitimate online news publisher

After a fun stunt with Jimmy Fallon, GE's native advertising is taking a serious turn into news. The post GE’s becomes legitimate online news publisher appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jimmy fallon #native advertising


Lessons From the Leaders: What it Takes to Make Digital Video a Success

  Video is on the tip of every publisher's tongue these days. And for good reason: Advertisers want it. Still, video is complex and not necessarily for everyone-at least not right away. That is, there's no disputing that the medium has arrived but what's still debatable is the value proposition... Continue reading at Folio Magazine

[ Folio Magazine | 2014-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #good reason


Infographic: Overcoming Skips and Other Best Practices for Online Video

 Ad spending for online video is expected to double by 2017, which means publishers and advertisers are placing greater emphasis on not only developing more video content, but tracking user engagement as well. The infographic below, provided by MediaRadar, shows some of the opportunity online... Continue reading at Folio Magazine

[ Folio Magazine | 2014-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online video #ad spending #video content


Self-Publishing as a Means to My Own Literary Revolution

Author Tejas Desai expresses his frustration with the classic publishing industry by way of explaining why he opted for self-publishing. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-26 00:00:00 UTC ]
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