#early adopter

Publishing news tagged with #early adopter

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Once Known for Social Media, VaynerMedia Wants to Become an ‘Attention’ Agency

Gary Vaynerchuk's VaynerMedia was an early adopter of using video as a way for brands to message their wares on social. It pivoted to video prior to that phrase becoming a publisher's SOS call. The social agency grew its reputation on helping brands navigate Facebook, Twitter and, more recently,... Continue reading at 'AdWeek'

[ AdWeek | 2018-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #early adopter

GE Becomes Legitimate Online News Publisher

After a very entertaining stunt with Jimmy Fallon, GE, an early adopter of content marketing, has been putting a focus on hard news of late. GE has used sites like The Economist and Quartz for native advertising to promote itself as a supporter of ... Continue reading at 'Editor & Publisher'