PRH Children’s hires Alex Moyet as brand director

Alex Moyet, formerly senior marketing manager at Activision, has joined Penguin Random House (PRH) Children’s as brand director. Continue reading at 'The Bookseller'

[ The Bookseller | 2019-04-10 00:00:00 UTC ]
News tagged with: #prh children #brand director

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Wimpy Kid kicks Alex Ferguson into touch

Manchester United legend's bestselling memoir pushed from the top of books chart by Jeff Kinney's weedy heroHis protagonist is a lazy schoolboy weakling, Greg Heffley, but now children's author Jeff Kinney has shoved the big man of football off the top spot in the UK official book chart.Hard... Continue reading at The Guardian

[ The Guardian | 2013-11-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #alex ferguson #bridget jones #nielsen bookscan


Gertrude Stein: The Making of a Children’s Book

Gertrude Stein's children's book, The World is Round, is 75 this year and is being rereleased by Harper Design in a reproduction of the book’s first edition from 1939. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-11-12 00:00:00 UTC ]
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Usborne wins children’s science book prize

Usborne has won the Royal Society Young People’s Book Award with an interactive flap book... Continue reading at The Bookseller

[ The Bookseller | 2013-11-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book award


Ylvis land children's book deal

The makers of the viral hit The Fox will launch a picture book based on their comedy video. Continue reading at BBC News

[ BBC News | 2013-11-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deal #viral hit


Ylvis's YouTube hit becomes children's book

Much-watched song by Norwegian musical comedy duo due out in US as illustrated storyNorwegian musical comedy duo Ylvis may be very silly, but that's not likely to hold back their next venture, an illustrated children's book based on their massive YouTube hit song, The Fox, which is to be... Continue reading at The Guardian

[ The Guardian | 2013-11-12 00:00:00 UTC ]
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Alex Ferguson print run hits one million

Hodder has now printed more than 1m copies of Sir Alex Ferguson's memoir, My Autobiography... Continue reading at The Bookseller

[ The Bookseller | 2013-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #1m copies


Shanghai Children’s Book Fair: A Strong Foundation

Positive reviews from exhibitors continue to roll in on the second day of the China Shanghai Children’s International Book Fair (CCBF). Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #shanghai children #book fair #strong foundation #positive reviews


Shanghai Children’s Book Fair: Off to a Great Start

First impressions count, and on the first day of China Shanghai Children’s International Book Fair, the heavy foot traffic just one hour into its opening bodes well for the inaugural event. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #shanghai children #book fair #great start #inaugural event


Alex Ferguson's charts reign continues

Sir Alex Ferguson's memoir, My Autobiography (Hodder & Stoughton), enjoyed a second week... Continue reading at The Bookseller

[ The Bookseller | 2013-11-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #alex ferguson


Countdown to the Shanghai Children’s Book Fair

The stage is set for the who's who of China's children's publishing industry and those interested in reaching the country's 230 million children under 16 years old. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #shanghai children #book fair #publishing industry


Pinterest And Your Personal Brand: 7 Steps To Pinning Your Life, Work, And Way To Success

Whether you're a real estate agent, an advertising executive, or an up–and–coming blogger, now is absolutely the time to start using Pinterest to build your personal brand. Although the image–based social network is still struggling to generate significant revenue, its user base continues to... Continue reading at Fast Company

[ Fast Company | 2013-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big brands #canine companions #business partner #news sites


Alex Ferguson beats rivals, smashes sales records

Manchester United legend Sir Alex Ferguson's memoir, My Autobiography (Hodder), has become... Continue reading at The Bookseller

[ The Bookseller | 2013-10-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #autobiography hodder


Check Out the Top 10 Brands on Tumblr

Tumblr has work to do before becoming the next big marketing channel, but that hasn't stopped brands from getting on board with the hip publishing platform. Union Metrics shared a Top 10 list with Adweek after studying a month's worth of Tumblr activity in regards to Interbrand's top 100 ranking... Continue reading at AdWeek

[ AdWeek | 2013-10-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #global brands #data points


New York Times Ad Chief: Branded Content Units Coming Soon

The New York Times is planning to step off the sidelines and into the world of native advertising online, where a growing list of traditional publishers have thrown their arms around sponsored or branded content.Meredith Kopit Levien, exec VP-advertising, said the Times is planning to introduce... Continue reading at Advertising Age

[ Advertising Age | 2013-10-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing list #traditional publishers #branded content #redesigned website #ad products


Children’s Books: To Delight or to Instruct?

A new exhibition at the New York Public Library is dedicated to why children's books. In The Smart Set, Paula Marantz Cohen writes more about how influential children's books are. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #smart set


On YouTube, Brand Fans Are Just Like Comic Geeks and Shippers

There are major differences between Beauty Gurus and Sneakerheads. For example, Beauty Gurus have hauls whereas Sneakerheads have pick-ups. But both groups exude the same sort of passion as do Marshmallows, Twihards and Harry/Hermione Shippers. These are just some of the insights revealed in a... Continue reading at AdWeek

[ AdWeek | 2013-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hermione granger #fully formed


The Best Illustrations From All Your Favorite Children's Books

Characters from children's books often take on legendary status in the popular imagination. Peter Pan inspired his own pathological syndrome (and maybe R. Kelly's "I Believe I Can Fly"); Willy Wonka led to a real–world candy company; and hundreds of wannabe Hobbits live in commercially... Continue reading at Fast Company

[ Fast Company | 2013-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #popular imagination #british library #paddington bear #chocolate factory #fantasy worlds


Red House Children's Book Award shortlist unveiled

Ten books have been shortlisted for the Red House Children's Book Award, the only national... Continue reading at The Bookseller

[ The Bookseller | 2013-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ten books #book award


1105 Media Hires President for Public Sector Division

1105 Media, a b-to-b media company serving the government, education, IT and health and safety markets, has hired James Causey to run its Public Sector Media Group. Continue reading at Folio Magazine

[ Folio Magazine | 2013-10-18 00:00:00 UTC ]
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NewsCred Turns Brands And Marketers Into Publishers With NewsRoom

Although big media brands like The New York Times and The Economist aren't going away anytime soon, the online publishing industry increasingly includes brands, marketers, and independent journalists. With the launch of a new content network, the tech startup NewsCred wants to be the liaison... Continue reading at Fast Company

[ Fast Company | 2013-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #original content #content marketing #core business #media partners #fast company #entry point