Snap announced recently that it planned to separate feeds from real-life friends from those of publishers and influencers. For brands, this is a rude awakening.It's clear social media has changed the roles of friends, just like it's changed the role of brands. The average person on Facebook has 338 friends. That's more than double Dunbar's number, which posits that people can only maintain real friendships and acquaintances with a total of 150 people.As a result, Facebook has stretched our definition of a "friend." If you are a decade or more out of high school, for instance, you may have unwisely friended all your former classmates, only to find that you now have excruciatingly quotidian updates from people you don't really know or care about anymore. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-12-04 00:00:00 UTC ]
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As Amazon's yearly two-day sales initiative, Prime Day, winds down on Wednesday, the ABA is launching a new marketing campaign, Boxed Out, that features provocative installations in front of six independent bookstores urging readers to avoid Amazon and shop local. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-14 04:00:00 UTC ]
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Simon & Schuster Children's is to publish author and illustrator Beach's first picture book, secured in a three-title deal. Continue reading at The Bookseller
[ The Bookseller | 2020-10-11 20:46:58 UTC ]
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Avon has snapped up Who Took Eden Mulligan? and one further book by Sharon Dempsey, marking the start of a “brilliantly crafted” Belfast-based crime series. Continue reading at The Bookseller
[ The Bookseller | 2020-10-09 14:20:32 UTC ]
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Seven Dials is publishing a new cookbook containing over 100 "budget-friendly" recipes that can be prepared in under 20 minutes, and cost readers less than £20 a week. Continue reading at The Bookseller
[ The Bookseller | 2020-10-09 11:42:02 UTC ]
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The Mountains & Plains Independent Booksellers Association's virtual trade show, FallCon, kicked off Thursday morning with a group of children's and YA book authors demonstrating the magic that storytelling holds. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-09 04:00:00 UTC ]
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HarperCollins has snapped up The Mother Project by journalist and Sunday Times Style columnist Sophie Beresiner. Continue reading at The Bookseller
[ The Bookseller | 2020-10-08 00:56:24 UTC ]
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One Rioter describes three different types of two-person book clubs that have helped her make and maintain long-lasting literary friendships. Continue reading at Book Riot
[ Book Riot | 2020-10-06 10:35:00 UTC ]
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Nosy Crow has acquired three books in a new middle-grade series, S.T.E.A.L.T.H., from Jason Lokesh Rohan. Continue reading at The Bookseller
[ The Bookseller | 2020-10-06 00:42:59 UTC ]
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When an art installation leads to death, the question arises: How culpable is the artist? Continue reading at The Washington Post
[ The Washington Post | 2020-10-05 11:08:58 UTC ]
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Thomas Nelson's Nelson Books imprint is partnering with bestselling author Lysa TerKeurst on COMPEL, a new author training and publishing program geared toward female Christian authors. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-05 04:00:00 UTC ]
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Netflix has acquired film rights to all 15 titles in Andy McDermott's Nina Wilde and Eddie Chase series. Continue reading at The Bookseller
[ The Bookseller | 2020-09-28 14:06:57 UTC ]
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Mantle has snapped up Hare House, a “gripping” contemporary gothic novel by Sally Hinchcliffe. Continue reading at The Bookseller
[ The Bookseller | 2020-09-24 12:19:04 UTC ]
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Communications agency Midas has launched a new brand identity as it expands into fresh business areas under c.e.o. Jason Bartholomew. Continue reading at The Bookseller
[ The Bookseller | 2020-09-22 17:44:05 UTC ]
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Loyalty spurred the best-selling author to visit a neuroscientist’s lab. What she saw there inspired her next narrator. Continue reading at The New York Times
[ The New York Times | 2020-09-17 09:00:05 UTC ]
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Viking has acquired a historical debut by Annie Garthwaite, reimagining the story of Cecily Neville, the Duchess of York and mother to two kings of England—Edward IV and Richard III. Continue reading at The Bookseller
[ The Bookseller | 2020-09-16 20:07:38 UTC ]
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The fear of nuclear annihilation during the Cold War was so palpable that a common joke at the time was: "What do you want to be if you grow up?" In the late 1950s, 60% of American children suffered nightmares about it. Hollywood didn't help. During the 1950s, science fiction crossed to the dark... Continue reading at AdWeek
[ AdWeek | 2020-09-14 00:00:00 UTC ]
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Duckworth Books has acquired 2016 "Big Brother" finalist A J West's debut novel, The Spirit Engineer. Continue reading at The Bookseller
[ The Bookseller | 2020-09-10 15:40:49 UTC ]
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Yale University Press will publish the first biography of British artist John Craxton (1922–2009) in spring 2021. Continue reading at The Bookseller
[ The Bookseller | 2020-09-07 02:19:52 UTC ]
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Hurst Publishers has snapped up Defying the Dragon: Hong Kong and the World's Largest Dictatorship by veteran journalist Stephen Vines. Continue reading at The Bookseller
[ The Bookseller | 2020-09-04 17:10:13 UTC ]
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Stephanie Winston Wolkoff was part of the Trumps’ inner circle — until she wasn’t. Her memoir is a cautionary tale. Continue reading at The New York Times
[ The New York Times | 2020-08-28 21:34:51 UTC ]
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