For several years, networks and marketers alike have been trying to scale addressable advertising on linear TV, making only minimal progress. Now, Nielsen is about to supercharge those efforts in one of the company's biggest moves in a decade. Nielsen is adding addressable ad measurement to its national TV currency, the company said today. Its... Continue reading at 'AdWeek'
[ AdWeek | 2020-11-10 14:00:00 UTC ]
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Retailer AwesomeBooks is giving a copy of every book sold on its site to the National Literary Trust (NLT), which will match them to children and schools who need them. Continue reading at The Bookseller
[ The Bookseller | 2021-08-01 12:50:31 UTC ]
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The National Book Foundation announced plans to return this year’s National Book Awards ceremony to an in-person ceremony, to be held at New York City's Cipriani Wall Street on November 17. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-28 04:00:00 UTC ]
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Comixology Originals will partner with Best Jackett Press, the publishing company of acclaimed comics writer Scott Snyder, in an exclusive multi-title publishing deal, which features eight original titles written by Snyder. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-27 04:00:00 UTC ]
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#comixology originals
“The Art of the National Parks” is a collection of screen-printed posters portraying the Badlands and beyond. Continue reading at The Washington Post
[ The Washington Post | 2021-07-20 12:00:00 UTC ]
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As advertisers have been increasing their carbon impact through the growing use of digital advertising, one adtech business has developed a campaign in a bid to support their attempt to repair the damage. Good-Loop, has created an ad tracker, 'The Green Ad Tag', which can be run cross-platform... Continue reading at AdWeek
[ AdWeek | 2021-07-19 12:56:17 UTC ]
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Far fewer politically sensitive titles are on display in the first such event since Beijing imposed sweeping new regulations Booksellers at Hong Kong’s annual book fair are offering a reduced selection of books deemed politically sensitive, as they try to avoid violating a sweeping national... Continue reading at The Guardian
[ The Guardian | 2021-07-15 10:57:25 UTC ]
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The 2021 trade campaign to mark National Poetry Day (NPD) on 7th October is spotlighting 43 new poetry books from 26 different publishers, in a year that sees more recommendations from indie presses than ever before. Continue reading at The Bookseller
[ The Bookseller | 2021-07-09 09:29:33 UTC ]
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In a huge boost to manga fans, more than 200 titles are available now in Comics Plus, with more to be added to the collection over the summer. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-09 04:00:00 UTC ]
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Mango Publishing has inked a deal with the National Baseball Hall of Fame to publish a series of books under the National Baseball Hall of Fame banner. Three books are set to be released this year, with plans calling for publication of two to three books annually. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-06-23 04:00:00 UTC ]
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Nielsen's latest studies show the number of podcast listeners who tune in one to three times a month has grown 10% since 2018. The post Cheat Sheet: Nielsen studies show ‘light’ listeners make up nearly half of podcast audience appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-06-22 04:01:00 UTC ]
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The DHH Literary Agency is celebrating its 10th anniversary this month with an expansion accompanied by a string of major debut writer deals signed through lockdown Zoom sessions. Continue reading at The Bookseller
[ The Bookseller | 2021-06-21 13:29:00 UTC ]
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Aquarius Films is producing "Fight Like A Girl", a comedy drama TV series based on the book of the same name by Australian feminist writer Clementine Ford. Continue reading at The Bookseller
[ The Bookseller | 2021-06-20 20:08:56 UTC ]
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Chief Brand Officer Marc Pritchard announces cross-platform tech test, discusses minority media data sharing and concerns about Google, Facebook and Nielsen in wide-ranging ANA speech and interview. Continue reading at Advertising Age
[ Advertising Age | 2021-06-17 15:00:06 UTC ]
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BREAKING NEWS: yesterday, Zooey Deschanel tweeted about Olivia Rodrigo’s hot new album, Sour. Real footage of Olivia Rodrigo crediting me for inspiring her number #1 album. (JK, but great album @Olivia_Rodrigo!) pic.twitter.com/hMDezbLjEL — zooey deschanel (@ZooeyDeschanel) June 7, 2021 She... Continue reading at Literrary Hub
[ Literrary Hub | 2021-06-08 18:56:02 UTC ]
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The creator of the Subpar Parks Instagram account offers tips on how to make the most of a park visit. Continue reading at The Washington Post
[ The Washington Post | 2021-05-27 13:00:00 UTC ]
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Headline has landed Sex Bomb, a "hilarious, compelling and conversation-starting" memoir from stand-up comedian, podcast host and writer Sadia Azmat. Continue reading at The Bookseller
[ The Bookseller | 2021-05-24 11:30:11 UTC ]
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Even as a youngster, Dylan seemed to be aware of the importance of crafting his persona. Continue reading at The Washington Post
[ The Washington Post | 2021-05-20 10:00:00 UTC ]
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The Borough Press has pre-empted The Measure by Nikki Erlick, a "riveting" novel set in a world where people can find out how much time they have left to live. Continue reading at The Bookseller
[ The Bookseller | 2021-05-11 05:39:44 UTC ]
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#borough press
Bonnier Books UK has bought comedian Josh Widdicombe’s first book, billed as part-childhood memoir, part-comic history of 1990s television and culture. Continue reading at The Bookseller
[ The Bookseller | 2021-05-07 23:03:11 UTC ]
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In 'The Freckle Report 2021,' veteran London-based bookseller, library advocate, and former Waterstones managing director Tim Coates warns that U.S. public library usage is in decline—and he suggests library leaders must do more to reverse the slide. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-06 04:00:00 UTC ]
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