Nielsen Can Now Measure (Some) Amazon Prime Video Ratings

Two years after Nielsen rolled out its SVOD Content Ratings to measure viewership for Netflix programs, the company is expanding the service to also cover Amazon Prime Video. The SVOD Content Ratings tool will now measure audiences for Amazon Prime Video content through connected televisions and smart TV devices in the U.S., which accounts for... Continue reading at 'AdWeek'

[ AdWeek | 2019-10-21 16:54:19 UTC ]
News tagged with: #measure audiences #nielsen

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Bookstores Challenge Amazon with Olympic Campaign

The ABA has unveiled "Indies Take The Gold," an Olympics-themed marketing campaign encouraging people to shop at independent bookstores on Amazon Prime Days, July 16 and 17. The Paris summer Olympics begin July 26. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-27 04:00:00 UTC ]
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Interactive Storytelling in Three Recent Video Games, by Serena Middleton

Interactive Storytelling in Three Recent Video Games, by Serena Middleton Culture [email protected] Mon, 06/03/2024 - 14:25 As technology develops. it causes changes in the mediums that house our literature, but our human ability to tell stories... Continue reading at World Literature Today

[ World Literature Today | 2024-06-03 19:25:12 UTC ]
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News Corp 'obsessed' with ABC, says broadcaster's boss after 'pile-on' over Tingle comments – video

Asked by Greens senator Sarah Hanson-Young whether ABC political journalist Laura Tingle had been subjected to a 'News Corp pile-on' after her comments on racism in Australia, the national broadcaster's managing director, David Anderson, said she had. At the Senate estimates hearing, the senator... Continue reading at The Guardian

[ The Guardian | 2024-05-31 01:55:16 UTC ]
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TMB Leans Further Into Video as Open Web Revenues Waver

The digital media company TMB, formerly Trusted Media Brands, is on pace to generate nearly $200 million in revenue in its most recent fiscal year, which ends in June, according to chief executive Bonnie Kintzer. Though the company isn't sharing financial specifics, the... Continue reading at AdWeek

[ AdWeek | 2024-05-29 14:50:39 UTC ]
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The Rundown: How Amazon is wooing publishers to bolster its $50 billion ad business

Enhancements to Amazon Publisher Cloud and debut of Signal IQ represent the triopolist’s latest adland overture. Continue reading at Digiday

[ Digiday | 2024-05-21 04:01:00 UTC ]
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Amazon's Kindle Scribe dips back to an all-time low, plus the rest of this week's best tech deals

Apple and Google recently held events to showcase new products and services. From a deals perspective, that means some older iPads are hitting new low prices — we even spotted a few modest $30 and $50 discounts on brand new iPad Air and iPad Pro models. Google's latest smartphone, the Pixel 8a,... Continue reading at Engadget

[ Engadget | 2024-05-17 16:39:00 UTC ]
More news stories like this | News stories tagged with: #tech deals #all-time low #kindle scribe #buying advice #follow @engadgetdeals #kindle

Amazon Is Hosting a Massive Book Sale

Ebooks, paperbacks, and hardcover editions are deeply discounted through May 20. Continue reading at Wired

[ Wired | 2024-05-16 21:56:31 UTC ]
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The Best Hardcover and Paperback Deals of the Amazon Book Sale

Get some of the most popular hardcovers and paperbacks of the past two years on sale for 50% off today! Continue reading at Book Riot

[ Book Riot | 2024-05-15 15:04:14 UTC ]
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Paperbacks and Hardcovers On Sale On Amazon for 50% Off

Emily Henry, Toni Morrison, J.R.R. Tolkien, Dr. Seuss and more books on sale for 50% off today! Continue reading at Book Riot

[ Book Riot | 2024-05-10 18:01:00 UTC ]
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Amazon Launches Massive Six-Day Book Sale

The inaugural Amazon Book Sale will run May 15–20 and feature deep discounts on thousands of books, including 50% off print bestsellers. The e-retailer is touting the event as "The Book Sale of Your Dreams." Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-09 04:00:00 UTC ]
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Amazon's standard Kindle is on sale for $80

Amazon’s entry-level 16GB Kindle is on sale for $80, which is a discount of 20 percent. This is the latest iteration of the standard ereader, dating back to 2022. Amazon doesn’t do too many Kindle hardware updates, so we don’t know if this sale precludes a forthcoming refresh. The sale covers... Continue reading at Engadget

[ Engadget | 2024-05-06 17:12:07 UTC ]
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From Viral Videos to Your Dinner Table: QCP’s Culinary Journey Comes Alive in New Cookbook

Food is often described as a universal language that brings people together. In recent years, various content creators such as QCP have taken over social media with their food creations. Known for preparing different Italian dishes, Gianluca Conte--also known as QCP--has... Continue reading at AdWeek

[ AdWeek | 2024-05-03 18:16:20 UTC ]
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Spotify Is Ready to Compete for Video Advertising

Audio platform Spotify made its first appearance at NewFronts week on Wednesday evening, part of a larger bid from the streaming platform to attract advertising to its growing inventory of digital video. While Spotify remains predominantly a music, podcast and audiobook... Continue reading at AdWeek

[ AdWeek | 2024-05-01 21:11:08 UTC ]
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AANHPI consumers want better brand representation, Nielsen reports

As companies around the country roll out plans to honor May as Asian American, Native Hawaiian and Pacific Islander Heritage Month, a new report out Wednesday suggests members of those communities are paying more attention than ever to representation Continue reading at ABC News

[ ABC News | 2024-05-01 18:38:04 UTC ]
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Full Steam Ahead for Amazon in Strong First Quarter

Driven by its cloud computing unit, sales and earnings at Amazon posted big first-quarter gains this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-01 04:00:00 UTC ]
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Fed rate cuts unlikely thanks spending by rich Americans

As baby boomers have aged, they have accumulated more assets leading to more discretionary spending. Since retiring two years ago, Joan Harris has upped her travel game.Once or twice a year, she visits her two adult children in different states. She’s planning multiple other trips, including to... Continue reading at Fast Company

[ Fast Company | 2024-04-29 13:22:05 UTC ]
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