Nielsen Boosts Addressable TV Ambitions With Tru Optik Tie-Up

Nielsen is beta testing new features in its addressable TV platform through a data-integration with Tru Optik, a company recently purchased by TransUnion for a reputed $100 million. The tie-up will see Tru Optik's identity data from more than 80 million homes fuel Nielsen's addressable TV platform in the measurement company's bid to get to... Continue reading at 'AdWeek'

[ AdWeek | 2020-10-14 10:00:00 UTC ]
News tagged with: #beta testing #measurement company #nielsen

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HarperCollins to publish Grinch film tie-ins

HarperCollins Children’s Books will this November publish a collection of books about Dr Seuss's famous character The Grinch to tie-in with the upcoming film adaptation. Continue reading at The Bookseller

[ The Bookseller | 2018-09-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins children #november publish #dr seuss #famous character


Lime Pictures options 'My Shitty Twenties' for TV

UK production company Lime Pictures has optioned Emily Morris’ memoir My Shitty Twenties (Salt) for TV. Continue reading at The Bookseller

[ The Bookseller | 2018-09-07 00:00:00 UTC ]
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China Bestsellers for July: Entrepreneurism and School Reading Lists Boost Sales

The author, filmmaker, and restaurateur Zhang Jiajia climbs the charts by cross-platforming his own works, while summertime reading lists for students  bolster the classics. The post China Bestsellers for July: Entrepreneurism and School Reading Lists Boost Sales appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #china bestsellers


Jamie Oliver to release Friday Night Feast tie-in

Michael Joseph is publishing Jamie’s Friday Night Feast Cookbook, the first recipe book to accompany the Channel 4 TV series "Jamie & Jimmy’s Friday Night Feast". Continue reading at The Bookseller

[ The Bookseller | 2018-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jamie oliver #michael joseph #recipe book


Continuing charm offensive, Facebook creates tool to boost news publishers’ reach on the platform

Facebook has been testing a tool with five publishers including BuzzFeed to help them improve their reach on the platform. The post Continuing charm offensive, Facebook creates tool to boost news publishers’ reach on the platform appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #platform appeared


Kidman to adapt Ahern's feminist short stories for TV

Nicole Kidman and the team behind “Big Little Lies” are helping to adapt Cecelia Ahern’s upcoming short story collection into a TV show. Continue reading at The Bookseller

[ The Bookseller | 2018-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nicole kidman #tv show


Facebook removes accounts tied to influence campaign from Iran and Russia

Facebook said Tuesday it removed 652 pages and accounts associated with separate influence campaigns originating from Iran and Russia. The social network did not say what the campaigns’ goals were, but described one as being organized by Iranian state media and the other linked to Russian... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-08-22 00:00:00 UTC ]
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Beijing’s inaugural kids’ stream to address fast-growing sector

This year's International Book Fair is to feature a new, dedicated children’s publishing strand, to help cater to a "booming" market for kids’ books in China. Continue reading at The Bookseller

[ The Bookseller | 2018-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dedicated children


Malorie Blackman joins Doctor Who TV writing team

Children’s author Malorie Blackman is one of the writers working on the new television series of Doctor Who, the BBC has revealed. Continue reading at The Bookseller

[ The Bookseller | 2018-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #television series


L.A. Comic Con and Women of Wrestling team up for matches to be aired on AXS TV

Royal Caribbean will no longer allow passengers to bring emotional support animals on its ships, such as the Mariner of the Seas. Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #comic con


Corry thriller snapped up for TV series adaptation

Jane Corry’s My Husband’s Wife (Penguin) has been optioned as a TV series by the makers of “Baby Driver". Continue reading at The Bookseller

[ The Bookseller | 2018-08-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv series


News publishers are using their brands to carve out space on TV screens

Axios, BuzzFeed News, Vox Media and other news publishers are using their brands to land TV real estate. The post News publishers are using their brands to carve out space on TV screens appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers #tv screens #buzzfeed news #vox media


Kent's Killer thriller scores TV deal

Tony Kent’s debut thriller Killer Intent (Elliott & Thompson) is to be developed for television by independent production company Liberty Films. Continue reading at The Bookseller

[ The Bookseller | 2018-08-09 00:00:00 UTC ]
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Reports Indicate the World Cup Boosted Book Sales for Traditional Russian Titles

For all the excitement, tourism, and politically tinged analysis that FIFA's 21st World Cup brought to Moscow, the books market seems to have come out cheering, too, with international visitors said to be asking for Russian reads. The post Reports Indicate the World Cup Boosted Book Sales for... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post reports #books market #international visitors


Headline to publish official Queer Eye tie-in

Headline is publishing the official tie-in to the hit Netflix show "Queer Eye", authored by "the Fab Five" themselves. Continue reading at The Bookseller

[ The Bookseller | 2018-08-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #official tie- #queer eye


Sebag Montefiore's Russian thriller scoops TV deal

Simon Sebag Montefiore’s Russian thriller One Night in Winter (Century) will be turned into a TV series by Hat Trick Productions. Continue reading at The Bookseller

[ The Bookseller | 2018-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sebag montefiore #tv series


The Doll Factory lands TV deal

Buccaneer Media has optioned the "astonishing" hotly tipped debut novel The Doll Factory by Scottish potter Elizabeth Macneal. Continue reading at The Bookseller

[ The Bookseller | 2018-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #doll factory


Netflix announces its first TV shows and movies from Millarworld

Today, Netflix announced the first TV shows and movies based on comic book writer Mark Millar's properties. Netflix will add two television series and three movies to its original programming. Continue reading at Engadget

[ Engadget | 2018-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #netflix announced #tv shows #television series #original programming


Vintage and Riot back audio advertising and Portman to boost Harari’s Lessons

Runaway bestseller Sapiens established Yuval Noah Harari as a staple of the smart-thinking non-fiction field; four years on, Vintage and Riot Communications hope to take the Israeli’s new work, 21 Lessons, to an even broader readership. Continue reading at The Bookseller

[ The Bookseller | 2018-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #broader readership


HC rushes-out celebration of England's 'Young Lions' as World Cup boosts sales

HarperCollins is the first publisher to rush out a book celebrating England’s “Young Lions”, announced hours after the team crashed out of the Fifa World Cup following a heart-breaking defeat to Croatia in extra time. Continue reading at The Bookseller

[ The Bookseller | 2018-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #extra time