Nielsen Announces Launch of Nielsen One Ads for Campaign Measurement

Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and deduplicated view of ads across screens, whether that's linear,... Continue reading at 'AdWeek'

[ AdWeek | 2023-01-04 12:00:00 UTC ]
News tagged with: #upcoming launch #nielsen

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Myriad bags graphic novels from Williams and Slattery as it launches debut author contest

Myriad Editions has bagged a pair of "graphic medicine" books from Ian Williams and Zara Slattery, as the publisher launches its 2020 Myriad First Graphic Novel Competition. Continue reading at The Bookseller

[ The Bookseller | 2019-11-07 01:44:47 UTC ]
More news stories like this | News stories tagged with: #ian williams #myriad editions #graphic novel #debut author

Nielsen's top programs for Oct. 28-Nov. 3

A list of the top 20 prime-time programs in the Nielsen ratings for Oct. 28-Nov. 3 Continue reading at ABC News

[ ABC News | 2019-11-05 22:49:32 UTC ]
More news stories like this | News stories tagged with: #nielsen ratings #top programs #nielsen

CILIP pushes for library support in election campaign

CILIP, the Chartered Institute of Library and Information Professionals, is leading a campaign calling for politicians to make local libraries a big election issue. Continue reading at The Bookseller

[ The Bookseller | 2019-11-05 17:51:40 UTC ]
More news stories like this | News stories tagged with: #library support #chartered institute #information professionals #campaign calling #libraries

Two Lines to Launch Translation Line

Two Lines Press will launch Calico, a new book line focused on works of translated literature, in March 2020. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-11-05 05:00:00 UTC ]
More news stories like this | News stories tagged with: #translated literature

Announcing the Sunday Times PFD Young Writer of the Year Award shortlist

From meditations on the d/Deaf experience to short stories blurring the mythic and the gothic with the everyday, from mixing the personal and political to a young woman uncover the truth about her family’s past – four outstanding writers have today been named on the shortlist for The Sunday... Continue reading at British Council global

[ British Council global | 2019-11-04 12:55:09 UTC ]
More news stories like this | News stories tagged with: #20th winner #prize money #publishers submitted #award-winning poet #sarah waters #sally rooney #london library #debut novel #best-selling author #bookseller #literary editor #irish author #young writer #short stories #young writer of the year award

Phoebe Waller-Bridge set for rare public appearance as Sceptre unveils Fleabag campaign

Phoebe Waller-Bridge will make a rare public appearance to discuss Fleabag: The Scriptures as Sceptre unveils its ambitious marketing and publicity plans for the hotly tipped scripts. Continue reading at The Bookseller

[ The Bookseller | 2019-11-04 12:32:19 UTC ]
More news stories like this | News stories tagged with: #phoebe waller-bridge #publicity plans

Bowden awarded honorary degree for Edinburgh literary campaigns

Ali Bowden, director of Edinburgh UNESCO City of Literature Trust, has been handed an honorary degree from Edinburgh Napier University. Continue reading at The Bookseller

[ The Bookseller | 2019-11-04 09:21:18 UTC ]
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Unbound launches Irish working class writers anthology

Unbound is launching an anthology of working class writers from across Ireland, featuring original pieces by Roddy Doyle and Lisa McInerney alongside lesser known authors and edited by Paul McVeigh. Continue reading at The Bookseller

[ The Bookseller | 2019-11-04 02:04:57 UTC ]
More news stories like this | News stories tagged with: #roddy doyle #anthology

Sceptre unveils Fleabag publicity campaign

9AM TUE EMBARGO Sceptre has unveiled its ambitious marketing and publicity plans for the hotly tipped "Fleabag" scripts including a rare public appearance of Phoebe Waller-Bridge at the Southbank Centre, a writer's bursary at Soho Theatre and the installation of a Fleabag Café. Continue reading at The Bookseller

[ The Bookseller | 2019-11-04 01:17:38 UTC ]
More news stories like this | News stories tagged with: #publicity plans #phoebe waller-bridge #southbank centre #soho theatre

Great School Libraries: A UK Campaign Promoting An Essential Service

Get involved in the Great School Libraries campaign to promote an essential service in UK schools. Continue reading at Book Riot

[ Book Riot | 2019-11-01 10:34:56 UTC ]
More news stories like this | News stories tagged with: #uk schools #libraries

PPC launches fourth year of publicist mentoring scheme

The Publishers’ Publicity Circle is has announced the fourth year of its mentoring scheme, which is open to publicists of all levels and will start after the enrolment process in January 2020. Continue reading at The Bookseller

[ The Bookseller | 2019-11-01 03:39:14 UTC ]
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HarperCollins partners with The Sun in free books for schools campaign

HarperCollins and newspaper The Sun have partnered up to hand out two million free books to school children across England, Wales and Northern Ireland. Continue reading at The Bookseller

[ The Bookseller | 2019-10-31 18:36:19 UTC ]
More news stories like this | News stories tagged with: #harpercollins partners #school children #northern ireland #harpercollins #free books

‘She gets stuff done’: Why Criteo tapped a Nielsen vet to turn around its business

Embattled ad tech company Criteo has tapped 15-year Nielsen veteran Megan Clarken as its new CEO -- described a smart operator who 'gets stuff done.' The post ‘She gets stuff done’: Why Criteo tapped a Nielsen vet to turn around its business appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-10-31 04:00:58 UTC ]
More news stories like this | News stories tagged with: #business appeared #nielsen

Reading for Pleasure Prize Competition launches

The Reading for Pleasure Prize Competition has launched to find "compelling, disruptive and innovative" ideas that encourage people in the UK and beyond to read for pleasure throughout the year. Continue reading at The Bookseller

[ The Bookseller | 2019-10-31 03:13:56 UTC ]
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Nielsen says World Series is a snooze for most TV viewers

The Nielsen company says the five games so far of the Washington-Houston matchup is the least-watched World Series ever Continue reading at ABC News

[ ABC News | 2019-10-29 21:44:42 UTC ]
More news stories like this | News stories tagged with: #nielsen company #nielsen

BookLife Launches Paid Review Service for Self-Pubbed Books

BookLife, Publishers Weekly's website and monthly supplement dedicated to self-publishing, has launched BookLife Reviews, a paid reviews service open exclusively to self-published authors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-29 04:00:00 UTC ]
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Ahead of Peacock streaming launch, NBCUniversal remains in stealth mode

When speaking to the investor community for the first time about Peacock, Steve Burke didn’t exactly fling open the metaphorical kimono. In response to analysts’ queries about the nascent streaming service, the NBCUniversal CEO said his team is keeping details about the pricing and promotion of... Continue reading at Advertising Age

[ Advertising Age | 2019-10-24 19:47:42 UTC ]
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Congress launches digital markets competition inquiry as US e-book lending row continues

Congress has launched an inquiry into digital markets competitions as the row over e-book lending to libraries in the United States continues. Continue reading at The Bookseller

[ The Bookseller | 2019-10-24 13:43:25 UTC ]
More news stories like this | News stories tagged with: #e-book lending #libraries #e-book

Beano launches monthly children’s book club

Beano has launched a new book subscription service for children offering newly published books across a wide range of authors and genres. Continue reading at The Bookseller

[ The Bookseller | 2019-10-23 16:43:46 UTC ]
More news stories like this | News stories tagged with: #book club #wide range #children’s book