Nielsen Announces Launch of Nielsen One Ads for Campaign Measurement

Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and deduplicated view of ads across screens, whether that's linear,... Continue reading at 'AdWeek'

[ AdWeek | 2023-01-04 12:00:00 UTC ]
News tagged with: #upcoming launch #nielsen

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Harlequin’s Carina Press to Launch LGBTQ Romance Line

Harlequin’s digital-first romance imprint Carina Press plans to launch Carina Adores, a line of contemporary and classic LGBTQ romance tales, in June 2020 during Pride Month. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-01-14 05:00:00 UTC ]
More news stories like this | News stories tagged with: #pride month


Oscar nominations announced, Academy still LOVES white dudes.

Sooo. People are pissed—rightly so, I think—about the particularly white, particularly male slate of nominations for this year’s Academy Awards.* For example, in a year with movies like Little Women (directed by Greta Gerwig), The Farewell (directed by Lulu Wang), and Hustlers (directed by... Continue reading at Literrary Hub

[ Literrary Hub | 2020-01-13 15:46:10 UTC ]
More news stories like this | News stories tagged with: #academy awards #greta gerwig #lulu wang #lulu


NBCC Awards Finalists Announced

The National Book Critics Circle has announced 30 finalists in six categories––autobiography, biography, criticism, fiction, nonfiction, and poetry––for the annual National Book Critic Circle Awards, which will be presented March 12 in New York. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-01-13 05:00:00 UTC ]
More news stories like this | News stories tagged with: #book critic


Capital Crime launches digital festival

Capital Crime has launched a digital festival to showcase crime and thriller writers and offer readers the opportunity to connect with authors.  Continue reading at The Bookseller

[ The Bookseller | 2020-01-13 04:47:29 UTC ]
More news stories like this | News stories tagged with: #capital crime #offer readers


Barnsley revisits old territory as Castle Howard launches Brideshead Festival

The Fourth Estate founder and former HarperCollins chief reveals plans for a June festival based around Evelyn Waugh’s iconic novel, and reflects on the evolution of the book business. Continue reading at The Bookseller

[ The Bookseller | 2020-01-12 12:31:36 UTC ]
More news stories like this | News stories tagged with: #evelyn waugh #book business #harpercollins


J.D. Vance has launched a VC fund named after a Tolkien artifact and backed by Peter Thiel.

As Bloomberg reports, J. D. Vance, bestselling author of Hillbilly Elegy, Yale graduate, and venture capitalist has teamed up with Peter Thiel, Eric Schmidt, and Marc Andreessen of Silicon Valley to establish a venture capital firm in Ohio called Narya Capital. If “Narya” sounds familiar to you,... Continue reading at Literrary Hub

[ Literrary Hub | 2020-01-10 20:12:30 UTC ]
More news stories like this | News stories tagged with: #peter thiel #bloomberg reports #hillbilly elegy #venture capitalist #eric schmidt #marc andreessen #silicon valley #lit hub #bestselling author


'Hillbilly Elegy' author launches VC fund to invest in Triangle startups

Investor J.D. Vance, author of the bestselling memoir “Hillbilly Elegy,” has launched a venture capital firm based in Cincinnati, according to multiple media reports. The Ohio native’s firm, Narya Capital, will invest in startups in the Raleigh, Durham and cities such as Salt Lake City,... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-01-10 12:20:00 UTC ]
More news stories like this | News stories tagged with: #hillbilly elegy #marc andreessen #eric schmidt #memoir


Forbes Announces New Digital Leadership | People on the Move

[caption id="attachment_176235" align="alignright" width="150"] Nina Gould[/caption] On Thursday, Forbes announced the promotions of Nina Gould (formerly VP of product) to chief product office and Vadim Supitskiy (formerly SVP, engineering) to chief technology officer. Both veterans of the... Continue reading at Folio Magazine

[ Folio Magazine | 2020-01-09 20:03:07 UTC ]
More news stories like this | News stories tagged with: #late december #daily beast #associate producer #abc news #bbc radio #music industry #nielsen #hearst


Without Much Fanfare, News Corp’s The Sun Launches a U.S. Site

U.K. newspaper The Sun quietly launched a free U.S. website on Wednesday morning as News Corp tries to take advantage Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-01-08 22:45:38 UTC ]
More news stories like this | News stories tagged with: #wednesday morning #news corp


Legend Times launches non-fiction publisher Hero

The Legend Times group has launched a new publisher called Hero, specialising in "inspirational and thought-provoking" non-fiction. Continue reading at The Bookseller

[ The Bookseller | 2020-01-08 20:47:54 UTC ]
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Tremor International to Buy Video Ad Platform Unruly from News Corp

Tremor International is to buy video advertising platform Unruly from News Corp, with the international publishing giant set to take Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-01-07 22:43:20 UTC ]
More news stories like this | News stories tagged with: #tremor international #international publishing


Headline digs deep for 'major' American Dirt campaign

Headline is going big on its marketing and PR campaign to launch American Dirt in the UK, with widespread review coverage and "major statement advertising" in the UK and Ireland. Continue reading at The Bookseller

[ The Bookseller | 2020-01-07 16:08:36 UTC ]
More news stories like this | News stories tagged with: #pr campaign


Nielsen’s Advanced TV Push Continues With Addressable Platform Beta Test

Less than a year after creating a video advertising group dedicated to expanding available addressable TV inventory, Nielsen is taking another step toward an addressable future. The company today is introducing a beta version of an addressable TV advertising platform, with more than a half-dozen... Continue reading at AdWeek

[ AdWeek | 2020-01-07 14:00:50 UTC ]
More news stories like this | News stories tagged with: #company today #beta version #nielsen


Prize launched for university presses tackling global issues

A new prize has been launched to recognise the work university presses do in addressing issues of global importance. Continue reading at The Bookseller

[ The Bookseller | 2020-01-07 12:50:08 UTC ]
More news stories like this | News stories tagged with: #addressing issues


The paltry price paid for Unruly rattles the consolidating ad tech market

The $19 million shelled out for the Unruly transaction represents a sharp haircut from the $90 million upfront cash price News Corp paid for the company a little over four years ago. The post The paltry price paid for Unruly rattles the consolidating ad tech market appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-01-07 05:00:57 UTC ]
More news stories like this | News stories tagged with: #news corp


Authors launch auction for Australian bushfire crisis

Authors including Joanna Harris and Richard Flanagan are raising money for firefighters battling bushfires in Australia by offering signed books, illustrations, experiences and writers' services in a Twitter auction. Continue reading at The Bookseller

[ The Bookseller | 2020-01-06 19:12:57 UTC ]
More news stories like this | News stories tagged with: #raising money


Tremor International to Buy Video Ad Platform Unruly from News Corp

Tremor International is to buy video advertising platform Unruly from News Corp, with the international publishing giant set to take a minority stake as part of the transaction. The deal will see News Corp take a 6.91% stake in Tremor, with the ad-tech company to receive the exclusive rights to... Continue reading at AdWeek

[ AdWeek | 2020-01-06 14:18:42 UTC ]
More news stories like this | News stories tagged with: #tremor international #minority stake #ad-tech company #exclusive rights #news corp #international publishing


Unruly eyes faster growth in tough video ad market after News Corp sale

News Corp, which will get small stake in Tremor, has also entered into three-year partnership for outstream video. Continue reading at Media Week

[ Media Week | 2020-01-06 09:49:13 UTC ]
More news stories like this | News stories tagged with: #three-year partnership #news corp


Press tour announced for Colfer's first adult fantasy novel

Eoin Colfer will embark on a book tour this month to mark the publication of his first adult fantasy novel Highfire, Quercus has announced. Continue reading at The Bookseller

[ The Bookseller | 2020-01-05 15:08:52 UTC ]
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Online book festival to launch new genre events for 2020

Online book festival My Virtual Literary Festival (MyVLF) will launch a series of new festivals based on different genres later this year.  Continue reading at The Bookseller

[ The Bookseller | 2020-01-03 11:05:41 UTC ]
More news stories like this | News stories tagged with: #online book #book festival