Nielsen Announces Launch of Nielsen One Ads for Campaign Measurement

Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and deduplicated view of ads across screens, whether that's linear,... Continue reading at 'AdWeek'

[ AdWeek | 2023-01-04 12:00:00 UTC ]
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Trade trio launches £10,000 crowdfunder for booksellers hit by Covid-19 crisis

Three members of the trade have launched a £10,000 crowdfunder raising money for hardship grants to help booksellers hit by the coronavirus crisis. Continue reading at The Bookseller

[ The Bookseller | 2020-03-23 07:43:54 UTC ]
More news stories like this | News stories tagged with: #booksellers hit #covid-19 crisis #hardship grants #coronavirus crisis

Egmont to launch three-book children’s series by Aisha Bushby

Egmont is to publish a three-book middle-grade children’s series by Aisha Bushby, author of A Pocket of Stars. Continue reading at The Bookseller

[ The Bookseller | 2020-03-23 07:32:15 UTC ]
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Cowell launches BookTrust Home Time for children during school closures

Waterstones Children's Laureate Cressida Cowell has launched a digital hub with reading charity BookTrust to keep youngsters busy while schools are closed. Continue reading at The Bookseller

[ The Bookseller | 2020-03-22 17:38:05 UTC ]
More news stories like this | News stories tagged with: #waterstones children #school closures #digital hub

Rolling Stone Launches IGTV Concert Series In Response to COVID-19

As the world continues to grapple with its temporary new normal, Rolling Stone wants to make sure its readers, and music fans, don’t miss out on their spring and summer concert plans. In an effort to leverage its access to musical artists across genres, the Penske Media brand launched an IGTV... Continue reading at Folio Magazine

[ Folio Magazine | 2020-03-20 14:28:37 UTC ]
More news stories like this | News stories tagged with: #rolling stone #powerful message #encouraging viewers

Audible Launches Audible Stories for Children and Teens While School is Out

Looking for ways to entertain kids and teens at home? Audible has launched Audible Stories, a free service that offers family-friendly educational and entertaining audiobook content. Continue reading at Book Riot

[ Book Riot | 2020-03-19 19:24:21 UTC ]
More news stories like this | News stories tagged with: #free service #audiobook

Ad Age print subscription update in light of the COVID-19 pandemic

As many of us transition to working from home in this unprecedented situation, we recognize that you may not be receiving your print copy of Ad Age. We would like to offer you the option to redirect your copy of Ad Age to your home so you can continue to enjoy the magazine in print. To change... Continue reading at Advertising Age

[ Advertising Age | 2020-03-19 18:27:27 UTC ]
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Trade rallies to launch emergency hardship funds for authors and booksellers

The trade has pulled together to launch a series of emergency measures to support authors and booksellers affected financially as a result of the coronavirus outbreak. Continue reading at The Bookseller

[ The Bookseller | 2020-03-19 17:45:38 UTC ]
More news stories like this | News stories tagged with: #support authors #coronavirus outbreak

British Book Awards: Ceremony Postponed, Some Winners Announced

The British Book Awards, while announcing a coronavirus postponement, name some winners and shortlistees in two categories. The post British Book Awards: Ceremony Postponed, Some Winners Announced appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-03-19 16:31:34 UTC ]
More news stories like this | News stories tagged with: #winners announced #british book

Scholastic creates Hunger Games prequel campaign for coronavirus-hit indies

Scholastic UK has created a pre-order campaign for Suzanne Collins' Hunger Games prequel that it says could drive trade to indie bookshops during the coronavirus outbreak. Continue reading at The Bookseller

[ The Bookseller | 2020-03-19 08:56:22 UTC ]
More news stories like this | News stories tagged with: #scholastic uk #pre-order campaign #suzanne collins #indie bookshops #coronavirus outbreak #scholastic

National Literacy Trust launches online zone to support home learning as schools close

The National Literacy Trust has launched new online zone for parents to engage children and support learning at home, with author videos, poetry workshops and illustration sessions, as schools close across the UK. Continue reading at The Bookseller

[ The Bookseller | 2020-03-19 01:46:19 UTC ]
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Authors and publishers get creative as book launches are moved online

In response to the coronavirus outbreak and government advice to socially distance, authors, readers and booksellers are thinking of new, exciting and creative ways to launch their books and keep readers engaged after in-person-events get cancelled. Continue reading at The Bookseller

[ The Bookseller | 2020-03-18 11:27:40 UTC ]
More news stories like this | News stories tagged with: #creative ways #book launches #moved online #coronavirus outbreak

5 Tips for Adding Humor to a Self-Help Book

Self-help books should be helpful, but bestsellers tend to offer humor too. Here are five tips for adding humor to a self-help book. The post 5 Tips for Adding Humor to a Self-Help Book by Amy Fish appeared first on Writer's Digest. Continue reading at Writer's Digest

[ Writer's Digest | 2020-03-17 17:22:33 UTC ]
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Regional Independent Bookshop of the Year Award winners announced

The winners of the regional and country round of the Independent Bookshop of the Year Award have been announced, with nine shops in contention for an overall prize of £5,000. Continue reading at The Bookseller

[ The Bookseller | 2020-03-17 14:37:10 UTC ]
More news stories like this | News stories tagged with: #country round #independent bookshop

Publishers move to postpone book launches amidst the coronavirus outbreak

In light of the coronavirus outbreak and the government's new advice regarding social distancing, many of the major publishing houses are gearing up to work from home and close their offices. Continue reading at The Bookseller

[ The Bookseller | 2020-03-17 05:41:36 UTC ]
More news stories like this | News stories tagged with: #publishers move #coronavirus outbreak #social distancing #major publishing

Emerald Publishing launches £20,000 fund to make coronavirus research available

Emerald Publishing has launched a £20,000 fund to cover article processing charges, supporting social scientists in making their research on health emergencies such as coronavirus rapidly available. Continue reading at The Bookseller

[ The Bookseller | 2020-03-16 15:58:43 UTC ]
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Foyles launches first library in retirement home

Foyles has launched its first specially curated library in a retirement home, as part of its partnership with property developer Elysian. Continue reading at The Bookseller

[ The Bookseller | 2020-03-15 17:47:10 UTC ]
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Transworld postpones launch of Ruth Jones' second novel until September

The publication of Ruth Jones' second novel Us Three (Transworld) has been postponed from 14th May to 3rd September to avoid jeopardising promotional plans for book following the coronavirus outbreak. Continue reading at The Bookseller

[ The Bookseller | 2020-03-13 08:31:32 UTC ]
More news stories like this | News stories tagged with: #3rd september #ruth jones

The Loft Announces Wordplay Literary Fest Will Be Virtual This Spring

The Loft literary center in Minneapolis is not canceling its second annual Wordplay literary festival. Instead, it is partnering with other literary organizations to hold a two-month virtual celebration of books and authors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-03-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #literary organizations

Polari Prize launches tour to celebrate 10 year anniversary

The Polari Prize will celebrate a decade of championing fresh literary talent this year with a UK tour for its literary salon as submissions open for its flagship First Book Prize. Continue reading at The Bookseller

[ The Bookseller | 2020-03-12 11:36:23 UTC ]
More news stories like this | News stories tagged with: #polari prize #uk tour #literary salon #submissions open #book prize