As the world continues to grapple with its temporary new normal, Rolling Stone wants to make sure its readers, and music fans, don’t miss out on their spring and summer concert plans. In an effort to leverage its access to musical artists across genres, the Penske Media brand launched an IGTV concert series, “In My Room” on March 18. New episodes will debut every Monday, Wednesday and Friday. The first featured Beach Boys front man, Brian Wilson, at his piano, singing his hits. “We have the opportunity to bring the Rolling Stone community together and foster greater connection between our fans and the artists they admire most,” president and COO Gus Wenner tells Folio:. “They can still experience the joy of music with a community of people, including artists they love. That’s what we’re trying to convey to fans, and that’s where our focus is right now." After one episode, the company purported that 24-hour viewership was 70% higher than its average video views across social platforms (Instagram, Facebook and Twitter). But despite the high engagement, monetizing the series is not a priority for the time being. “Right now we're focused on sharing songs from different artists around the globe with our consumers to give them some much needed entertainment and glimpse into how the creative community is dealing with this crisis,” Wenner says. “As this platform builds, we’ll discuss working with partners who similarly believe that music brings people comfort, and provides a... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-03-20 14:28:37 UTC ]
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As the world continues to grapple with its temporary new normal, Rolling Stone wants to make sure its readers, and music fans, don’t miss out on their spring and summer concert plans. In an effort to leverage its access to musical artists across genres, the Penske Media brand launched an IGTV... Continue reading at Folio Magazine
[ Folio Magazine | 2020-03-20 14:28:37 UTC ]
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Since being acquired by PMC Media in 2018, Rolling Stone has undergone a series of changes to transform its business. It invested in writing talent, and hired a new publisher to lead the business-side of the brand. The print magazine reduced frequency from biweekly to monthly, and increased the... Continue reading at Folio Magazine
[ Folio Magazine | 2020-01-28 17:09:10 UTC ]
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Livestream platform Twitch quietly ended a series of multiyear partnerships in 2023 that it brokered with publishers including Rolling Stone, Complex and Vice, according to three people familiar with the agreements. Twitch invited the publishers to establish channels on... Continue reading at AdWeek
[ AdWeek | 2024-01-18 10:34:51 UTC ]
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The Norton Shorts series will comprise slim volumes—all less than 200 pages—written on a variety of topics by scholars for the general public. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-09-15 04:00:00 UTC ]
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Books and culture PR agency ed public relations has launched a series of free online "salons" to demystify the role publicists play within the industry. Continue reading at The Bookseller
[ The Bookseller | 2022-01-08 13:28:05 UTC ]
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Bad Form is launching a series of free events to demystify the publishing industry for people from Black, Asian and racialised communities. Continue reading at The Bookseller
[ The Bookseller | 2021-09-24 03:18:13 UTC ]
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The University of Nebraska Press is launching Zero Street, a series dedicated to novels and short story collections written by LGBTQ+ authors and featuring LGBTQ+ characters and/or themes. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-09-15 04:00:00 UTC ]
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Having worked on the launch of John Murray Press list Basic Books, a sibling to the US imprint of the same name, while suffering from long Covid, Sarah Caro is primed to release its first titles Continue reading at The Bookseller
[ The Bookseller | 2021-09-10 12:29:19 UTC ]
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J K Rowling's Cormoran Strike series, written under the name Robert Galbraith, have hit an audiobook milestone for Little, Brown ahead of the fifth novel's paperback release. Continue reading at The Bookseller
[ The Bookseller | 2021-06-21 11:49:14 UTC ]
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The Ontario-based publisher and independent bookstore has soft-launched a series of chapbooks by booksellers, for booksellers, aimed at sparking discussion and debate about important issues in the trade. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-04-30 00:00:00 UTC ]
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The Irish Cultural Centre in London is launching a series of literary interviews, Northern Irish Voices, this weekend which will form part of its spring 2021 cultural programme. Continue reading at The Bookseller
[ The Bookseller | 2021-04-09 11:48:14 UTC ]
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The UK arm of Bookshop.org, the online retailer that partners with indie bookstores, has a new initiative on the way: it’s launching a series of online events for its customers as well as customers of unaffiliated indies. For the first event on March 23rd, Bookshop is partnering with Faber to... Continue reading at Literrary Hub
[ Literrary Hub | 2021-03-11 19:42:27 UTC ]
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Columbia University Press, in collaboration with Howard University and Columbia University, is launching a new Black studies book series, with plans to also recruit and train students for the book industry. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-03-03 05:00:00 UTC ]
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Simon & Schuster Children’s Books is to launch a new picture book series from author and illustrator team Sue Hendra and Paul Linnet. Continue reading at The Bookseller
[ The Bookseller | 2021-02-10 19:30:20 UTC ]
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Penguin Classics is launching a podcast series, "On The Road with Penguin Classics", intended inspire new readers to discover old titles. Continue reading at The Bookseller
[ The Bookseller | 2021-01-20 10:24:42 UTC ]
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In early 2022, Yale University Press will debut Black Lives, a series of brief biographies of Black individuals who profoundly shaped history. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-17 05:00:00 UTC ]
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Specialist mental health publisher Trigger Publishing is launching a new book series next year, focusing on "empowering people to help others with their mental health". Continue reading at The Bookseller
[ The Bookseller | 2020-11-09 07:44:22 UTC ]
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Val McDermid, Brad Parks and Ann Cleeves have new novels to distract readers from reality. Continue reading at The Washington Post
[ The Washington Post | 2020-10-05 12:00:00 UTC ]
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Sports book publisher Triumph Books is partnering with Authentic Brands Group, owner of the Sports Illustrated brand, to produce a series of frontlist titles based around the venerable sports magazine and its associated properties. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-09-22 04:00:00 UTC ]
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Simon & Schuster will publish the pontiff's vision of a better future post-pandemic December 1. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-09-03 04:00:00 UTC ]
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