Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and deduplicated view of ads across screens, whether that's linear,... Continue reading at 'AdWeek'
[ AdWeek | 2023-01-04 12:00:00 UTC ]
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A "groundbreaking" study--a term used by a report's authors--found that publishers receive only a little more than half (51%) of advertisers' spend. The report, published today by ISBA, the UK trade body for brand-side marketers, raises concerns about transparency in the digital media ecosystem,... Continue reading at AdWeek
[ AdWeek | 2020-05-06 20:21:44 UTC ]
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An aerospace company is planning a $4 million expansion of its facilities in West Chester Township, officials announced this week. Barnes Aerospace, a division of Connecticut-based Barnes Group Inc. (NYSE: B), is adding 3,400 square feet of space to its existing Maintenance, Repair and Overhaul... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2020-05-06 10:45:00 UTC ]
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Novelists Hilary Mantel, Maggie O'Farrell and Margaret Atwood are among the list of big-name writers and thinkers taking part in the first fully digital Hay Festival. Continue reading at The Bookseller
[ The Bookseller | 2020-05-06 10:09:46 UTC ]
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Children’s author Guy Bass is launching a funny writing competition for children with his publisher Little Tiger called A Write Laugh. Meanwhile, a second comedy writing and performing arts competition for young people has recently been launched in memory of late children's author Louise... Continue reading at The Bookseller
[ The Bookseller | 2020-05-05 21:43:35 UTC ]
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Congratulations to the winners of the 6th Annual Self-Published E-Book Awards! Grand Prize Steel Hand, Cold Heart by Rachel Menard (rachelmenard.com) Fantasy First Place Willow of Ashes by Ellie Raine (ellieraine.com) Honorable Mentions Fog & Mist: The Canens Chronicles,... Continue reading at Writer's Digest
[ Writer's Digest | 2020-05-05 14:08:04 UTC ]
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Hodder & Stoughton is to publish a new title in Elizabeth George's Inspector Lynley series next year. Continue reading at The Bookseller
[ The Bookseller | 2020-05-04 23:17:30 UTC ]
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The 2020 Pulitzer Prize winners in 15 Journalism and seven Book, Drama and Music categories were announced on Monday, May 4 at Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-05-04 19:36:09 UTC ]
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In the best of times, businesses know to diversify their revenue. But during the pandemic, survival has sometimes meant getting into a whole new business. Co-host David Griner talks with new community editor Ko Im about how a bookstore ramped up site visits by turning itself into a travel site.... Continue reading at AdWeek
[ AdWeek | 2020-05-04 15:04:07 UTC ]
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The two major educational publishers announced an all-stock merger a year ago, but ran into regulatory issues and criticism around market dominance and pricing. The post Cengage Announces a Termination of Its McGraw-Hill Merger Agreement appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-05-04 13:19:39 UTC ]
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The Bookseller and writer development charity Spread the Word have launched a survey of small independent presses to assess the financial pressures they are under as a result of the coronavirus lockdown. Continue reading at The Bookseller
[ The Bookseller | 2020-05-04 09:12:42 UTC ]
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An aerospace company is planning a $4 million expansion of its facilities in West Chester Township, officials announced Wednesday. Barnes Aerospace, a division of Connecticut-based Barnes Group Inc. (NYSE: B), is adding 3,400 square feet of space to its existing Maintenance, Repair and Overhaul... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2020-05-01 16:08:55 UTC ]
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The International Publishers Association's African Publishing Innovation Fund with Dubai Cares is preparing a pandemic-year round of new bursaries. The post IPA and Dubai Cares Announce Aid for African Remote Learning Efforts appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-04-30 14:40:20 UTC ]
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Pondr hopes to raise at least $10 million this year and has already netted at least $1 million from Cargill heirs Whitney and Betty Macmillan. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2020-04-30 09:00:00 UTC ]
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HarperCollins is launching an e-book subscription service called We Love Romance, providing unlimited access to thousands of Mills & Boon titles. Continue reading at The Bookseller
[ The Bookseller | 2020-04-30 01:34:32 UTC ]
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Tweets about television are up in nearly every category from March 1 through April 15 compared with the same time last year, largely driven by the coronavirus pandemic, Nielsen found in a study, but one category stands out as a glaring exception: sports. Nielsen Social Content Ratings found that... Continue reading at AdWeek
[ AdWeek | 2020-04-28 12:05:23 UTC ]
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Hurst Publishers has launched a subscription service so that readers can support the company through the coronavirus pandemic. Continue reading at The Bookseller
[ The Bookseller | 2020-04-28 02:12:52 UTC ]
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gal-dem magazine is launching a new podcast, featuring author Candice Carty-Williams in its first season. Continue reading at The Bookseller
[ The Bookseller | 2020-04-28 00:01:03 UTC ]
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David Higham Associates (DHA) has announced this year's open day will take place online, due to the Covid-19 pandemic. Continue reading at The Bookseller
[ The Bookseller | 2020-04-27 19:47:27 UTC ]
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The new campaign for the Portal From Facebook video-calling devices salutes mothers and their efforts during the coronavirus pandemic as Mother's Day approaches. Facebook said the integrated campaign will include a new television spot, digital content (both on- and off-Facebook) and partnerships... Continue reading at AdWeek
[ AdWeek | 2020-04-27 19:15:41 UTC ]
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Author Imogen Edwards-Jones and friends have launched the online Great Big Book Club featuring author interviews, book reviews and a series of “Lockdown Lunches”. Continue reading at The Bookseller
[ The Bookseller | 2020-04-27 10:03:35 UTC ]
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